At a Glance
- Tasks: Lead global CRM campaigns and ensure strategic alignment with commercial objectives.
- Company: Join a dynamic team at Phillips, a leader in the art world.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and innovation.
- Why this job: Make an impact in the art industry while honing your marketing skills.
- Qualifications: Experience in email marketing and strong communication skills required.
The predicted salary is between 36000 - 44000 £ per year.
PRIMARY FUNCTION
Leads the planning, messaging, and execution of Phillips’ global CRM email, SMS marketing and App push campaigns.
This role ensures all campaign communications are strategically aligned to commercial objectives, delivered on time, and executed to the highest standard across Auctions, Buy Now, Exhibitions, and Partnerships.
TEAM STRUCTURE
Reporting to the Global Head of Digital Marketing, the CRM Marketing Manager, Campaign Strategy works closely with the CRM Marketing Manager, Lifecycle & Automation to deliver personalised, data-driven client communications, supporting client engagement, bidding participation, and consignment activity.
DUTIES AND RESPONSIBILITIES
- Own the CRM Campaign calendar, aligning communications to key business moments including but not limited to auctions, exhibitions, Buy Now (Dropshop and Perpetual), and Private Sales
- Partner with Marketing, Creative, Client Strategy, and Specialist teams to plan, develop, and execute campaign strategy and messaging
- Lead audience targeting and segmentation strategy for campaigns, ensuring relevance to client cohorts and commercial goals
- Develop and refine subject lines, messaging hierarchy, and calls to action across Email and SMS. Experience with mobile app push notifications is preferred.
- Manage the end-to-end email campaign process, including briefing, writing, asset routing, feedback consolidation, approvals, testing and deployment
- Collaborate with internal teams to ensure landing pages, tracking, and campaign links are aligned and functional
- Set up, proof, test, and deploy CRM campaigns (including A/B testing and mobile optimization) across channels
- Monitor campaign performance and deliver actionable insights and recommendations to improve engagement and conversion
- Collaborate with Product, Data, and Technology teams to ensure data integrity, event tracking, and system integrations support lifecycle initiatives
- Maintain campaign documentation, Monday. com calendars, and reporting frameworks
- Liaise with Copyright to ensure all imagery and content are approved for use
- Support cross-channel marketing initiatives as needed
SKILLS AND EXPERIENCE
- Significant email marketing experience
- Proficiency with Hub Spot, Microsoft Office Suite, particularly Outlook and Excel. SQL and HTML markup skills a plus.
- Strong verbal and written communication skills and ability to communicate in a professional manner with a wide variety of personalities.
- Excellent time management skills with the ability to work under pressure and prioritize to meet multiple deadlines.
- Strong marketing copywriting skills and knowledge of current email marketing best practices and trends.
- Has a sharp eye for details and is a creative problem-solver.
- Experience producing email campaigns and/or other digital marketing creative.
- Awareness of the art world and current cultural trends is a plus.
EDUCATION, TRAINING AND EXPERIENCE
- B. A. in, Marketing and Communications, Media Studies, Art History or English is recommended.
- Experience with email marketing or other digital marketing production is required.
- Experience with web analytics (Google Analytics 4) a plus.
- PERSONAL ATTRIBUTES
- Ability to communicate in a professional manner with a wide variety of people including written and verbal communication.
- Meticulous attention to detail.
- Excellent time management skills with the ability to work under pressure and prioritize to meet strict deadlines.
- Ability to work individually on own initiative and as part of a team.
- Ability to deal effectively and efficiently with multiple tasks.
- Proactive with Excellent organization skills.
- Ability to work professionally and collaboratively with all other areas within the business.
- Ability to handle confidential information discreetly and responsibly.
- Ability to learn Phillips’ internal programs, systems and software.
- WORKING CONDITIONS
- The role is based at our 30 Berkeley Square, London location, with the work currently undertaken primarily remotely subject to company policy.
CRM Marketing Manager, Campaign Strategy (FTC - Maternity cover - October 2026 - January 2028 in London employer: Phillips Auctioneers LLC
Phillips is an exceptional employer that fosters a dynamic and inclusive work culture, where employees are encouraged to bring their unique backgrounds and experiences to the forefront. Located in the vibrant heart of London, our Client Services team thrives on delivering outstanding visitor experiences, with opportunities for personal growth and development in the exciting world of art and auctions. Join us to be part of a passionate team that values professionalism and excellence while enjoying the benefits of working in a prestigious gallery environment.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Manager, Campaign Strategy (FTC - Maternity cover - October 2026 - January 2028 in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace CRM Marketing Manager, Campaign Strategy (FTC - Maternity cover - October 2026 - January 2028 in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Phillips Auctioneers LLC from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Phillips Auctioneers LLC specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Phillips Auctioneers LLC
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Phillips Auctioneers LLC, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Phillips Auctioneers LLC you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Phillips Auctioneers LLC that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Phillips Auctioneers LLC, so think on your feet and don't hesitate to showcase your creativity!
