Philips is seeking an Advertising Effectiveness Lead to measure the impact of campaigns across our app and associated channels. You will define measurement strategy, build frameworks for reach, frequency and brand lift, and lead studies that translate data into actionable recommendations for brands.
You will collaborate with Sales, Ad Operations, Product and Data teams to create dashboards, improve tagging and ensure data quality while maintaining privacy standards.
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Brand Impact & Advertising Measurement Lead in Southampton employer: Philips
Philips is an exceptional employer, offering a dynamic work culture that prioritises collaboration and personal growth. As a Modality Sales Specialist in the Midlands & South West UK, you will benefit from flexible working arrangements, competitive compensation, and a commitment to diversity and inclusion, all while contributing to meaningful healthcare solutions that impact lives positively.