Philips is seeking an Advertising Effectiveness Lead to define measurement strategy for brand campaigns across our app and related channels. You will establish practical frameworks for reach, frequency, engagement, and brand lift, and lead studies such as survey-based brand lift and attribution.
You will translate findings into actionable reports and recommendations, build repeatable measurement packages for the sales team, and collaborate with Ad Operations, Product and Data teams to improve
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Brand Impact & Measurement Lead in Aldershot employer: Philips
Philips is an exceptional employer, offering a dynamic work culture that prioritises collaboration and personal growth. As a Modality Sales Specialist in the Midlands & South West UK, you will benefit from flexible working arrangements, competitive compensation, and a commitment to diversity and inclusion, all while contributing to meaningful healthcare solutions that impact lives positively.
