Consumer Marketing Manager UKI in Farnborough

Consumer Marketing Manager UKI in Farnborough

Farnborough Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead consumer marketing strategies and drive brand growth in the UK market.
  • Company: Join Philips, a global health-tech leader dedicated to improving lives.
  • Benefits: Competitive salary, inclusive culture, and opportunities for personal growth.
  • Why this job: Make a real impact in health technology while working with a passionate team.
  • Qualifications: Experience in digital marketing and brand activation preferred.
  • Other info: Flexible work environment with a focus on collaboration and diversity.

The predicted salary is between 28800 - 48000 £ per year.

In this role, you have the opportunity to represent the voice of the consumer in one of our key categories within our Personal Health business in the UK as well as lead the Consumer Marketing Manager team. This role is responsible for developing and executing marketing plans to drive household penetration, brand preference and market share in the UK market.

You are responsible for:

  • Develop and deliver the local UKI marketing activation plan based on agreed AOP for the category and local consumer insights together with the Consumer Marketing Leader (CML).
  • Champions the voice of the zone and provides business performance and local insights about consumers, markets, competition and trends to WE regional team.
  • Responsible for up to 24 months planning performance, in the short and long term to ensure the delivery of the FY key goals.
  • Define local portfolio and channelization based on Western European range/Channelization to accommodate local consumer & customer needs.
  • Embrace passion for fundamentals and ensure that every consumer touchpoint and all consumer facing marketing activities (incl. D2C, Amazon and New Business Development) is perfectly executed (PDP, point of sale) together with Shopper, Media/PR and professional team in the zone and x-functional region teams.
  • Ownership of the E2E performance for the respective category in the UK and E2E performance squad lead, CMM is integrating and orchestrating all relevant functions (acts as E2E SoB squad lead) including performance management to drive E2E excellence in execution and secure business performance is being delivered according to KPIs.
  • Lead the development and execution of the Local Marketing Strategy and Planning, as well as, own the controllable A&P spent responsibility together with CML (e.g. sample budget).
  • Contributes in region strategic plan processes and is responsible for delivering zone SOB Analysis/Ambitions and go2market enablers together with RBUL and CML.
  • Marketing Performance Optimization and drives continuous improvements applying LEAN (Daily Management Board, Problem Solving).
  • Contributes actively to the development of new business models together with the regional team.

To succeed in this role, you should have the following skills and experience:

  • Experience with Beauty brands or in the Beauty industry is a benefit but not mandatory.
  • Experience in digital consumer marketing focusing on building an online brand.
  • Experience as an integrator in a dynamic market and/or matrix organization within FMCG.
  • Brand activation experience and analytical skills.
  • Experience with P&L management incl. revenue and margin management.
  • Marketing channel mix strategies (on-line and offline).
  • Experience with working in a cross functional team.
  • Experience with working in a business with complex market/channel structures.
  • Applying Lean (Problem-solving skills, daily management).
  • Positive energy and drive to create impact.

How we work together

We believe that we are better together than apart. This means working in-person at least 3 days per week.

About Philips UKI

In the UK, we are recognised as a Disability Confident employer and are proud to be part of the Armed Forces Covenant & Mental Health at Work Commitment. We welcome all applicants including those from minority backgrounds, LGBTQIA+ and individuals living with a disability & Neurodiversity.

Because we are at our best when you are, you can safely share any reasonable tools or adjustments needed during our recruitment process and beyond.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.

It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism.

Consumer Marketing Manager UKI in Farnborough employer: Philips International

Philips UKI is an exceptional employer that prioritises the well-being and growth of its employees, fostering a collaborative work culture where diverse perspectives are valued. Located in Farnborough, the company offers meaningful career opportunities in the health technology sector, with a strong commitment to inclusion and support for personal development. Employees benefit from a dynamic environment that encourages innovation and provides the tools necessary to make a positive impact on people's lives.
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Contact Detail:

Philips International Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Consumer Marketing Manager UKI in Farnborough

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Understand their products and marketing strategies, especially in the Personal Health sector. This will help you tailor your answers and show you're genuinely interested.

✨Tip Number 3

Practice makes perfect! Do mock interviews with friends or use online platforms. Focus on articulating your experience with brand activation and digital marketing, as these are key for the Consumer Marketing Manager role.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team at Philips and making an impact in the health tech space.

We think you need these skills to ace Consumer Marketing Manager UKI in Farnborough

Consumer Insights
Marketing Strategy Development
Brand Activation
Digital Consumer Marketing
P&L Management
Revenue Management
Analytical Skills
Cross-Functional Team Collaboration
Market Analysis
Lean Methodology
Problem-Solving Skills
Channel Mix Strategies
Project Management
Performance Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the Consumer Marketing Manager role. Highlight your experience in digital marketing and brand activation, and don’t forget to mention any relevant achievements that showcase your skills.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about the role and how your background aligns with our mission at StudySmarter. Keep it engaging and personal!

Showcase Your Analytical Skills: Since this role involves performance management and market analysis, be sure to include examples of how you've used data to drive marketing decisions in the past. Numbers speak volumes!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!

How to prepare for a job interview at Philips International

✨Know Your Consumer Insights

Before the interview, dive deep into understanding consumer insights related to the beauty industry. Be prepared to discuss how these insights can shape marketing strategies and drive brand preference. This shows that you can represent the voice of the consumer effectively.

✨Showcase Your Brand Activation Experience

Highlight any previous experience you have with brand activation, especially in dynamic markets. Bring examples of successful campaigns you've led or contributed to, and be ready to discuss the impact they had on market share and consumer engagement.

✨Demonstrate Analytical Skills

Prepare to talk about your analytical skills and how you've used data to optimise marketing performance. Discuss specific metrics you've tracked and how you've applied lean principles to improve processes. This will show your ability to drive continuous improvements.

✨Emphasise Cross-Functional Collaboration

Since this role involves working with various teams, be ready to share examples of how you've successfully collaborated across functions. Highlight your experience in matrix organisations and how you’ve integrated different perspectives to achieve common goals.

Consumer Marketing Manager UKI in Farnborough
Philips International
Location: Farnborough

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