At a Glance
- Tasks: Lead the infant feeding category and empower parents with innovative products.
- Company: Philips, a health technology company dedicated to improving lives.
- Benefits: Collaborative culture, career growth, and the chance to make a real impact.
- Other info: Work in a dynamic environment with a focus on teamwork and innovation.
- Why this job: Shape the future of early parenthood and drive meaningful change.
- Qualifications: 15+ years in consumer marketing with strong leadership skills.
The predicted salary is between 80000 - 100000 £ per year.
Your Challenge: Lead the category. Empower parents to feed their babies with confidence. Shape the future of early parenthood.
We’re hiring a passionate, hands-on Marketing Director to own the global equity, strategy and innovation for Philips Avent’s Infant Feeding Portfolio (Bottles), our largest category. You’ll build category leadership by turning clinical and consumer insight into products, solutions and communications that make it easier for parents and partners to confidently feed their babies. This senior role combines bold strategic thinking with operational ownership: you’ll set marketing objectives across the Consumer Experience Journey, deliver a global innovation & communication roadmap, and ensure powerful, globally-scalable, locally-relevant execution across markets.
Your role:
- Own the global infant feeding category: shape brand equity, strategy and portfolio direction.
- Lead the development and delivery of an integrated global innovation roadmap — launching new superior propositions to strengthen parents' confidence & reassurance on how to feed their babies.
- Drive portfolio excellence: shape a global consistent portfolio & price pack architecture that sets the standard for a global and scalable portfolio, while seeking continuous simplification to drive efficiency of scale.
- Oversee end-to-end product development and launches, partnering closely with R&D, Design, Manufacturing and Sales to ensure quality and speed to market.
- Translate deep Consumer Experience Journey insights into clear marketing objectives and prioritized initiatives that drive engagement and growth.
- Champion consistent execution of a scalable global portfolio.
- Collaborate with Finance and regional leaders to design pricing and commercial strategies that deliver both consumer value and business results.
- Empower insights teams to deliver actionable data, use in-market analysis to measure performance, and iterate quickly on what works.
- Build and develop high-performing teams: set measurable goals, coach talent, and foster a culture of continuous learning and experimentation.
You're the right fit if:
- 15+ years in consumer marketing / brand management with full product lifecycle experience — ideally in baby, breastfeeding, maternal health or adjacent consumer healthcare categories.
- Proven success with global consumer or retail brands, including multi-market launches and strong stakeholder engagement.
- Demonstrated experience with complex portfolios and leading solid recommendations on portfolio & price pack architecture.
- Exceptional strategic and analytical skills with the ability to translate insights into compelling propositions and communications.
- Hands-on leader with a “get it done” mentality, experienced at mobilizing cross-functional teams and influencing senior stakeholders.
- Demonstrated experience working with Finance and regional/commercial teams on pricing and go-to-market plans.
- Degree in Business, Marketing or related field (MSc/MBA desirable).
- Fluent in English; other languages a plus.
How we work together: We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips: We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.
Marketing Director — Infant Feeding Category in Farnborough employer: Philips Iberica SAU
Philips is an exceptional employer that fosters a collaborative and innovative work culture, empowering employees to make a meaningful impact in the health technology sector. With a strong focus on personal and professional growth, employees benefit from continuous learning opportunities and the chance to lead transformative projects that enhance the lives of families worldwide. Located in a vibrant environment, Philips offers a dynamic workplace where creativity and strategic thinking are valued, making it an ideal place for passionate individuals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director — Infant Feeding Category in Farnborough
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their mission and values, especially how they empower parents in the infant feeding category. This will help you stand out as someone who truly gets what they're about.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Marketing Director. Highlight your strategic thinking and hands-on leadership style, showing how you can drive innovation and portfolio excellence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at Philips.
We think you need these skills to ace Marketing Director — Infant Feeding Category in Farnborough
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Director in the Infant Feeding Category. Highlight your experience in consumer marketing and brand management, especially if you've worked with baby or maternal health products. We want to see how your background aligns with our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about empowering parents and how you can shape the future of early parenthood. Be bold and show us your strategic thinking—this is your moment to stand out!
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your ability to lead global brands and manage complex portfolios. Numbers speak volumes, so include metrics where possible to illustrate your impact. We love seeing results!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out—hit that apply button!
How to prepare for a job interview at Philips Iberica SAU
✨Know Your Category Inside Out
Before the interview, dive deep into the infant feeding category. Understand the latest trends, consumer insights, and Philips Avent's position in the market. This knowledge will help you speak confidently about how you can lead the category and empower parents.
✨Showcase Your Strategic Thinking
Prepare to discuss your past experiences where you've successfully developed and executed marketing strategies. Be ready to share specific examples of how you've turned insights into actionable plans that drove engagement and growth, especially in complex portfolios.
✨Demonstrate Cross-Functional Collaboration
This role requires working closely with various teams. Think of examples where you've mobilised cross-functional teams to achieve a common goal. Highlight your ability to influence senior stakeholders and ensure everyone is aligned on objectives.
✨Emphasise Your Leadership Style
As a hands-on leader, it's crucial to convey how you build and develop high-performing teams. Share your approach to setting measurable goals, coaching talent, and fostering a culture of continuous learning and experimentation. This will show you're not just a strategist but also a great team player.
