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For Companies At a Glance
- Tasks: Lead innovative marketing strategies for breastfeeding and healthy feeding products.
- Company: Join Philips, a health tech company dedicated to improving lives.
- Benefits: Collaborative work environment, career growth, and impactful projects.
- Why this job: Shape the future of early parenthood and empower shared caregiving.
- Qualifications: 15+ years in consumer marketing with a focus on baby and maternal health.
- Other info: Work in a dynamic team, fostering continuous learning and innovation.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Your Challenge
Lead the category. Enable shared caregiving. Shape the future of early parenthood. We’re hiring a passionate, hands‑on Marketing Director to own the global equity, strategy and innovation for Philips Avent’s breastfeeding & healthy feeding portfolio — from pumps, to breastfeeding accessories and sterilizer/bottle warmer products. You’ll build category leadership by turning clinical and consumer insight into products, services and communications that make it easier for parents and partners to confidently share feeding and caregiving. This senior role combines bold strategic thinking with operational ownership: you’ll set marketing objectives across the Consumer Experience Journey, deliver a global innovation & communication roadmap, and ensure powerful, locally‑relevant execution across markets.
Responsibilities
- Own the global breastfeeding & healthy feeding category: shape brand equity, strategy and portfolio direction across products and services.
- Lead the development and delivery of an integrated global innovation & communication roadmap — launching new propositions that support shared caregiving and stronger parent–baby bonds.
- Translate deep Consumer Experience Journey insights into clear marketing objectives and prioritized initiatives that drive engagement and growth.
- Oversee end‑to‑end product development and launches, partnering closely with R&D, Design, Manufacturing and Sales to ensure quality and speed to market.
- Champion consistent execution across categories and regions while enabling local teams to adapt campaigns for market relevance.
- Collaborate with Finance and regional leaders to design pricing and commercial strategies that deliver both consumer value and business results.
- Empower insights teams to deliver actionable data, use in‑market analysis to measure performance, and iterate quickly on what works.
- Build and develop high‑performing teams: set measurable goals, coach talent, and foster a culture of continuous learning and experimentation.
Qualifications
- 15+ years in consumer marketing / brand management with full product lifecycle experience — ideally in baby, breastfeeding, maternal health or adjacent consumer healthcare categories.
- Proven success with global consumer or retail brands, including multi‑market launches and strong stakeholder engagement.
- Exceptional strategic and analytical skills with the ability to translate insights into compelling propositions and communications.
- Hands‑on leader with a “get it done” mentality, experienced at mobilizing cross‑functional teams and influencing senior stakeholders.
- Demonstrated experience working with Finance and regional/commercial teams on pricing and go‑to‑market plans.
- Degree in Business, Marketing or related field (MSc/MBA desirable).
- Fluent in English; other languages a plus.
How we work together
We believe that we are better together than apart. For our office‑based teams, this means working in‑person at least 3 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won’t stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.
Consumer Marketing Director Breastfeeding & Healthy Feeding in Farnborough employer: Philips Iberica SAU
Contact Detail:
Philips Iberica SAU Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer Marketing Director Breastfeeding & Healthy Feeding in Farnborough
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about asking for introductions. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. We want you to walk in feeling confident and ready to discuss how your experience aligns with their mission, especially in areas like breastfeeding and healthy feeding.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your answers and get comfortable with common questions. We suggest focusing on how you can contribute to shared caregiving and parent-baby bonds, as these are key themes for the role.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in showing your enthusiasm for the role. We recommend mentioning something specific from your conversation to keep you fresh in their minds.
We think you need these skills to ace Consumer Marketing Director Breastfeeding & Healthy Feeding in Farnborough
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how passionate you are about breastfeeding and healthy feeding, so share your personal connection or experiences that relate to the category.
Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience in consumer marketing and brand management. We’re looking for specific examples of your successes, especially in launching products or campaigns that resonate with parents and caregivers.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that get straight to the heart of your achievements and skills. Avoid fluff and focus on what makes you the perfect fit for this role!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team at Philips.
How to prepare for a job interview at Philips Iberica SAU
✨Know Your Category Inside Out
Before the interview, dive deep into the breastfeeding and healthy feeding market. Understand the latest trends, consumer insights, and key competitors. This knowledge will help you demonstrate your passion and expertise, showing that you're ready to lead the category.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully developed and executed marketing strategies in the past. Be ready to discuss how you turned insights into actionable plans, especially in consumer healthcare or related fields. This will highlight your ability to shape brand equity and drive growth.
✨Emphasise Cross-Functional Collaboration
This role requires working closely with various teams like R&D, Design, and Sales. Share specific instances where you've mobilised cross-functional teams to achieve a common goal. Highlight your hands-on leadership style and how you influence stakeholders effectively.
✨Prepare for Market Relevance Discussions
Think about how you would adapt global campaigns for local markets. Be ready to discuss your experience with pricing strategies and commercial plans. This shows that you understand the importance of local execution while maintaining a global vision.
