At a Glance
- Tasks: Drive marketing strategy and demand generation for innovative healthcare solutions.
- Company: Join Philips, a leading health technology company dedicated to quality healthcare for all.
- Benefits: Collaborative work environment, competitive salary, and opportunities for professional growth.
- Other info: Willingness to travel and work in-person at least 3 days a week.
- Why this job: Make a real impact in healthcare by shaping marketing strategies for life-changing products.
- Qualifications: 3-5 years in marketing, preferably in MedTech, with strong analytical and communication skills.
The predicted salary is between 50000 - 65000 £ per year.
Drive go-to-market strategy and demand generation for the full IGTD portfolio across international markets, with a focus on Region North (UK & Nordics).
Your role:
- Own end-to-end marketing strategy and execution for the IGTD portfolio, acting as the key marketing lead for Region North.
- Drive demand generation and adoption of the One IGT proposition, with a strong focus on vessel preparation solutions.
- Define and execute go-to-market plans aligned with global strategy, adapting them to local market dynamics and customer needs.
- Lead product launches, lifecycle management, and portfolio positioning to maximise market impact.
- Develop pricing, value propositions, and data-driven marketing plans based on market and competitor insights.
- Deliver integrated omni-channel campaigns (digital, events, field) to increase engagement and utilisation.
- Collaborate cross-functionally with global marketing, sales, and clinical stakeholders, and engage KOLs and customers to build strong market presence.
You're the right fit if:
- 3–5 years in downstream marketing, preferably in MedTech or Healthcare.
- Experience managing broad product/solution portfolios and leading market-specific initiatives.
- Strong go-to-market execution and ability to translate global strategies into local impact.
- Solid analytical skills (market insights, pricing, competitive analysis).
- Excellent stakeholder management, communication, and presentation skills.
- Bachelor’s degree in Marketing, Business, Healthcare, or related field.
- Knowledge of image-guided therapy or interventional cardiology is a strong asset.
- Willingness to travel (~30%).
How we work together: We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips: We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law.
International Business Marketing Manager IGT-Devices (Coronary Vascular) in Farnborough employer: Philips Healthcare
Philips is an exceptional employer that prioritises collaboration and innovation, fostering a work culture where every employee's contribution is valued. With a strong commitment to employee growth, Philips offers numerous opportunities for professional development in the healthcare technology sector, particularly in the vibrant UK and Nordics markets. Join us to make a meaningful impact on global health while enjoying a supportive environment that champions diversity and inclusion.
StudySmarter Expert Advice🤫
We think this is how you could land International Business Marketing Manager IGT-Devices (Coronary Vascular) in Farnborough
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their go-to-market strategies and be ready to discuss how your experience aligns with their needs. Show them you’re not just another candidate, but someone who truly gets their mission.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the role of International Business Marketing Manager. Use specific examples that highlight your skills in demand generation and stakeholder management.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at Philips.
We think you need these skills to ace International Business Marketing Manager IGT-Devices (Coronary Vascular) in Farnborough
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the job description. Highlight your experience in downstream marketing and any relevant MedTech or Healthcare roles. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how you can drive demand generation for our IGTD portfolio. Let us know what makes you the perfect fit!
Showcase Your Analytical Skills:Since we value data-driven decision-making, be sure to include examples of how you've used market insights and competitive analysis in your previous roles. We love seeing those solid analytical skills in action!
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can't wait to see what you bring to the table!
How to prepare for a job interview at Philips Healthcare
✨Know Your Market
Before the interview, dive deep into the specifics of the coronary vascular market. Understand the latest trends, key players, and how the company’s products fit into the landscape. This will show your potential employer that you’re not just interested in the role but are also passionate about the industry.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive marketing strategies in the past. Bring examples of market insights or competitive analyses you've conducted. This will demonstrate your ability to make data-driven decisions, which is crucial for the role.
✨Highlight Cross-Functional Collaboration
Since the role involves working with various teams, be ready to share experiences where you successfully collaborated with sales, clinical stakeholders, or other departments. Emphasise your communication skills and how you’ve built relationships to achieve common goals.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges or product launches. Think through potential scenarios related to the IGT portfolio and prepare your responses. This will help you articulate your go-to-market strategy and execution skills effectively.
