Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London
Marketing Manager - Campaigns & CRM- SaaS | Public Sector

Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London

London Full-Time 45000 - 54000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead impactful marketing campaigns and drive growth for a scaling SaaS business.
  • Company: Join Phew, a dynamic SaaS company making a difference in safeguarding and health.
  • Benefits: Competitive salary, uncapped commission, hybrid working, and professional development opportunities.
  • Why this job: Make a real impact while earning based on your success and creativity.
  • Qualifications: 3+ years in B2B SaaS marketing with proven campaign success and HubSpot experience.
  • Other info: Collaborative environment with excellent career growth and performance rewards.

The predicted salary is between 45000 - 54000 £ per year.

Own the complete marketing function for a scaling SaaS business making real impact in safeguarding and health. As Marketing Manager at Phew, you'll build campaigns that generate pipeline, create content that converts, and manage the systems that drive growth — with quarterly commission tied directly to the prospects and revenue you generate. Base salary £45k, OTE £54k+, with accelerators for high performers.

This isn’t a "maintain the status quo" marketing role. We’re at an exciting inflection point: established products gaining traction, clear market fit in safeguarding and health sectors, and ready to scale. You’ll build the marketing engine that accelerates this growth — from strategy through execution, from first website visit through to sales-accepted MQL.

You’ll own everything: campaign strategy, HubSpot automation, content creation, SEO, social media, lead nurture, performance analytics, and budget management. Working directly with the MD and collaborating closely with Sales and Product, you’ll have genuine autonomy to test, learn, and scale what works.

The unique part? Your success directly determines your budget and your commission. Effective campaigns generate prospects that become MQLs and revenue — which generates more marketing investment and higher earnings for you. This is marketing where results compound.

What You’ll Do

  • Execute webinars, email campaigns, and paid advertising
  • Build landing pages and nurture sequences that convert
  • Manage social media to drive engagement and reach
  • Plan quarterly campaigns and coordinate product launches
  • Design qualification sequences and manage lead scoring
  • Create demo-booking campaigns and support sales with tender content
  • Build and optimise workflows, automation, and email sequences
  • Maintain CRM data quality and sales handover processes
  • Manage segmentation and lead routing
  • Write blogs, case studies, and newsletters
  • Edit webinar recordings and conduct client interviews
  • Manage website content, SEO, and brand consistency
  • Coordinate award submissions and product communications
  • Build dashboards and track campaign ROI
  • Manage marketing budget and report on attribution
  • Conduct market research and competitor analysis

Who We’re Looking For

  • Campaign-driven: You’ve run successful B2B marketing campaigns and can prove it with numbers
  • Data-focused: You make decisions based on metrics, not gut feel
  • Hands-on: You can write a landing page, build a workflow, and analyse the results — all in one day
  • Self-starting: You don’t wait for permission, you test and learn
  • Collaborative: You work brilliantly with Sales and Product teams
  • Results-oriented: You want commission tied to your performance
  • 3+ years’ B2B SaaS marketing experience with proven track record
  • HubSpot experience (campaign management, workflows, automation)
  • Demonstrable campaign execution and lead generation success
  • Content creation skills (writing, editing, basic design sense)
  • Strong analytical skills and comfort with marketing metrics
  • Ability to work hybrid (4 days/week in Thurleigh office)
  • Full UK driving licence

Desirable

  • Public sector or safeguarding/health sector experience
  • Experience with long sales cycles (3-9 months)
  • WordPress and basic SEO knowledge

We believe in rewarding people who bring their energy, embrace our pace of growth, and help make everyone around them better. If you’re ready to make an impact, we’re ready to make it worth your while.

Salary & Rewards

  • £45,000 base salary + performance commission
  • Uncapped OTE £54,640 (commission paid quarterly)
  • Commission tied to prospects accepted as MQLs and marketing-generated closed deals
  • Accelerators for overperformance
  • Annual salary reviews

Core Benefits

  • Hybrid working (4 days/week in Thurleigh office)
  • Professional development and coaching
  • 24 days holiday + bank holidays
  • Life assurance (4x salary after probation)
  • Company pension
  • Regular eye tests and company performance updates

Optional Benefits (Salary Sacrifice)

  • Health insurance
  • Electric car scheme
  • Cycle to work scheme
  • Additional pension contributions

Future Benefits

  • Share equity scheme

Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London employer: Phew Ltd

At Phew, we pride ourselves on being an exceptional employer that empowers our Marketing Manager to drive impactful campaigns in the safeguarding and health sectors. With a dynamic work culture that values autonomy and results, you will enjoy competitive compensation, including quarterly commissions tied to your performance, alongside opportunities for professional growth and development. Our hybrid working model and commitment to employee well-being make our Thurleigh office a fantastic place to thrive and make a real difference.
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Contact Detail:

Phew Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London

✨Tip Number 1

Get your networking game on! Connect with people in the industry, attend events, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and content. This is your chance to shine and demonstrate how you can drive results — just like we do at StudySmarter!

✨Tip Number 3

Prepare for interviews like a pro! Research the company, understand their products, and come armed with ideas on how you can contribute to their growth. We love candidates who are proactive and ready to hit the ground running.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who want to make an impact in the SaaS space.

We think you need these skills to ace Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London

Campaign Strategy
Lead Generation
HubSpot Automation
Content Creation
SEO
Social Media Management
Performance Analytics
Budget Management
Data Analysis
Collaboration
B2B Marketing
Market Research
Competitor Analysis
Self-Starter

Some tips for your application 🫡

Show Your Campaign Skills: Make sure to highlight your experience with B2B marketing campaigns. We want to see the numbers that back up your success, so don’t hold back on sharing those impressive stats!

Be Data-Driven: We love a candidate who makes decisions based on data rather than gut feelings. Include examples of how you've used metrics to shape your marketing strategies and drive results.

Get Hands-On: This role is all about being proactive! Share specific instances where you’ve rolled up your sleeves to create content, build workflows, or analyse campaign performance. We want to see your hands-on approach!

Tailor Your Application: Don’t forget to tailor your application to our unique needs. Mention your experience with HubSpot, content creation, and any relevant public sector work. Apply through our website to make sure we see your application!

How to prepare for a job interview at Phew Ltd

✨Know Your Numbers

As a Marketing Manager, you'll need to showcase your ability to run successful B2B campaigns. Be ready to discuss specific metrics from your past campaigns—think conversion rates, lead generation numbers, and ROI. This will demonstrate your data-driven approach and how you can contribute to the company's growth.

✨Showcase Your Hands-On Skills

This role is all about being hands-on, so prepare to talk about your experience with HubSpot, content creation, and campaign execution. Bring examples of landing pages you've built or workflows you've optimised. Showing that you can juggle multiple tasks while delivering results will set you apart.

✨Collaborate Like a Pro

Since you'll be working closely with Sales and Product teams, highlight your collaborative experiences. Share stories where teamwork led to successful outcomes. This will show that you're not just a lone wolf but someone who thrives in a team environment, which is crucial for this role.

✨Be Ready to Test and Learn

The company values self-starters who are willing to experiment. Prepare to discuss times when you've tested new strategies or tools and what you learned from those experiences. This mindset aligns perfectly with their goal of scaling and adapting marketing efforts based on performance.

Marketing Manager - Campaigns & CRM- SaaS | Public Sector in London
Phew Ltd
Location: London

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