At a Glance
- Tasks: Lead media operations for top brands and enhance digital marketing strategies.
- Company: Join PHD Global Business Unit, part of Omnicom Media Group, a leader in media strategy.
- Benefits: Competitive salary, dynamic team environment, and opportunities for professional growth.
- Other info: Collaborative international team with a focus on operational excellence and innovation.
- Why this job: Shape the future of media operations with innovative technology and world-class clients.
- Qualifications: Experience in media operations or digital marketing, strong analytical skills, and a passion for learning.
The predicted salary is between 45000 - 55000 £ per year.
PHD Global Business Unit, part of Omnicom Media Group, is looking for an Operations Manager to join our Media Operations team. Our clients turn to us for superior media strategy, deep insights, and flawless execution of their marketing campaigns.
This role is part of an international team of 50 people based in London, servicing a well-known technology client’s brand media strategy and activation across EMEA. This vital role sits within the Media Operations function with one direct report. The Operations Manager will work closely with the Media Operations Associate Director and the Global Media Operations division to deliver operational excellence. This will include the successful implementation and ongoing development of operational processes, including the client’s digital media measurement approach in EMEA, focusing on Brand Lift Studies (BLS). This role involves one junior line management responsibility.
We are looking for an operations specialist, ideally someone with a background in media or technology. Someone who is a self-starter, comfortable working within teams and independently to meet deliverable objectives. We seek someone with a keen eye for detail to ensure that processes and guidelines are followed, and who is eager to work with a forward-thinking agency on one of their most prestigious clients and help shape the future of their media operations.
SPECIFIC RESPONSIBILITIES INCLUDE
- Ad & Data Ops: Ensure we have the right governance and practices to deliver high data quality across markets and the necessary outputs for the client to make informed decisions. A foundational element of advertising execution to ensure we have the correct processes, workflow, and documentation to ensure correct implementation across markets. Working with our local markets to align technology usage for the client, vetting and validating potential new technology solutions for the Europe region, aligned with innovation and driving capabilities forward for the client.
- Process & Standards: Ownership of processes relating to the client’s Measurement Operations requirements. Become the agency expert in the tools, systems and processes designed to facilitate this. Creation and maintenance of workflows, documentation and training resources for different stakeholders within the process.
- Team & Collaboration: Drive collaboration across multiple disciplines to ensure the measurement process operates effectively, and requirements & deadlines are met. Instigate regular connections with regional counterparts to ensure consistency and collaborate on ideas for improvement. Line management and workload oversight of one Measurement Executive.
- Data & Technology: Interpret and interrogate vendor study data outputs via Google Sheets and Tableau. Creation of templates for data onboarding, checking data sets for irregularities and correcting as required. Spot opportunities to drive automation and improve processes. A working knowledge of AI integration including Agent creation and roll-out.
- Measurement & Reporting: Develop your understanding of digital media measurement strategy, frameworks & technology, with a particular focus on BLS. Identifying actionable insights for activation teams.
- Communication: Strong communication skills, and attention to detail. Ability to communicate complex technical solutions to a non-technical audience.
YOUR EXPERIENCE & SKILLS
- Experience in media operations, ad operations or digital activation, ideally with some experience of digital measurement approaches.
- Working knowledge in one or more of the following desirable: Data visualization tools such as Tableau, Datorama. Dashboarding knowledge preferable.
- Ad-serving and web analytics tools (DCM, DV360, IAS/Moat, Facebook Advanced Analytics, Google ADH, Google Analytics, Adobe, etc.).
- Behavioural data sources (Acxiom, Experian, Clickstream, Location, IRi, Liveramp). Syndicated research sources/tools (Nielsen, comScore etc.). Cross-media brand lift research (Kantar, Lucid, etc.).
- Experience liaising with multiple stakeholders across complex team structures.
- Experience creating documentation and development of repeatable, scalable processes.
- Proven numerical skills and data analytics.
- Strong Excel Skills.
- A proactive self-starter with a good understanding of digital marketing principles.
- Strong communication, listening skills and attention to detail.
- A passion for learning new things.
- Strong organisational skills, with the ability to manage multiple projects simultaneously.
- Responsiveness to feedback.
Measurement Operations Manager in City of London employer: PHD
CHANEL is an exceptional employer that values creativity and innovation, particularly in the vibrant Arts, Culture and Heritage sector. With a strong commitment to employee growth, we offer a collaborative work culture that encourages professional development and fosters meaningful relationships with clients and partners. Located in a dynamic environment, our team enjoys unique opportunities to shape impactful campaigns while being part of a prestigious brand known for its excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Measurement Operations Manager in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PHD and show them what you can bring to the table.
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Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PHD are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PHD on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Measurement Operations Manager in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PHD. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PHD:Show us that you’ve done your homework! In your application, briefly mention what you admire about PHD’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PHD
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PHD will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PHD, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
