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For Companies At a Glance
- Tasks: Create engaging B2C content across digital channels and optimise for maximum impact.
- Company: Join Pharmica, a leading online pharmacy revolutionising healthcare in the UK.
- Benefits: Enjoy a competitive salary, fun office perks, and great career progression.
- Other info: Work in a vibrant office with stunning city views and a friendly atmosphere.
- Why this job: Be part of a dynamic team making healthcare easier and more accessible.
- Qualifications: 2 years of digital marketing and content writing experience required.
The predicted salary is between 28000 - 36000 £ per year.
Pharmica is one of the leading online pharmacies in the UK. We offer a wide range of effective treatments through our free online prescription service. Our ethos is implementing cutting‑edge technology to automate and innovate safe, affordable health care while delivering exceptional customer service. We’re passionate about making the pharmacy experience as easy and convenient as possible for our B2C customers across the UK.
About the role
We are looking for an enthusiastic and bright Marketing Copywriter (B2C Content) to join our central London office team. The ideal candidate will be self‑motivated, organised and driven. This is a great opportunity to embark on a rewarding career within a dynamic, rapidly growing company. You will be involved in exciting activities and responsibilities from day one, working as a core part of the Digital Marketing Team.
Key responsibilities
- Create and assist with the delivery of compelling B2C‑focused content across a range of digital marketing channels, adhering to the Pharmica brand tone of voice.
- Produce innovative, informative, compelling and grammatically accurate copy for the Pharmica website, Health Hub and email newsletter.
- Be comfortable assisting with and contributing to the creation of a range of different content types to be used by the digital marketing team across different B2C marketing channels (including but not limited to web copy, social media copy, email copy, blogs/articles, infographics, video and images).
- Make data‑driven decisions to guide the writing of content to optimise and maximise B2C advertising results.
- Be able to present copy in its ‘final form’, after carrying out thorough checks for spelling and grammar, ensuring originality as well as the accurate emulation of the Pharmica brand tone of voice.
- Plan, develop and implement PR strategies (e.g. press releases, journalist outreach efforts, managing publisher relationships) to generate brand awareness, acquire backlinks and improve search visibility.
- Have an exceptionally high standard of English and grammar. You are passionate about attention to detail and take pride in maintaining high standards throughout your work.
- Have an excellent understanding of on‑page and off‑page SEO practices.
- Understand core B2C marketing and business concepts that underpin the purpose of publishing content to maximise organic search performance.
- Be passionate about and interested in taking ownership of the copywriting process.
- Understand basic UX copywriting principles, such as how website copy would appear on multiple devices.
- Be able to articulate and write content quickly and to the highest quality.
- Be willing to remain productive and work at a pace - proactivity is essential.
- Remain highly organised and be comfortable using task management tools to plan the creation and delivery of content effectively.
- Have a deep understanding of the brand tone of voice and brand image.
- Have a strong understanding of B2C social media, content and digital marketing trends.
- Be a team player who is confident and articulate when communicating ideas to the digital marketing team.
- Display a genuine passion for learning and developing in the role to add value to the business.
Desirable but not essential
- Experience writing or creating health and well‑being or pharmaceutical‑related content.
Pay £32,000.00-£36,000.00 per year
Further information about the role
- Central London (WC1X) office with spectacular views of the city and within walking distance from various underground and train stations such as Russell Square, Chancery Lane, King’s Cross and Farringdon.
- Fun and friendly office environment (table football, fruit bowls, cakes and snacks, drinks fridge, etc.)
- Excellent career progression opportunities.
Job Types: Full‑time, Permanent
Ability to commute/relocate London WC1X 8HB: reliably commute or plan to relocate before starting work (required)
Education Bachelor’s (required)
Experience Digital marketing: 2 years (required), Content Writing: 2 years (required)
Language United Kingdom (required)
Seniority level Entry level
Employment type Full‑time
Job function Marketing, Public Relations, and Writing/Editing
Marketing Copywriter (B2C Content) employer: Pharmica
Contact Detail:
Pharmica Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Copywriter (B2C Content)
✨Tip Number 1
Get to know Pharmica and its brand voice inside out! Before your interview, dive into their website and social media. This way, you can tailor your responses and show how your writing style aligns with their ethos.
✨Tip Number 2
Practice your pitch! Be ready to articulate your ideas clearly and confidently. Think about how you can present your previous work and how it relates to B2C content creation. We want to see your passion for copywriting shine through!
✨Tip Number 3
Show off your creativity! Bring examples of your best work that demonstrate your ability to create compelling content across different formats. Whether it's web copy or social media posts, let us see your versatility!
✨Tip Number 4
Don’t forget to ask questions! Show your interest in the role by asking about the team dynamics, upcoming projects, or how they measure success in their marketing efforts. It’s a great way to engage and leave a lasting impression!
We think you need these skills to ace Marketing Copywriter (B2C Content)
Some tips for your application 🫡
Show Your Personality: When writing your application, let your unique voice shine through! We want to see your enthusiasm and creativity, so don’t be afraid to inject a bit of your personality into your cover letter and CV.
Tailor Your Content: Make sure to customise your application for the Marketing Copywriter role. Highlight your experience with B2C content and how it aligns with our brand tone of voice. This shows us you understand what we’re all about!
Proofread Like a Pro: Attention to detail is key in this role. Before hitting send, double-check your application for any spelling or grammar mistakes. We love a candidate who takes pride in their work and presents it in its best form!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. Plus, it shows you’re proactive – a quality we value!
How to prepare for a job interview at Pharmica
✨Know Your Audience
Before the interview, research Pharmica's target audience and their needs. Understand how your writing can resonate with B2C customers and be ready to discuss how you would tailor content to engage them effectively.
✨Showcase Your Writing Skills
Bring samples of your best work that align with Pharmica's brand tone of voice. Be prepared to explain your thought process behind each piece and how it meets the objectives of digital marketing channels.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you've used data to inform your writing in the past. Highlight any experience you have with SEO practices and how you've optimised content for better performance.
✨Emphasise Team Collaboration
Pharmica values teamwork, so share examples of how you've successfully collaborated with others in a marketing or writing context. Show that you're not just a great writer but also a team player who can communicate ideas clearly.