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For Companies At a Glance
- Tasks: Create engaging B2C content across digital channels and optimise for maximum impact.
- Company: Join Pharmica, a leading online pharmacy revolutionising healthcare in the UK.
- Benefits: Enjoy competitive pay, employee discounts, private medical insurance, and a fun office vibe.
- Other info: Central London office with great views and excellent career development opportunities.
- Why this job: Be part of a dynamic team making healthcare accessible while honing your copywriting skills.
- Qualifications: Strong writing skills, attention to detail, and a passion for digital marketing.
The predicted salary is between 28000 - 36000 £ per year.
Pharmica is one of the leading online pharmacies in the UK. We offer a wide range of effective treatments through our free online prescription service. Our ethos is implementing cutting-edge technology to automate and innovate safe, affordable health care while delivering exceptional customer service. We are passionate about making the pharmacy experience as easy and convenient as possible for our B2C customers across the UK.
About the role
We are looking for an enthusiastic and bright Content Executive (B2C Marketing) to join our central London office team. The ideal candidate will be self-motivated, organised and driven. This is a great opportunity to embark on a rewarding career within a dynamic, rapidly growing company. You will be involved in exciting activities and responsibilities from day one, working as a core part of the Digital Marketing Team.
Key responsibilities
- Create and assist with the delivery of compelling B2C-focused content across a range of digital marketing channels, adhering to the Pharmica brand tone of voice.
- Produce innovative, informative, compelling and grammatically accurate copy for the Pharmica website, Health Hub and email newsletter.
- Be comfortable assisting with and contributing to the creation of a range of different content types to be used by the digital marketing team across different B2C marketing channels (including but not limited to web copy, social media copy, email copy, blogs/articles, infographics, video and images).
- Make data-driven decisions to guide the writing of content to optimise and maximise B2C advertising results.
- Be able to present copy in its 'final form', after carrying out thorough checks for spelling and grammar, ensuring originality as well as the accurate emulation of the Pharmica brand tone of voice.
- Plan, develop and implement PR strategies (e.g. press releases, journalist outreach efforts, managing publisher relationships) to generate brand awareness, acquire backlinks and improve search visibility.
- Have an exceptionally high standard of English and grammar. You are passionate about attention to detail and take pride in maintaining high standards throughout your work.
- Have an excellent understanding of on-page and off-page SEO practices.
- Understand core B2C marketing and business concepts that underpin the purpose of publishing content to maximise organic search performance.
- Be passionate about and interested in taking ownership of the copywriting process.
- Understand basic UX copywriting principles, such as how website copy would appear on multiple devices.
- Be able to articulate and write content quickly and to the highest quality.
- Be willing to remain productive and work at a pace - proactivity is essential.
- Remain highly organised and be comfortable using task management tools to plan the creation and delivery of content effectively.
- Have a deep understanding of the brand tone of voice and brand image.
- Have a strong understanding of B2C social media, content and digital marketing trends.
- Be a team player who is confident and articulate when communicating ideas to the digital marketing team.
- Display a genuine passion for learning and developing in the role to add value to the business.
Desirable but not essential
- Experience writing or creating health and well-being or pharmaceutical-related content.
Pay: £32,000.00-£38,000.00 per year
Further information about the role
- Central London (WC1X) office with spectacular views of the city and within walking distance from various underground and train stations such as Russell Square, Chancery Lane, King's Cross and Farringdon.
- Fun and friendly office environment (table football, fruit bowls, cakes and snacks, drinks fridge, etc.).
- Employee Discount.
- Free Parking.
- Excellent mentorship and career development.
- Private medical insurance (activated after probation), with rewards including:
- Up to 50% off gym memberships: PureGym, Virgin Active, Nuffield Health.
- Discounted Apple Watch.
- Up to 40% off fitness trackers and smartwatches from Garmin, Fitbit, Samsung, Polar and Withings.
- Discounted cinema tickets (Vue, ODEON).
- Up to 20% off on up to 4 hotel bookings a year with Expedia.
- Discounts on Waitrose shopping and healthy food boxes (Mindful Chef).
- Vitality American Express Credit Card (get up to 2% cashback).
- Rakuten TV on-demand movie rentals.
- 30-day Deliveroo Plus Gold Membership.
- Weekly discounts at Itsu.
- Amazon Gift Card (£5 or £10 gift card each month).
- Up to 25% discount with the luxury hotel, Mr & Mrs Smith.
- GymShark and SportsShoes.com discounts.
- 12 months Fiit Membership.
- 25% off selected full-priced bikes or 15% off selected Turbo e-bikes, as well as discounts on equipment.
- WeightWatchers Premium membership for 6 months for £30.
- 12-month subscription with Headspace.
- Up to £1,026 cashback on a Peloton Cross Training Tread, or up to £630 cashback on a Peloton Cross Training Bike or Cross Training Bike+.
- Free Allen Carr Easyway stop smoking programme worth up to £379, with the option to attend one programme at over 40 centres nationwide.
Job Types: Full-time, Permanent
Ability to commute/relocate: London WC1X 8HB: reliably commute or plan to relocate before starting work (required)
Copywriter (Content Marketing Executive) in London employer: Pharmica
Contact Detail:
Pharmica Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter (Content Marketing Executive) in London
✨Tip Number 1
Get to know Pharmica inside out! Research their brand, values, and the type of content they produce. This will help you tailor your approach and show them you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can go a long way in making a memorable impression and might even get you a referral!
✨Tip Number 3
Show off your skills! Create a portfolio that highlights your best copywriting work, especially anything related to health and well-being. Make sure it’s easy to navigate and reflects your understanding of B2C marketing.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and serious about joining the Pharmica team.
We think you need these skills to ace Copywriter (Content Marketing Executive) in London
Some tips for your application 🫡
Show Your Personality: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject some of your unique style into your writing. Just remember to keep it professional and aligned with our brand tone.
Tailor Your Content: Make sure to tailor your application to the role. Highlight your experience in B2C marketing and content creation, and show us how your skills align with what we're looking for. A little extra effort here can really make you stand out!
Proofread, Proofread, Proofread!: We can't stress this enough! Before hitting send, double-check your application for any spelling or grammar mistakes. Attention to detail is key in this role, and we want to see that you take pride in your work.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you're keen on joining our team at Pharmica!
How to prepare for a job interview at Pharmica
✨Know the Brand Inside Out
Before your interview, dive deep into Pharmica's brand values and tone of voice. Familiarise yourself with their website, social media channels, and any recent campaigns. This will help you demonstrate how your writing style aligns with their ethos during the interview.
✨Showcase Your Content Skills
Prepare a portfolio of your best B2C-focused content. Include a variety of formats like web copy, blogs, and social media posts. Be ready to discuss the thought process behind each piece and how it contributed to marketing goals, showcasing your understanding of effective content strategies.
✨Be Data-Driven
Brush up on your knowledge of SEO and data analytics. Be prepared to discuss how you've used data to inform your writing decisions in the past. This shows that you can create content that not only engages but also drives results, which is crucial for Pharmica's digital marketing efforts.
✨Demonstrate Your Passion for Learning
Pharmica values candidates who are eager to grow. Share examples of how you've sought out new skills or knowledge in the past, especially related to content marketing or the health sector. This will highlight your proactive attitude and commitment to contributing to the team.