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- Tasks: Lead paid social strategies and manage campaigns across platforms like Meta and TikTok.
- Company: Join the UK's largest online pharmacy, committed to patient care and social responsibility.
- Benefits: Enjoy a competitive salary, hybrid work, and extensive perks including discounts and wellness support.
- Why this job: Make a real impact in digital healthcare while developing your marketing skills.
- Qualifications: Degree in Marketing or related field, with experience in managing paid social campaigns.
- Other info: Great Place to Work certified with excellent career growth opportunities.
The predicted salary is between 39000 - 52000 £ per year.
Location: Leeds, LS15 8GB. We operate a hybrid schedule, meaning 2 days a week in the office. Salary: £45,000 - £50,000 per annum, plus up to a 10% annual bonus, and extensive benefits. Contract type: Permanent. Employment type: Full time. Working hours: 37.5 hours per week, Monday - Friday. Core hours: 09:30 - 16:00; you can work around these to suit you.
Do you want to work for the nation's largest online pharmacy ensuring excellence for all our patients? We're a market leader in the pharmacy world, with 25 years' experience, helping over 1.6 million patients in England manage their NHS prescriptions from request through to delivery. We are Great Place to Work certified, and as a certified B Corp we also meet high standards of social and environmental responsibility. Our people are fundamental to our success and ensuring we achieve our vision to be a world leading, patient‑centric digital healthcare provider. We are committed to continuing to develop a positive, open and honest working environment for all.
What you'll be doing?
- Strategy & Planning: Develop and own paid social strategies aligned with commercial, brand, and patient/customer objectives. Build media plans and audience strategies compliant with UK medicines advertising regulations. Manage budgets while balancing growth objectives with regulatory risk.
- Campaign Management: Plan, launch, and manage paid social campaigns across platforms such as Meta, TikTok, Reddit, LinkedIn, and others. Oversee campaign setup including targeting, bidding, creatives, and testing frameworks. Manage budgets and pacing to ensure efficient spend and strong ROI.
- Creative & Messaging: Collaborate with creative, clinical, and compliance teams to develop high‑performing compliant paid social assets. Brief and guide creative development using platform best practices and performance insights to ensure messaging is accurate, responsible, and compliant. Test and iterate creative formats, messaging, and calls to action within approved boundaries.
- Optimisation & Performance: Monitor campaign performance and optimise in real time to improve results. Analyse data across platforms to identify trends, insights, and opportunities. Report on performance against KPIs, providing clear recommendations.
- Measurement & Tools: Own paid social reporting, dashboards, and attribution inputs. Work with analytics and tracking tools to ensure accurate measurement. Stay up to date with platform changes, policies, and advertising innovations. Balance performance with brand safety and patient trust.
- Collaboration & Stakeholder Management: Work closely with marketing, brand, content, clinical, compliance, and analytics teams. Manage external agencies or partners where applicable. Communicate performance, learnings, and strategy clearly to stakeholders.
Who are we looking for?
- Degree in Marketing, Business, Digital Media, or a related discipline, or equivalent practical experience.
- Strong working knowledge of paid social platforms, ad management tools, and performance measurement frameworks.
- Good understanding of advertising compliance and regulatory requirements, ideally within a regulated or healthcare environment.
- Proven experience managing paid social campaigns at scale, preferably within a regulated environment.
- Experience managing budgets and delivering against performance targets.
- Strong knowledge of major paid social platforms and ad managers.
- Experience with A/B testing, audience segmentation, and performance optimisation.
- Data‑driven mindset with strong analytical skills.
Benefits:
- Occupational sick pay
- Enhanced maternity and paternity pay
- Contributory pension
- Discounted insurance (Aviva)
- Employee discount site
- Discounted gyms (via our blue light card and benefits schemes)
- Employee assistance programme
- In‑house mental health support
- Health and wellbeing initiatives
- Social events throughout the year
- Cycle to work scheme
- Green car scheme (subject to minimum earnings)
- Registration fees paid (GPhC, NMC, CIPD, etc.)
- Long service bonus
- Refer a friend bonus
- Blue light card
- Hybrid working
- Commitment to CPD/training
- 25 days annual leave increasing with service
- Annual leave buy and sell scheme
- Discounts & exclusive offers at The Springs, Leeds
- 25% discount on health & beauty purchases
- 25% discount on Pharmacy2U Private Online Doctor Services
What happens next? Please click apply and if we think you are a good match, we will be in touch to arrange an interview. Applicants must prove they have the right to live in the UK. All successful applicants will be required to undergo a DBS check. Unsolicited agency applications will be treated as a gift.
Paid Social Marketing Manager in Leeds employer: Pharmacy2U | Certified B Corp
Contact Detail:
Pharmacy2U | Certified B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Marketing Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous paid social campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Be ready to discuss how your experience aligns with their goals, especially in a regulated environment like healthcare.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Paid Social Marketing Manager in Leeds
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Social Marketing Manager role. Highlight your experience with paid social campaigns and any relevant achievements that align with our goals at StudySmarter.
Showcase Your Skills: We want to see your strong analytical skills and knowledge of ad management tools. Include specific examples of how you've optimised campaigns in the past and the results you achieved.
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Pharmacy2U | Certified B Corp
✨Know Your Platforms
Make sure you have a solid understanding of the paid social platforms mentioned in the job description, like Meta, TikTok, and LinkedIn. Familiarise yourself with their ad management tools and best practices, as this will show your potential employer that you're ready to hit the ground running.
✨Showcase Your Campaign Success
Prepare specific examples of successful paid social campaigns you've managed in the past. Highlight your role in strategy development, budget management, and performance optimisation. This will demonstrate your hands-on experience and ability to deliver results.
✨Understand Compliance
Since the role involves working within a regulated environment, brush up on advertising compliance and regulatory requirements, especially in healthcare. Being able to discuss how you've navigated these challenges in previous roles will set you apart from other candidates.
✨Data-Driven Mindset
Be ready to talk about how you use data to inform your decisions. Discuss any tools or frameworks you've used for performance measurement and optimisation. Showing that you can analyse trends and make data-driven recommendations will resonate well with the interviewers.
