At a Glance
- Tasks: Lead market research initiatives and deliver actionable insights to drive business value.
- Company: Dynamic company in Leeds offering a supportive and innovative work environment.
- Benefits: Competitive salary, discretionary bonus, extensive benefits, and flexible working hours.
- Other info: Hybrid work model with excellent career growth opportunities.
- Why this job: Make a real impact by championing customer insights and shaping strategic decisions.
- Qualifications: Strong experience in market research, data analysis, and insight generation required.
The predicted salary is between 55000 - 65000 £ per year.
Location: Leeds, LS15 8GB. Hybrid schedule: 1-2 days per week in office.
Salary: £55,000 - £65,000 per annum, DOE, plus up to a 10% discretionary bonus and extensive benefits.
Contract: Permanent
Employment type: Full time
Working hours: Monday – Friday, 37.5 hours per week. Core hours 09:30 – 16:00; flexible around these.
Why you'll love working with us: We believe great people deserve great support. That's why we offer a benefits package designed to look after your health, finances, career and life outside work.
Responsibilities:
- Design and implement new surveys to close gaps (e.g. lapsed customer research).
- Deliver rapid, incremental insights that drive short‑term commercial and operational value, such as reasons for registration non‑completion, barriers to eScript adoption, and online journey and service pain points.
- Integrate Trustpilot reviews and social listening insights into regular reporting, conducting manual thematic analysis while building the business case for dedicated tooling.
- Partner with Data Science and AI teams to define quantitative and unstructured data requirements, embedding advanced analytics outputs into research narratives.
- Develop and own a holistic Voice of Customer (VoC) framework, combining survey data, behavioural insight, reviews and operational metrics into actionable strategic insight.
- Lead market research initiatives, including competitive benchmarking, category and landscape analysis, trend identification and brand health tracking.
- Deliver customer segmentation studies that combine behavioural and attitudinal data to create clear, actionable strategic segments.
- Support new service and proposition development through concept, pricing and message testing to optimise market fit and adoption.
- Translate insight into clear, practical recommendations for Marketing, Product, Service, Operations and Strategy teams.
- Champion customer and market centricity through compelling, influential insight storytelling.
- Support participation in an out‑of‑hours rota as required by the business.
Qualifications:
- Strong experience in customer and market research, including survey design, statistical analysis and insight generation.
- Hands‑on use of survey platforms such as Qualtrics, SurveyMonkey or equivalent.
- Advanced Excel capability for data manipulation, analysis and visualisation.
- Experience using data visualisation and BI tools such as Power BI or Tableau.
- Familiarity with core research methodologies including segmentation, brand health tracking, concept testing and competitive benchmarking.
- Proven ability to deliver rapid, actionable insights that drive short‑term business value.
- Experience integrating multiple data sources (survey data, reviews, social listening and market data) to create holistic insight.
- Strong PowerPoint skills with a focus on clear insight storytelling and senior stakeholder communication.
- Excellent stakeholder management skills and ability to work autonomously across multiple priorities.
Applicants must prove the right to live in the UK. All successful applicants will be required to undergo a DBS check.
Lead Research Analyst employer: Pharmacy2U | Certified B Corp
Contact Detail:
Pharmacy2U | Certified B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Research Analyst
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at local events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want you to show how you can fit in and contribute to their goals, so tailor your answers to reflect that.
✨Tip Number 3
Practice your storytelling skills! When discussing your experience, focus on how your insights have driven results. We love hearing about real impact, so make it compelling.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate candidates like you!
We think you need these skills to ace Lead Research Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Lead Research Analyst role. Highlight your experience in customer and market research, and don’t forget to mention any hands-on use of survey platforms like Qualtrics or SurveyMonkey.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about research and how your skills can help us drive insights at StudySmarter. Be specific about your achievements and how they relate to the job.
Showcase Your Analytical Skills: We love data-driven insights! In your application, make sure to showcase your advanced Excel capabilities and any experience with data visualisation tools like Power BI or Tableau. We want to see how you can turn data into actionable recommendations.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Pharmacy2U | Certified B Corp
✨Know Your Research Methodologies
Make sure you brush up on your knowledge of core research methodologies like segmentation and brand health tracking. Be ready to discuss how you've applied these in past roles, as this will show your expertise and understanding of the Lead Research Analyst position.
✨Showcase Your Data Skills
Since the role requires advanced Excel capabilities and experience with BI tools like Power BI or Tableau, prepare to demonstrate your skills. Bring examples of how you've used these tools to manipulate data and generate insights that drove business value.
✨Prepare Insightful Questions
Think about insightful questions to ask during the interview. This could be about their current market research initiatives or how they integrate customer feedback into their strategies. It shows you're genuinely interested and have done your homework.
✨Craft Your Storytelling Approach
As a Lead Research Analyst, you'll need to translate complex insights into clear recommendations. Prepare a few examples of how you've successfully communicated insights to stakeholders in the past, focusing on your storytelling techniques and the impact of your recommendations.