At a Glance
- Tasks: Create engaging content and campaigns that elevate our brand and attract top talent.
- Company: Join a dynamic team at Phaidon International, a leader in innovative branding.
- Benefits: Enjoy a competitive salary, flexible working, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and impactful campaigns.
- Why this job: Make your mark by shaping brand narratives and connecting with diverse audiences.
- Qualifications: 5+ years in brand or content marketing with strong design and storytelling skills.
The predicted salary is between 33750 - 41250 £ per year.
London-based - 3 days in the office (City Point, Moorgate)
Reports to: CMO
Purpose of the role
Build the visibility and appeal of Phaidon International and our specialist brands through distinctive ideas, strong design and compelling content. This is a hands-on role: shaping our messaging and employee value proposition, then bringing them to life through campaigns, social media and digital content that attract clients, candidates and future employees.
Key responsibilities
- Generate ideas that get attention. Bring fresh campaign concepts, content formats and creative approaches that give people a reason to notice, engage with and remember our brands.
- Create content from concept to publication. Write copy, design social assets, produce short-form video and adapt material across channels, working with specialist designers where needed.
- Build our social presence. Understand what makes people stop, watch, read and respond. Own social planning and publishing, using strong hooks, visuals and platform-appropriate formats to reach the right audiences.
- Develop and apply our brand messaging. Translate our expertise, services and strengths into clear, distinctive website content, campaigns and sales materials.
- Shape and promote our EVP. Work with TA and Culture and engagement lead to articulate why people should join and grow with us, creating recruitment campaigns, careers content and employee stories for different talent audiences.
- Find stories within the business. Interview consultants, leaders and employees, turning their expertise and experiences into engaging content with a clear audience and purpose.
- Deliver campaigns. Take ownership of briefs, production, approvals and launch, maintaining creative quality and keeping work moving.
- Learn from performance. Test ideas, formats and messages, using audience response, enquiries and applications to improve future work.
Essential skills and qualities
- Strong design ability: confident creating polished, on-brand digital and social assets, with a good understanding of typography, layout, imagery and visual hierarchy.
- Excellent social judgement: knows how to earn attention and adapt content to different platforms, audiences and objectives.
- An ideas-led approach: proactively brings original concepts and can explain why they will connect with the intended audience.
- Strong writing and storytelling: able to make specialist subjects clear, relevant and engaging.
- Hands-on production skills: comfortable using design, video editing, social publishing and website tools.
- Ownership and pace: able to take an idea through to delivery, manage competing priorities and maintain attention to detail.
Experience required
Typically five or more years' experience in brand, content or creative marketing, with a strong portfolio demonstrating original campaign ideas, excellent writing, confident design skills and effective social content. You will have personally taken campaigns from concept to publication, creating assets and managing delivery across multiple channels. Experience developing brand messaging and employer brand or employee attraction campaigns is highly desirable. You should be comfortable working with senior stakeholders, uncovering stories within a business and translating specialist subjects into content that attracts the right audience. Experience in tech, professional services or another expertise-led business would be an advantage; however, we would be open to fast-moving industries like ecommerce.
Creative Brand and Content Manager employer: Phaidon International
Phaidon International is an exceptional employer, offering a dynamic work culture that prioritises growth and development. With world-class training and access to major clients from day one, employees are empowered to build their expertise in high-growth industries while enjoying uncapped commission and leading healthcare benefits. The company fosters a supportive environment where ambition and resilience are rewarded, making it an ideal place for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Brand and Content Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Phaidon International and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Phaidon International are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Phaidon International on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Phaidon International. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Brand and Content Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Phaidon International. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Phaidon International:Show us that you’ve done your homework! In your application, briefly mention what you admire about Phaidon International’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Phaidon International
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Phaidon International will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Phaidon International, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
