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For Companies At a Glance
- Tasks: Drive new business in greeting cards and gifting across independent retailers and garden centres.
- Company: Join UK Greetings, a trusted brand in the greeting card industry.
- Benefits: Competitive salary, company car, performance bonus, and employee benefits.
- Why this job: Make an impact with a well-loved brand while developing your sales career.
- Qualifications: Proven sales experience, strong negotiation skills, and leadership abilities.
- Other info: Dynamic role with opportunities for personal growth and national travel.
The predicted salary is between 36000 - 60000 £ per year.
Join one of the UK’s most recognised and trusted brands in greeting cards and gifting. We’re looking for a proactive and commercially astute Business Development Manager to join our Independent Sales Division at UK Greetings, ideally based in North Yorkshire (with regular national travel).
This is a fantastic opportunity to work with a well‑established, respected brand that retailers know and love – giving you a strong platform to open doors, create opportunities and drive lasting business growth.
The role
As Business Development Manager, you’ll be responsible for driving new business across the UK’s independent retail and garden centre market – combining national reach with hands‑on, relationship‑led selling. You’ll lead a small regional team, develop commercial opportunities and represent a brand that’s synonymous with quality, creativity and reliability.
What you’ll do
- Identify and win new business with independent retailers, garden centres and multi‑site groups.
- Present high‑impact proposals to retail buyers and decision‑makers.
- Create and deliver sales strategies that drive growth and market share.
- Lead and develop two Sales Executives, guiding them to achieve ambitious regional targets.
- Work closely with internal teams to ensure smooth onboarding and account success.
- Provide feedback and insight to shape future commercial strategy.
What you’ll bring
- A proven track record in new business sales or business development.
- Strong retail sales experience, ideally buyer‑facing.
- Excellent commercial acumen and negotiation skills.
- Confidence presenting to senior stakeholders and influencing decisions.
- Experience coaching or leading others within a sales environment.
- A consistent career history showing commitment and long‑term growth.
- A proactive, goal‑driven approach and the flexibility to travel nationally.
Who we are
UK Greetings is one of the UK’s leading greeting card publishers, supplying retailers of every size – from boutique independents to major high‑street names. We’re a well‑loved, creative and collaborative brand that’s been helping people connect and celebrate for decades. You’ll be joining a company that’s big enough to open doors, but personal enough to value your contribution – a brand that gives your sales skills genuine weight and credibility in the market.
What we offer
- Company car for national travel
- Performance‑related bonus
- Employee benefits platform
- Staff shop
- Online Doctor & Employee Assistance Programme
- Leadership Development Programme
…and a culture that rewards drive, ambition and long‑term success. Ready to represent a respected brand and take your career further? Apply today and take the next step with a well‑loved brand that opens doors and rewards achievement.
Please visit www.ukgreetings.co.uk to apply and take the opportunity to drive new business growth with the UK’s most established greeting card publisher.
Business Development Manager – Independent Sales (Greeting Cards & Gifting) North Yorkshire, UK employer: Pgbuzz
Contact Detail:
Pgbuzz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager – Independent Sales (Greeting Cards & Gifting) North Yorkshire, UK
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, or local meet-ups to connect with potential employers and other professionals. Remember, it’s all about building relationships that can lead to opportunities.
✨Tip Number 2
Prepare your pitch! You never know when you’ll bump into someone who could help you land that dream job. Have a concise and engaging elevator pitch ready that highlights your experience and what you can bring to the table.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in showing your appreciation and keeping you top of mind. It’s a simple gesture that demonstrates your professionalism and enthusiasm for the role.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Business Development Manager – Independent Sales (Greeting Cards & Gifting) North Yorkshire, UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in new business sales and retail, showcasing how you've driven growth in previous positions. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about greeting cards and gifting. Share specific examples of your achievements and how they relate to the role. Remember, we love creativity, so let your personality come through!
Showcase Your Leadership Skills: Since you'll be leading a small team, make sure to highlight any experience you have in coaching or guiding others. We want to know how you’ve helped your team achieve targets and how you can bring that same energy to our Independent Sales Division.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re serious about joining our well-loved brand. We can’t wait to hear from you!
How to prepare for a job interview at Pgbuzz
✨Know Your Product Inside Out
Before the interview, make sure you’re familiar with UK Greetings' range of greeting cards and gifting products. Understand their unique selling points and how they stand out in the market. This will help you demonstrate your passion for the brand and show that you can effectively represent it.
✨Prepare for Relationship Building Questions
Since the role involves hands-on, relationship-led selling, be ready to discuss your experience in building and maintaining client relationships. Think of specific examples where you’ve successfully developed partnerships or closed deals, and be prepared to share these stories during the interview.
✨Showcase Your Commercial Acumen
The company is looking for someone with strong commercial skills. Prepare to discuss how you've identified new business opportunities in the past and the strategies you used to drive growth. Use metrics and results to back up your claims, as this will highlight your ability to contribute to the company's success.
✨Demonstrate Leadership Experience
As you'll be leading a small team, be ready to talk about your leadership style and experiences. Share examples of how you've coached or guided others to achieve targets, and how you plan to motivate your team at UK Greetings. This will show that you’re not just a great salesperson, but also a capable leader.
