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- Tasks: Drive lead generation and optimise campaigns using data and AI tools.
- Company: Join PFM Intelligence Group, a global leader in data-driven marketing solutions.
- Benefits: Enjoy a hybrid working model with flexibility and opportunities for growth.
- Other info: Be part of a dynamic team that values innovation and collaboration.
- Why this job: Make a real impact on UK marketing performance while working with cutting-edge technology.
- Qualifications: 3-5 years in online marketing with a focus on performance and lead generation.
The predicted salary is between 40000 - 50000 £ per year.
We’re looking for a driven and hands-on Online Marketer to join our global marketing team, with a strong focus on the UK market. This is a unique hybrid role combining performance marketing and local execution. You’ll be responsible for generating high-quality leads through digital channels while supporting UK campaigns, events, and commercial initiatives.
You’ll report directly to our global marketing lead and act as the key marketing partner for the UK business. You will play a pivotal role in making our performance marketing ready for global scaling and constantly seeking out the opportunity to integrate AI into our marketing strategy.
Performance Marketing- Drive lead generation and continuously improve conversion performance
- Test, learn, and scale campaigns based on data
- Constantly monitor AI tooling and opportunities to improve our performance
- Coordinate local events and initiatives
- Create and optimise content for ads, landing pages, and email campaigns
- Track and analyse campaign performance
- Turn data into actionable insights
3–5 years’ experience in online marketing (B2B or SaaS preferred). Proven track record in performance marketing and lead generation. Strong analytical mindset and data-driven approach. Strong interest & experience with AI and automation to improve marketing performance.
A key role in a growing international business where you can directly influence UK marketing performance. Hybrid working model (3 days in the office) with flexibility built in. The opportunity to work at the intersection of data, retail, and technology.
PFM Intelligence Group helps organisations make smarter decisions by turning complex movement data into clear, actionable insight. Our teams work across borders and disciplines, combining technical expertise with real world understanding to deliver practical, high quality solutions.
Digital Marketing Expert in Redditch employer: PFM Intelligence Group
Contact Detail:
PFM Intelligence Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Expert in Redditch
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital marketing. This is your chance to demonstrate your performance marketing prowess and how you’ve generated leads in the past.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can integrate AI into their marketing efforts and improve performance. Tailor your answers to show you’re the perfect fit for their UK market focus.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Digital Marketing Expert in Redditch
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Expert. Highlight your experience in performance marketing and lead generation, especially if you've worked in B2B or SaaS environments. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and your understanding of the UK market. Don’t forget to mention any experience you have with AI and automation, as that’s a big plus for us.
Showcase Your Analytical Skills: Since we’re all about data-driven decisions, make sure to include examples of how you've used analytics to improve campaign performance. We love seeing how you turn data into actionable insights, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to show us what you’ve got. Plus, it’s super easy!
How to prepare for a job interview at PFM Intelligence Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around performance marketing and lead generation. Be ready to discuss specific campaigns you've worked on and how you used data to drive results.
✨Show Off Your Analytical Skills
Since this role requires a strong analytical mindset, prepare to talk about how you've turned data into actionable insights in your previous roles. Bring examples of how you've improved conversion rates or optimised campaigns based on analytics.
✨Get Familiar with AI Tools
As AI integration is a key part of the role, do some research on the latest AI tools in marketing. Be prepared to discuss how you've used or plan to use AI to enhance marketing performance in your strategies.
✨Be Ready to Discuss Local Marketing Initiatives
Since you'll be coordinating local events and initiatives, think about any relevant experiences you've had. Share ideas on how you would approach local marketing for the UK market and how you can make an impact.