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- Tasks: Create and manage engaging content for Pfizer's digital channels, using innovative tools like GenAI.
- Company: Join Pfizer, a leading healthcare company dedicated to transforming lives through innovation.
- Benefits: Enjoy a hybrid work environment, competitive salary, and opportunities for professional growth.
- Why this job: Combine creativity and technology to shape impactful campaigns that resonate with audiences.
- Qualifications: Relevant degree and experience in digital marketing and content creation preferred.
- Other info: Embrace a culture of diversity, flexibility, and continuous learning at Pfizer.
The predicted salary is between 36000 - 60000 £ per year.
Pfizer is seeking a creative and forward-thinking Content and Design Manager to partner with our brand teams across the UK and bring campaigns to life. Responsible for content creation and content management across relevant Pfizer-owned channels, with a UK audience focus. Playing a crucial role in driving content creation, developing and executing content plans that align with our business/brand objectives and engage our target audiences.
Working across a variety of platforms and tools, including GenAI, to generate and refine content, and design tools to edit and localize visual elements for digital channels. Working closely with marketers and the Commercial Excellence and Operations team, the candidate will combine creative intelligence, editorial precision, and GenAI fluency to tailor messaging, visuals, and formats for regional needs. This role suits candidates that enjoy combining creativity with technology, thrive on collaboration, and want to shape how Pfizer communicates with its audiences.
Role Responsibilities- Content creation and timely implementation to relevant digital channels
- Localize and adapt global or regional content to meet market, cultural, and regulatory requirements across digital channels
- Plan, create, and edit engaging visual and written content that aligns with brand and campaign objectives
- Assist in search engine optimisation / Search engine marketing projects
- Ensure consistent application of Pfizer’s brand voice and identity across all touchpoints
- Understand briefs and collaborate with marketers to ensure needs are met
- Scale up of best practices and synergies
- Build and maintain reusable GenAI prompt libraries and content templates as well as image libraries
- Continually learn, evolve and grow our approaches to content development and the use of AI to support
- Tag content effectively, maximizing discoverability and re-use within the DAM
- Champion the adoption of GenAI and new content technologies to improve creative output and speed to market
Education and experience
- Relevant degree education (e.g. marketing, comms or equivalent)
- Experience within digital marketing and content creation; experience in digital agency environments preferred
- Proven track record in ability to work and multi-task under pressure, respond quickly to changing situations in complex project environments
Skills
- Strong storytelling skills within different content formats
- Communication (verbal and written) and collaborative skills to build and maintain productive relationships
- Design, content editing and layout skills preferred
- Understanding of pharmaceutical marketing compliance requirements of the market
- Basic knowledge of website analytics tools and CMS platforms (e.g., Adobe Experience Manager)
- Basic knowledge of marketing automation principles and tools
- Understanding of effective/efficient AI prompt techniques
- Experience creating email campaigns using enterprise-grade email building tools e.g., Salesforce Marketing Cloud Content Builder or similar platforms with knowledge of AMP script preferred
- Proficiency in Adobe Creative Cloud seen as a plus incl. Photoshop, InDesign, After Effects, and Adobe Express
Attributes
- Commitment to continuous learning, proactively exploring new technologies and tools to enhance creative effectiveness
- Detail-oriented, with the ability to deliver high-quality work under multiple, critical deadlines
- Proactive and self-directive mindset
Content and Design Manager in Tadworth employer: Pfizer
Contact Detail:
Pfizer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content and Design Manager in Tadworth
✨Tip Number 1
Get your networking game on! Connect with professionals in the industry through LinkedIn or local events. We can’t stress enough how valuable personal connections can be when it comes to landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially in content creation and design. We recommend using platforms like Behance or even your own website to showcase your creativity and tech-savviness.
✨Tip Number 3
Prepare for interviews like a pro! Research Pfizer’s recent campaigns and think about how you can contribute to their goals. We suggest practising common interview questions and having a few of your own ready to show your interest.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect directly with us.
We think you need these skills to ace Content and Design Manager in Tadworth
Some tips for your application 🫡
Show Your Creative Side: When applying for the Content and Design Manager role, let your creativity shine through! Share examples of your past work that demonstrate your storytelling skills and how you've engaged audiences with compelling content.
Tailor Your Application: Make sure to customise your application to align with Pfizer's brand voice and objectives. Highlight your experience in digital marketing and content creation, especially any work that involved collaboration with teams to meet specific goals.
Emphasise Your Tech Savvy: Since this role involves using GenAI and various design tools, don’t forget to mention your proficiency with these technologies. Talk about how you've used them to enhance your creative output and streamline processes in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It’s the best way to ensure your application gets the attention it deserves, so don’t hesitate to take that step!
How to prepare for a job interview at Pfizer
✨Know Your Content Inside Out
Before the interview, dive deep into Pfizer's brand voice and recent campaigns. Familiarise yourself with their content strategies and think about how you can contribute to their goals. This will show your genuine interest and help you align your ideas with their objectives.
✨Showcase Your Creative Process
Be ready to discuss your approach to content creation and design. Prepare examples of past projects where you combined creativity with technology, especially using tools like GenAI. Highlight how you’ve adapted content for different audiences and platforms.
✨Demonstrate Collaboration Skills
Since this role involves working closely with marketers and other teams, be prepared to share experiences where you successfully collaborated on projects. Emphasise your communication skills and how you build productive relationships to achieve common goals.
✨Stay Updated on Industry Trends
Research the latest trends in digital marketing and content creation, particularly in the pharmaceutical sector. Being knowledgeable about current technologies and best practices will not only impress your interviewers but also demonstrate your commitment to continuous learning.
