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- Tasks: Craft engaging copy for campaigns, websites, and social media to promote pet insurance.
- Company: Join Pets at Home, a trusted name in pet care with a mission to help pets and their owners.
- Benefits: Remote work, flexible hours, and the chance to make a real impact in the pet insurance space.
- Why this job: Be part of a creative team shaping a new brand voice while helping pets live their best lives.
- Qualifications: Experience in financial services copywriting and a passion for storytelling and pets.
- Other info: Collaborative environment that values diversity and encourages unique contributions.
The predicted salary is between 24000 - 36000 £ per year.
Remote | Part-Time (3 days/week) | Fixed-Term (6 months)
Are you a creative wordsmith with a passion for pets and a knack for simplifying insurance jargon? Join us at Pets at Home as we launch our exciting new pet insurance offering!
About the Role
We’re on a mission to create a better world for pets and the people who love them. As our Insurance Copywriter, you’ll play a key role in shaping our brand voice and crafting compelling, compliant and customer‑first communications across digital and in‑store channels.
The role offers remote working (with occasional travel) and we’re looking for someone to work three days per week on a six‑month fixed term contract.
What you’ll do
- Write standout copy for campaigns, websites, emails, social media, FAQs, agency experience and more
- Collaborate with Brand, Creative and Insurance teams to bring our new insurance product to life
- Educate pet owners on the value of protection through clear, engaging messaging
- Ensure all content aligns with our tone of voice, brand values and regulatory standards
What we’re looking for
- Several years’ experience in financial services copywriting (insurance preferred)
- Understanding of regulatory environment and importance of clear messaging
- A creative thinker with a sharp eye for detail and a love for storytelling
- Confident working across formats—from taglines to long‑form content
- Passionate about pets and customer experience
Pets just see people. They aren’t biased and they don’t discriminate. We take our inspiration from pets, and we value and respect difference in all its forms. Our aim is to reflect the diversity of the communities we operate in, and every colleague can help us achieve this. We encourage our people to be themselves so even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you!
Why join us
This is a unique opportunity to help build a brand from the ground up, backed by one of the UK’s most trusted pet care retailers and vet networks. You’ll be part of a collaborative, purpose‑driven team making a real difference in the lives of pets and their owners.
Ready to write the future of pet insurance?
Apply now and help us make every word count.
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Insurance Copywriter (P/T & FTC) employer: Pets at Home
Contact Detail:
Pets at Home Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Insurance Copywriter (P/T & FTC)
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, join relevant groups on social media, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work, especially anything related to insurance or pets. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Tailor your approach! When reaching out to companies like Pets at Home, make sure to align your messaging with their brand voice and values. Show them you understand their mission and how you can contribute to it.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making a difference in the pet insurance world.
We think you need these skills to ace Insurance Copywriter (P/T & FTC)
Some tips for your application 🫡
Show Your Passion for Pets: When you're writing your application, let your love for pets shine through! Share any personal experiences or stories that highlight your connection to animals. We want to see that you’re not just a great writer, but also someone who genuinely cares about pets and their well-being.
Tailor Your Copy: Make sure to customise your application to reflect the job description. Use similar language and keywords from the posting to show us you understand what we’re looking for. This will help your application stand out and demonstrate that you’re a perfect fit for our team.
Highlight Your Experience: Don’t forget to showcase your relevant experience in financial services copywriting, especially in insurance. Give us examples of your past work that align with the role, and explain how your skills can contribute to our mission of simplifying insurance for pet owners.
Keep It Clear and Engaging: Just like the copy you’ll be writing for us, your application should be clear and engaging. Avoid jargon and keep your sentences concise. Remember, we’re looking for someone who can simplify complex ideas, so show us you can do that right from the start!
How to prepare for a job interview at Pets at Home
✨Know Your Audience
Before the interview, research Pets at Home and their new pet insurance offering. Understand their brand voice and values, so you can tailor your responses to show how your experience aligns with their mission of creating a better world for pets.
✨Showcase Your Copywriting Skills
Prepare examples of your previous work that demonstrate your ability to simplify complex insurance jargon. Bring along a portfolio that highlights your best copy across different formats, from taglines to long-form content, to showcase your versatility.
✨Emphasise Collaboration
Since the role involves working with various teams, be ready to discuss your collaborative experiences. Share specific examples of how you've worked with creative or brand teams in the past to bring projects to life, emphasising your teamwork skills.
✨Passion for Pets
Let your love for pets shine through during the interview. Share personal stories or experiences that reflect your passion for animals, as this will resonate with the company's values and show that you're genuinely invested in their mission.
