Influencer Marketing Leader - Scale a Global Creator Engine
Influencer Marketing Leader - Scale a Global Creator Engine

Influencer Marketing Leader - Scale a Global Creator Engine

Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
PetLab Co.

At a Glance

  • Tasks: Lead and scale a global influencer marketing programme with top creators.
  • Company: Dynamic pet health company focused on direct-to-consumer growth.
  • Benefits: Hybrid work model, competitive salary, and opportunities for career advancement.
  • Why this job: Shape the future of influencer marketing in a fast-paced, innovative environment.
  • Qualifications: Proven experience in influencer marketing and strategic planning.
  • Other info: Join a passionate team dedicated to making a difference in pet health.

The predicted salary is between 43200 - 72000 £ per year.

A leading direct-to-consumer pet health company is seeking a Head of Influencer Marketing to build a robust influencer program. This role involves managing relationships with numerous creators and collaborating closely with paid media teams. The ideal candidate should have extensive experience in scaling influencer programs within high-growth consumer brands. This position offers the opportunity to shape an influential marketing function and drive measurable performance across platforms. The role is hybrid, based in London, and requires strong organizational skills and strategic vision.

Influencer Marketing Leader - Scale a Global Creator Engine employer: PetLab Co.

As a leading direct-to-consumer pet health company, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and innovation. Our London-based team enjoys a hybrid work environment, competitive benefits, and ample opportunities for professional growth, making it an ideal place for passionate individuals to thrive in the influencer marketing space. Join us to make a meaningful impact in the pet health industry while collaborating with talented creators and driving performance across platforms.
PetLab Co.

Contact Detail:

PetLab Co. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Influencer Marketing Leader - Scale a Global Creator Engine

✨Tip Number 1

Network like a pro! Reach out to industry contacts and attend events where you can meet potential employers or influencers. Building relationships can open doors that a CV just can't.

✨Tip Number 2

Showcase your expertise! Create a portfolio or case studies highlighting your past successes in influencer marketing. This will give you an edge and demonstrate your ability to drive results.

✨Tip Number 3

Be proactive! Don’t wait for job postings to appear. Reach out directly to companies you admire, like the one looking for a Head of Influencer Marketing. Express your interest and share how you can add value.

✨Tip Number 4

Apply through our website! We make it easy for you to connect with exciting opportunities. Plus, it shows you're serious about joining our team and helps us get to know you better.

We think you need these skills to ace Influencer Marketing Leader - Scale a Global Creator Engine

Influencer Marketing
Relationship Management
Collaboration
Strategic Vision
Organisational Skills
Performance Measurement
Experience in High-Growth Consumer Brands
Program Scaling
Marketing Strategy
Cross-Platform Marketing

Some tips for your application 🫡

Show Your Passion for Pets: When writing your application, let your love for pets shine through! We want to see how your passion aligns with our mission in the pet health space. Share any relevant experiences that highlight your enthusiasm for both influencer marketing and the pet industry.

Highlight Your Influencer Experience: Make sure to detail your previous work with influencers. We’re looking for someone who has successfully scaled influencer programs, so share specific examples of campaigns you've led or contributed to. Numbers and results speak volumes, so don’t hold back!

Tailor Your Application: Don’t just send a generic application! We want to see that you’ve done your homework on us. Tailor your CV and cover letter to reflect how your skills and experiences make you the perfect fit for this role at StudySmarter. Mention our values and how you can contribute to our goals.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows us you’re serious about joining our team!

How to prepare for a job interview at PetLab Co.

✨Know Your Influencers

Before the interview, research the company's current influencer partnerships and campaigns. Familiarise yourself with their brand voice and the types of creators they work with. This will help you demonstrate your understanding of their needs and how you can contribute to scaling their influencer program.

✨Showcase Your Success Stories

Prepare specific examples of how you've successfully scaled influencer programs in previous roles. Highlight measurable outcomes, such as increased engagement or sales, to illustrate your impact. This will show the interviewers that you have the experience and strategic vision they're looking for.

✨Collaborative Mindset

Since this role involves working closely with paid media teams, be ready to discuss how you’ve collaborated with other departments in the past. Share examples of how you’ve integrated influencer marketing with broader marketing strategies to drive performance across platforms.

✨Organisational Skills Matter

Given the fast-paced nature of influencer marketing, emphasise your organisational skills. Discuss tools or methods you use to manage multiple relationships and campaigns effectively. This will reassure them that you can handle the demands of a hybrid role while maintaining strong connections with creators.

Influencer Marketing Leader - Scale a Global Creator Engine
PetLab Co.

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