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For Companies At a Glance
- Tasks: Lead customer growth across all acquisition channels in a dynamic digital marketplace.
- Company: Established global digital marketplace with a focus on innovation and performance.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Make a significant impact by driving measurable growth and optimising acquisition strategies.
- Qualifications: Proven experience in performance marketing and strong analytical skills required.
- Other info: Join a fast-paced environment with opportunities to lead and innovate.
Before applying for this role, please read the following information about this opportunity found below.
Location: Central London (Hybrid – office attendance once every two weeks)
Salary: £75,000
Reporting to: Head of Marketing
The Role
A well-established global digital marketplace is seeking a Senior Acquisition Manager to lead and scale customer growth across all acquisition channels. This is a senior, high-impact role suited to a performance marketer who combines strategic ownership with hands-on execution.
The role owns acquisition performance across paid, organic, offline, and emerging channels, driving measurable growth in traffic, conversions, and revenue. It requires a start-up mindset within a mature business environment, with a strong focus on experimentation, optimisation, and delivery at pace.
Key Responsibilities
- Acquisition Strategy and Ownership
- Build and maintain a long-term acquisition roadmap across paid search and social, SEO, AEO, programmatic, affiliates, creator-led, offline, and emerging discovery platforms.
- Define audience segmentation strategies and growth hypotheses to improve efficiency and scale.
- Own channel mix decisions, budgeting, forecasting, and ongoing performance optimisation.
- Execution and Optimisation
- Lead day-to-day execution of acquisition campaigns across digital and offline channels.
- Use A/B and multivariate testing to optimise landing pages, messaging, bidding strategies, and conversion funnels.
- Drive improvements in CTR, conversion rate, ROAS, and LTV to CAC ratios.
- Implement structured experimentation frameworks, documenting learnings and scaling successful initiatives.
- Take full ownership of the acquisition budget, ensuring strong ROI.
- Champion the use of AI and automation to increase efficiency and scale.
- SEO and AEO Leadership
- Oversee technical SEO, content strategy, backlink acquisition, schema optimisation, and adaptation to search and AI-led discovery evolution.
- Ensure the platform is optimised for both traditional search engines and generative AI environments.
- Line manage and work closely with the SEO and AEO Manager on strategy, roadmap, and performance.
- Analytics and Reporting
- Define success metrics and build dashboards to track performance across all acquisition channels.
- Analyse data to identify trends, insights, and optimisation opportunities.
- Present clear, actionable recommendations to senior leadership, including CAC, ROAS, and funnel performance.
- Cross-Functional Collaboration
- Partner with Brand, Product, Technology, BI, and Data teams to optimise messaging, user journeys, attribution, and conversion flows.
- Represent Marketing in cross-departmental discussions when required.
- Innovation and Market Awareness
- Evaluate and implement new acquisition tools, platforms, and ad formats.
- Explore emerging channels such as AI search engines and creator-led acquisition.
- Monitor competitor activity and market trends to identify growth opportunities.
Skills and Experience Required
- Proven experience in acquisition, growth, or performance marketing within a digital or online marketplace environment.
- Strong expertise across paid media, SEO, AEO, experimentation, and funnel analytics.
- Experience building acquisition engines from scratch or scaling channels rapidly.
- Highly analytical with strong Excel or Google Sheets skills.
- Hands-on, delivery-focused mindset with comfort operating in fast-moving, ambiguous environments.
- Excellent communication and stakeholder management skills.
- Leadership experience managing and developing small, performance-focused teams.
- Marketplace or classified platform experience is desirable.
Senior Acquisition Manager in London employer: Pertemps London
Contact Detail:
Pertemps London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Acquisition Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in acquisition marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own ready. We want to see your passion for performance marketing, so be ready to discuss your strategies and results!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Acquisition Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Acquisition Manager role. Highlight your experience in acquisition, growth, and performance marketing, especially in digital marketplaces. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your past successes in driving customer growth and optimising acquisition channels. Let us know what excites you about joining StudySmarter!
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to highlight your analytical skills. Mention any tools or frameworks you've used to track performance and optimise campaigns. We love seeing candidates who can turn data into actionable insights!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy to do!
How to prepare for a job interview at Pertemps London
✨Know Your Acquisition Channels
Before the interview, brush up on your knowledge of various acquisition channels like paid search, SEO, and offline strategies. Be ready to discuss how you've successfully managed these in the past and how you would approach them in this role.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess by discussing specific metrics you've tracked, such as CAC, ROAS, and conversion rates. Bring examples of how you've used data to drive decisions and optimise campaigns.
✨Emphasise Your Hands-On Experience
This role requires a hands-on approach, so be sure to highlight your practical experience in executing acquisition campaigns. Share stories that illustrate your ability to adapt quickly and deliver results in fast-paced environments.
✨Prepare for Cross-Functional Collaboration
Since this position involves working with various teams, think of examples where you've successfully collaborated with other departments. Be ready to discuss how you can bridge gaps between marketing, product, and tech to enhance user journeys and conversions.
