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- Tasks: Lead customer growth across all acquisition channels in a dynamic digital marketplace.
- Company: Global digital marketplace with a focus on innovation and performance marketing.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Make a significant impact by driving measurable growth and optimising acquisition strategies.
- Qualifications: Proven experience in performance marketing and strong analytical skills required.
- Other info: Join a fast-paced environment with opportunities to lead and innovate.
The predicted salary is between 60000 - 90000 £ per year.
A well-established global digital marketplace is seeking a Senior Acquisition Manager to lead and scale customer growth across all acquisition channels. This is a senior, high-impact role suited to a performance marketer who combines strategic ownership with hands-on execution.
The role owns acquisition performance across paid, organic, offline, and emerging channels, driving measurable growth in traffic, conversions, and revenue. It requires a start-up mindset within a mature business environment, with a strong focus on experimentation, optimisation, and delivery at pace.
Key Responsibilities- Acquisition Strategy and Ownership
- Build and maintain a long-term acquisition roadmap across paid search and social, SEO, AEO, programmatic, affiliates, creator-led, offline, and emerging discovery platforms.
- Define audience segmentation strategies and growth hypotheses to improve efficiency and scale.
- Own channel mix decisions, budgeting, forecasting, and ongoing performance optimisation.
- Execution and Optimisation
- Lead day-to-day execution of acquisition campaigns across digital and offline channels.
- Use A/B and multivariate testing to optimise landing pages, messaging, bidding strategies, and conversion funnels.
- Drive improvements in CTR, conversion rate, ROAS, and LTV to CAC ratios.
- Implement structured experimentation frameworks, documenting learnings and scaling successful initiatives.
- Take full ownership of the acquisition budget, ensuring strong ROI.
- Champion the use of AI and automation to increase efficiency and scale.
- SEO and AEO Leadership
- Oversee technical SEO, content strategy, backlink acquisition, schema optimisation, and adaptation to search and AI-led discovery evolution.
- Ensure the platform is optimised for both traditional search engines and generative AI environments.
- Line manage and work closely with the SEO and AEO Manager on strategy, roadmap, and performance.
- Analytics and Reporting
- Define success metrics and build dashboards to track performance across all acquisition channels.
- Analyse data to identify trends, insights, and optimisation opportunities.
- Present clear, actionable recommendations to senior leadership, including CAC, ROAS, and funnel performance.
- Cross-Functional Collaboration
- Partner with Brand, Product, Technology, BI, and Data teams to optimise messaging, user journeys, attribution, and conversion flows.
- Represent Marketing in cross-departmental discussions when required.
- Innovation and Market Awareness
- Evaluate and implement new acquisition tools, platforms, and ad formats.
- Explore emerging channels such as AI search engines and creator-led acquisition.
- Monitor competitor activity and market trends to identify growth opportunities.
- Proven experience in acquisition, growth, or performance marketing within a digital or online marketplace environment.
- Strong expertise across paid media, SEO, AEO, experimentation, and funnel analytics.
- Experience building acquisition engines from scratch or scaling channels rapidly.
- Highly analytical with strong Excel or Google Sheets skills.
- Hands-on, delivery-focused mindset with comfort operating in fast-moving, ambiguous environments.
- Excellent communication and stakeholder management skills.
- Leadership experience managing and developing small, performance-focused teams.
- Marketplace or classified platform experience is desirable.
Senior Acquisition Manager employer: Pertemps London Cambridge
Contact Detail:
Pertemps London Cambridge Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Acquisition Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in acquisition marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to acquisition strategies. We want you to feel confident and ready to impress with your hands-on experience!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed, and we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Acquisition Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Acquisition Manager. Highlight your experience in acquisition channels and performance marketing, and don’t forget to showcase any hands-on execution you've done!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven growth and optimised campaigns in the past.
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to highlight your analytical skills. Mention any tools or frameworks you’ve used to track performance and optimise campaigns.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Pertemps London Cambridge
✨Know Your Acquisition Channels
Make sure you’re well-versed in all the acquisition channels mentioned in the job description. Brush up on your knowledge of paid search, SEO, and emerging platforms. Be ready to discuss specific strategies you've used in the past and how they can apply to this role.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess. Bring examples of how you've used data to drive decisions in previous roles. Highlight your experience with A/B testing and how it has led to measurable improvements in performance metrics like CTR and ROAS.
✨Emphasise Your Leadership Experience
Since this role involves managing a small team, be ready to talk about your leadership style. Share examples of how you've developed team members and fostered a performance-focused culture. This will show that you can not only execute but also inspire others.
✨Stay Ahead of Market Trends
Research current trends in digital marketing and acquisition strategies. Be prepared to discuss how you would implement innovative tools or platforms to stay competitive. Showing that you’re proactive about market awareness will impress the interviewers.
