At a Glance
- Tasks: Lead exciting marketing campaigns and engage with clients to drive growth.
- Company: Join a purpose-driven health tech company making a real impact.
- Benefits: Competitive salary, career development, and a collaborative work culture.
- Other info: Be part of a curious team committed to innovation and continuous learning.
- Why this job: Combine strategic marketing with hands-on business development in a fast-growing environment.
- Qualifications: Experience in marketing or business development and strong relationship-building skills.
The predicted salary is between 35000 - 45000 £ per year.
What You Will Do
- Lead the planning and delivery of integrated marketing campaigns and external engagement activities, including digital campaigns, conferences, and webinars, to drive awareness and pipeline.
- Develop compelling, high quality marketing and client-facing content that clearly communicates Perspectum’s value proposition and supports engagement.
- Use CRM platforms and performance data to manage marketing activity, track campaign effectiveness, and generate actionable insights.
- Support business development by identifying new opportunities and contributing to lead generation, nurturing, and conversion activities.
- Build and maintain strong relationships with clients, partners, and internal stakeholders to support commercial growth.
- Own key marketing initiatives aligned to commercial priorities and growth strategy.
- Support go-to-market planning for new products, services, and partnerships.
- Contribute to proposals, bids, and targeted outreach for high value opportunities.
- Identify opportunities to improve campaign performance using data and insights.
What We Are Looking For
- Experience in business development, marketing, communications, or a related commercial role.
- Proven involvement in marketing campaigns, client engagement, or revenue generating activities.
- Strong relationship building skills with the ability to support commercial growth.
- Experience creating client facing and marketing materials using tools such as Adobe, Figma, or Canva.
- Excellent communication and organisational skills with the ability to manage multiple priorities.
- Analytical mindset with the ability to interpret performance data.
- A proactive, collaborative, and commercially focused approach.
Desirable
- Experience with CRM / marketing automation platforms.
- Exposure to healthcare, clinical trials, pharma, biotech, CROs, or medical devices.
- A degree in life sciences, business, marketing, communications, design, or a related field.
Why Join Us
This role combines strategic marketing with hands on business development. It is ideal for someone who enjoys working at the intersection of client engagement, growth strategy, and commercial delivery. You will have the opportunity to make a real impact while developing your career in a fast growing and innovative environment.
About Perspectum
Perspectum is a purpose driven health technology company focused on improving patient outcomes through advanced imaging, data, and analytics. We bring together expertise across science, technology, and healthcare to develop solutions that are changing how diseases are understood, diagnosed, and treated. Our work supports clinical trials, research, and clinical decision making, helping our partners deliver better outcomes for patients worldwide. It is meaningful work, and we care deeply about the impact we make. We are a collaborative and curious team, united by a shared commitment to innovation and continuous learning. At Perspectum, people are encouraged to grow, contribute ideas, and take ownership. You will be part of an environment where your work matters and where you can see the difference it makes.
Marketing and Business Development Specialist employer: Perspectum Ltd
At Perspectum, we pride ourselves on being a purpose-driven health technology company that fosters a collaborative and innovative work culture. As a Marketing and Business Development Specialist, you will have the opportunity to lead impactful marketing initiatives while contributing to meaningful healthcare solutions, all within a supportive environment that encourages professional growth and the sharing of ideas. Join us in making a difference in patient outcomes and enjoy the benefits of working in a fast-growing company that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Business Development Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Perspectum Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Perspectum Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Perspectum Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Perspectum Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and Business Development Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Perspectum Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Perspectum Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Perspectum Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Perspectum Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Perspectum Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Perspectum Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
