Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead brand strategy and execution for Skin Health brands in North Europe.
- Company: Perrigo, a top player in the European Consumer Self-Care market.
- Benefits: Competitive pay, family support, career development, and hybrid working options.
- Why this job: Make a real impact on trusted health and wellness solutions.
- Qualifications: Experience in brand management within FMCG or healthcare sectors.
- Other info: Join a collaborative culture that values diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
At Perrigo, we are driven by our mission to make lives better through trusted health and wellness solutions, accessible to all. We are proud to be a top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over-the-counter and infant formula. Dedicated to providing the best self-care for everyone, we are the people behind the brands you trust. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging. Join us on our One Perrigo journey as we evolve to win in self-care.
Description Overview
Perrigo, a leading global healthcare provider, is recruiting a Senior Brand Manager to join our Skin Healing team, based in London. This role will lead a key priority brand within the North Europe Cluster, translating a global strategy towards the North Europe cluster and driving execution across the UK in a dynamic, consumer-led category. Working closely with global and local market teams, this role will translate consumer insights into clear brand strategies, deliver strong annual plans, and ensure best-in-class execution across the full marketing mix. It is a highly visible role, offering the opportunity to own brands end to end while operating within a broader cluster and global matrix.
Scope of the Role
- Brand Strategy & Growth: Own the Cluster brand strategy (3Y horizon) for assigned Skin Health brands within the North Europe Cluster, aligned to global and cluster priorities. Translate strategy into clear annual brand plans with defined growth initiatives, KPIs, and milestones.
- Brand Planning & Budget Management: Lead annual planning cycles, including A&P budget management and performance tracking to maximize ROI. Monitor brand performance, identify risks and opportunities, and course correct with agility. Lead the development and execution of integrated ATL & BTL campaigns, ensuring consistency and impact across all touchpoints. Partner with agencies and internal teams to deliver compelling, insight-led creative that drives consumer relevance and differentiation.
- Cross Functional Collaboration: Work closely with Commercial Strategy, Shopper, Sales, Supply, Regulatory, R&D, and Finance to ensure marketing plans are commercially grounded and operationally executable. Act as the central brand lead, aligning stakeholders around shared objectives and delivery timelines.
- Market & Brand Guardian: Track consumer, category, and competitive dynamics across North Europe markets, using insights to strengthen brand positioning and in-market execution. Ensure brand assets, claims, and activations remain compliant, consistent, and on strategy. Contribute to the Skin Health innovation pipeline, validating opportunities, and supporting launches with excellence. Partner with Global teams to adapt and land innovations effectively at cluster and local level.
Experience Required
- Proven Brand Leadership: Solid experience in brand management within FMCG, Healthcare, OTC, or Consumer Health, with a track record of delivering growth.
- Strategic & Commercial Acumen: Ability to build brand strategies, link marketing investment to performance, and balance long term ambition with short term delivery.
- Strong Execution Mindset: Hands on, detail oriented marketer who can move seamlessly from strategy to execution.
- Cross Functional Influence: Confident working in matrix environments, influencing across functions and geographies without direct authority.
- Consumer Led Thinking: Strong grounding in consumer insight, with the ability to translate insight into impactful brand and activation ideas. Proactive, resilient, and results driven, with a genuine passion for building brands that make a difference in consumers’ lives.
Benefits
We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally.
Hybrid Working Approach
We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles.
We are proud to be included in the Forbes list of 'America's Best Employers by State 2024'.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law.
Senior Brand Manager employer: Perrigouk
Contact Detail:
Perrigouk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Perrigo. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Perrigo's brands and their market position. Show them you’re not just another candidate but someone who genuinely cares about their mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the Senior Brand Manager role. Highlight your brand management successes and how they can benefit Perrigo.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Perrigo family.
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how your passion for brand management aligns with our mission at Perrigo. Make it personal and relatable.
Tailor Your Experience: Don’t just list your previous roles; connect your experience to the specific requirements of the Senior Brand Manager position. Highlight how your background in FMCG or healthcare can contribute to our Skin Healing team.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We appreciate a well-structured application that’s easy to read and understand.
Apply Through Our Website: Make sure to apply directly through our website by clicking the APPLY button. This ensures your application is submitted correctly and reaches us without any hiccups. We can’t wait to hear from you!
How to prepare for a job interview at Perrigouk
✨Know Your Brands Inside Out
Before the interview, dive deep into Perrigo's brand portfolio, especially the Skin Healing team. Understand the unique selling points of brands like Opill® and Compeed®. This knowledge will help you demonstrate your passion for the products and how you can contribute to their growth.
✨Showcase Your Strategic Mindset
Prepare examples that highlight your experience in developing brand strategies and linking marketing investments to performance. Be ready to discuss how you've successfully balanced long-term goals with short-term execution in previous roles.
✨Emphasise Cross-Functional Collaboration
Perrigo values teamwork across various functions. Share specific instances where you've worked with different teams, such as Sales or R&D, to achieve a common goal. Highlight your ability to influence without direct authority, as this is crucial in a matrix environment.
✨Be Consumer-Centric
Demonstrate your understanding of consumer insights and how they drive brand strategy. Prepare to discuss how you've translated consumer feedback into impactful marketing campaigns. Showing that you can think from the consumer's perspective will resonate well with the interviewers.