At a Glance
- Tasks: Elevate our brand through creative content across social media, newsletters, and podcasts.
- Company: Join Perowne International, a leading luxury communications agency with a global reach.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Collaborative environment with exposure to global brands and innovative projects.
- Why this job: Be part of a dynamic team shaping the narrative of iconic brands in luxury travel.
- Qualifications: Experience in digital marketing, strong writing skills, and a passion for creativity.
The predicted salary is between 29000 - 37000 £ per year.
We are seeking a proactive Creative Marketing Manager to help elevate Perowne International's brand presence across digital platforms. This role supports the strategic development and execution of content across social media, newsletters, podcasts, and the company website ensuring consistent storytelling that reflects our agency's voice, creativity, and expertise.
You will work closely with the Associate Director, Marketing and consultancy teams across our global offices to manage content calendars, create engaging posts, and track performance to drive awareness and engagement.
Location: London (Hybrid, 34 days in the office)
Contract: Full-time, permanent
Reports to: Associate Director, Marketing
Start date: Immediate or flexible
Salary Range: 34 - 37k
Role Overview: As we continue to grow our global profile, our in-house communications and marketing function plays a vital role in shaping and sharing our story from expanding our thought-leadership platform Unpacked, to developing our Hotels with History podcast, to leading content across our social and digital channels.
About Perowne International: Perowne International is a global luxury and lifestyle communications agency representing some of the world's most iconic hotels, destinations, and travel brands. Known for our creativity, intelligence, and deep sector expertise, we bring brands to life through compelling stories and content across earned, owned, and digital channels.
Key Responsibilities:
- Driving the development and delivery of Perowne's overarching content and social media strategy across key channels.
- Maintain and evolve the master content calendar across all owned platforms, aligning with agency priorities and brand initiatives.
- Introduce reporting and engagement metrics to monitor performance and inform future strategy.
- Manage day-to-day activity and community engagement across Instagram, LinkedIn, TikTok and YouTube.
- Develop creative, on-brand content that engages audiences and reflects the agency's personality.
- Work with colleagues globally to gather updates, stories, and visual content.
- Stay informed of platform developments and trends to ensure Perowne remains relevant and forward-thinking.
- Writing social media captions, blog posts, and newsletter content with precision and tone consistency.
- Curate visuals, reels, and short-form video content for digital storytelling.
- Collaborate with the Associate Director, Marketing, editors, and designers to bring creative ideas to life.
- Support the production of the Hotels with History and Unpacked podcasts, from guest coordination and scheduling to promotional strategy across digital channels.
- Coordinate the production and distribution of the Perowne newsletter, ensuring timely delivery and subscriber growth.
- Maintain the Perowne International website content - updating news, press coverage, and client information.
- Partner with teams across global offices to ensure alignment in voice and strategy.
- Bring creative thinking, curiosity, and insight to new initiatives and formats.
- Contribute ideas for brand evolution, content innovation, and campaign partnerships.
Skills & Experience:
- 4+ years of experience in digital communications, social media, or content marketing (agency or in-house).
- Self-starter confident in driving campaigns and seeing them through from start to completion.
- Strong writing skills with attention to tone, storytelling, and brand voice.
- Demonstrated creativity and understanding of visual content production (reels, imagery, video).
- Experience managing multi-channel calendars and publishing tools.
- Confident understanding of social analytics and performance measurement.
- Passion for luxury, travel, and design sectors.
- A curious, collaborative, and proactive approach to work.
Growth & Culture: This role is ideal for a creative communicator who thrives in a collaborative, fast-paced environment. You will gain exposure to global brands and creative projects while developing the strategic skills to progress towards a Senior Marketing Manager role. Perowne International offers a supportive and inspiring environment where initiative and innovation are valued.
How to Apply: Please note: Applications sent via LinkedIn's Easy Apply will not be reviewed. To apply, email your application to operations@perowneinternational.com with the subject line: Creative Marketing Manager Application [Your Name] and CV in PDF format with your name as the title. Include: A short introduction about you and your relevant experience, links or examples of your previous work, and your availability for a first round interview. Only complete applications will be considered. Successful applicants will be contacted for an online interview.
Creative Marketing Manager employer: Perowne International
Perowne International is an exceptional employer, offering a dynamic and collaborative work culture that fosters creativity and innovation. Located in the vibrant city of London, this role as a Creative Marketing Manager provides opportunities for professional growth within a global luxury communications agency, where employees are encouraged to contribute their ideas and develop their skills in a supportive environment. With a focus on meaningful projects and exposure to iconic brands, Perowne International is dedicated to nurturing talent and driving engagement across diverse digital platforms.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Perowne International and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Perowne International are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Perowne International on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Perowne International. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Perowne International. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Perowne International:Show us that you’ve done your homework! In your application, briefly mention what you admire about Perowne International’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Perowne International
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Perowne International will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Perowne International, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
