At a Glance
- Tasks: Drive media efficiency and effectiveness across our premium brand portfolio.
- Company: Join Pernod Ricard, a global leader in spirits and champagne.
- Benefits: Enjoy private medical insurance, 28 days holiday, and employee discounts.
- Other info: Embrace a culture of conviviality and enjoy excellent career growth opportunities.
- Why this job: Be part of a dynamic team shaping innovative digital media strategies.
- Qualifications: Experience in digital media campaigns and strong data skills required.
The predicted salary is between 58500 - 71500 £ per year.
- Digital Media Executive
- Your manager: Digital Media Manager
- Team: Marketing
We operate a hybrid working approach, which allows you to manage your time between home and office.
Be part of something big
Pernod Ricard is a worldwide leader in the spirits and champagne industry, blending traditional craftsmanship, state‑of‑the‑art brand development, and global distribution technologies.
Our prestigious portfolio of premium to luxury brands includes Absolut vodka, Ricard pastis, Ballantine's, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur and Mumm and Perrier‑Jouët champagnes.
Our mission is to ensure the long‑term growth of our brands with full respect for people and the environment, while empowering our employees around the world to be ambassadors of our purposeful, inclusive and responsible culture of authentic conviviality.
Your unique contribution
You will play a key role in driving media efficiency & effectiveness across our portfolio, spanning data, activation, and strategic support.
This role blends hands‑on campaign delivery with forward‑thinking, ensuring we maximise performance, efficiency, and impact across our portfolio of brands.
Responsibilities
- Data & Measurement Excellence
- Champion best‑in‑class data practices to power smarter decision‑making and campaign effectiveness.
- Support data collection and reporting processes.
- Assist with campaign tracking and measurement implementation (UTMS, pixels).
- Maintain campaign taxonomy, UTMs and tagging frameworks.
- Support reporting and insight generation (by creating agents within Copilot).
- Activation & Campaign Excellence
- Deliver high‑performing campaigns through hands‑on activation, optimisation, and continuous improvement.
- Support brand teams & media agency with campaign setup, asset matrix completion.
- Assist with paid social and paid search campaign management.
- Monitor campaign performance and escalat[e] optimisation opportunities.
- Produce regular campaign reports and summaries.
- Strategy & Partnerships Support
- Support the delivery of effective media strategy through strong collaboration and partner management.
- Support the delivery of media plans
- Coordinate with agency and media partners (e. g. Google, Meta, programmatic platforms).
- Assist with campaign administration and partner communications.
- Contribute ideas and learnings from campaign activity.
- Who you'll be working with
Internally, you'll be working with
- Brand Teams
- Wider Media & culture team (social & content, The mix (our in‑house studio), experiential)
- Performance Team
- Global Media Community
Externally, your key contacts will be our media agency Carat, media partners like Meta, Google & Pinterest.
- Your blend of talent
- Have experience supporting digital media campaigns in an agency or client‑side environment.
- Have a good understanding of paid social, search and programmatic advertising.
- Are comfortable working with data and campaign reporting.
- Can manage multiple projects effectively.
- Have strong attention to detail and organisational skills.
- Enjoy working collaboratively with internal teams and external partners.
- Are eager to learn and develop your digital media expertise.
- Our mix of benefits
- private medical insurance, critical illness cover and an optional healthcare cash plan and dental insurance.
- 28 days' annual holiday, your employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more!
- lots of gifts & discounts, including an allowance each year to spend on our brands in our staff shop and employee discounts from a range of high street retailers.
- regular events in our very own office bar, employee-run networks, a culture of flexibility and trust and a variety of tools and resources to help you focus on your wellbeing and mental fitness.
- Conviviality: the Pernod Ricard Way
We have our own way of doing things. We call it conviviality! It's our way of being, and something unique you feel and experience when working for Pernod Ricard.
We're committed to conviviality, and with this, you'll be Proud to Belong to our Pernod Ricard family.
You'll be Empowered to Perform, supported to succeed, and acknowledged for the value you bring.
We combine all this with our Commitment to
Care: we are unlocking the magic of human connection to transform our industry and make a positive impact on the world though our strong focus on sustainability and responsibility.
We're committed to diversity and inclusion
People are at the heart of everything we do at Pernod Ricard and are the foundation of our collective spirit as 'Créateurs de Convivialité'.
We promote diversity and inclusion throughout our business and supply chain.
- In our teams, w
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Digital Media Executive employer: pernodricard
Pernod Ricard is an exceptional employer, offering a vibrant work culture in Chiswick, London, where employees are empowered to thrive in a hybrid working environment. With a strong commitment to employee wellbeing, generous benefits including private medical insurance and 28 days of annual leave, and a focus on professional growth through collaboration and learning, you will feel valued as part of a diverse and inclusive team dedicated to making a positive impact in the spirits industry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Media Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for pernodricard and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like pernodricard are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with pernodricard on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at pernodricard. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Media Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit pernodricard. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of pernodricard:Show us that you’ve done your homework! In your application, briefly mention what you admire about pernodricard’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at pernodricard
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at pernodricard will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At pernodricard, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
