At a Glance
- Tasks: Lead global social and digital strategies, creating impactful campaigns and managing a dynamic team.
- Company: Join a leading luxury brand with a focus on innovation and youth culture.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Collaborative team atmosphere with a focus on personal and professional development.
- Why this job: Make a real impact in shaping the brand's digital presence and engaging with modern consumers.
- Qualifications: Strong relationship skills, creativity, and experience in social and digital marketing.
The predicted salary is between 80000 - 100000 £ per year.
Requirements
- If you recognise yourself in the description below, don't wait and apply!
- Are a positive, highly driven and organised person with relationship skills and attention to detail.
- Are extremely consumer-centric, understanding how modern luxury & youth culture works, turning strong understanding of consumer insights into actionable strategy, comms & activations.
- Have strong entrepreneurship skills, being able to proactively assess brand needs, understand consumer insight and transform them into actionable strategy.
- Are creative – think laterally, think inventively.
- Thrive in a team environment but are also self-motivated – demonstrate tenacity, resilience, strive to deliver results.
- Demonstrate good commercial understanding.
- Are adept at planning and organisation – structured planning, organised time effectively, good project management skills, meet deadlines.
- Have strong presentation skills – confidence to present formally to internal and external audiences with the ability to bring the audience with you.
- Inclusive decision maker – manage upwards, share information, work collaboratively.
- Are a strong collaborator, a true team player with a high level of proactivity and creativity.
- Possess the right soft skills which allow you to navigate and find direction when faced with challenges.
What the job involves
- Contract type: FTC - Mid-march 2027.
- Determine the vision for the Chivas Regal Social and digital strategy and agenda in collaboration with Global Brand Director.
- Lead all aspects of global social and digital from day to day management through to creating seamless integrated 360 campaigns that drive brand relevance and bring the cultural platform to life.
- Collaborate with internal and external stakeholders to ensure creative excellence – from creative development through to amplification and campaign effectiveness.
- Lead new approach to market engagement, develop plan for how markets can activate social and digital at scale to ensure consistency with global brand direction and strategy.
- Build robust test and learn approach, oversee new effectiveness and analysis process.
- Oversee budget management across all social and digital and ensure A&P is effectively allocated to support the communication agenda in priority markets.
- Lead a new vision for social content development, refine current approach and work with social team to update to drive impact.
- Lead the day to day social and creative studio, managing all workflows and day to day team delivery.
- Oversee content planning for partner channels.
- Work closely with partner social media and digital teams to ensure effective activation of partnership social assets and all KPI’s are met.
- Collaborate with content team on overall social, digital content needs for partner content and activation strategy across the partnership, ensuring efficient use of all the contract deliverables to drive the most value for the brand.
- Collaborate with creator team to integrate and develop strong creator led content for social channels.
- Lead channel and community management strategy and oversee day to day approach with community manager.
- Develop integrated social and digital strategy aligning new sports led approach to digital.
- Lead approach for ECRM, SEO and GEO ensuring consistency with overall sports led approach.
- Lead approach for regular global market communications to deliver digital strategy, case studies and best practice throughout the financial year.
- Support markets on building clear and consistent digital consumer approach and plans that drive brand objectives.
- Work closely with internal social, comms and partnerships teams to ensure global campaign amplification is truly integrated and delivers on propelling the brand forwards in culture.
- Track and manage digital effectiveness.
- Manage social and digital studio (consists of Community manager, social strategists, creative director, designer and digital manager), supporting their growth and experience within the communications field.
- Collaborate with cross-functional teams on a daily basis to ensure we deliver and execute compelling campaigns and activations in local markets.
Global Strategic Social & Digital Partnerships Leader in London employer: Pernod Ricard
As a Global Strategic Social & Digital Partnerships Leader, you will thrive in a dynamic and inclusive work culture that champions creativity and collaboration. Our company prioritises employee growth, offering robust development opportunities and a supportive environment where your entrepreneurial spirit can flourish. Located in a vibrant city, we provide a unique chance to engage with modern luxury and youth culture while driving impactful strategies that resonate globally.
StudySmarter Expert Advice🤫
We think this is how you could land Global Strategic Social & Digital Partnerships Leader in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to present yourself, whether in interviews or networking situations, think outside the box. Share unique ideas or strategies that align with the role, especially around social and digital engagement.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly through our website, express your interest, and share how you can add value. It shows initiative and can set you apart from other candidates.
✨Tip Number 4
Prepare for collaboration! Brush up on your teamwork skills and be ready to discuss how you’ve successfully worked with others in the past. Highlight your ability to manage projects and meet deadlines, as this is key in a fast-paced environment.
We think you need these skills to ace Global Strategic Social & Digital Partnerships Leader in London
Some tips for your application 🫡
Show Your Personality:When writing your application, let your unique voice shine through! We want to see the real you, so don’t be afraid to inject a bit of personality into your cover letter and CV. Remember, we’re looking for someone who’s not just qualified but also a great fit for our team culture.
Tailor Your Application:Make sure to customise your application to reflect the specific requirements of the Global Strategic Social & Digital Partnerships Leader role. Highlight your experience with consumer insights and digital strategies, and how they align with our vision. This shows us that you’ve done your homework and are genuinely interested in the position.
Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where necessary to make it easy for us to see your key achievements and skills. Remember, we’re busy, so help us get to the good stuff quickly!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved. We can’t wait to hear from you!
How to prepare for a job interview at Pernod Ricard
✨Know Your Audience
Before the interview, research the company and its culture. Understand how they engage with consumers and what their brand values are. This will help you tailor your responses to show that you’re not just a fit for the role, but also for the company’s ethos.
✨Showcase Your Creativity
Prepare examples of how you've used creativity in past roles, especially in social and digital strategies. Think about campaigns you've led or contributed to that demonstrate your ability to think laterally and inventively. Be ready to discuss how these experiences can translate to the role you're applying for.
✨Demonstrate Collaboration Skills
Since this role involves working with various stakeholders, be prepared to share specific instances where you successfully collaborated with teams. Highlight your ability to manage upwards and work inclusively, as well as how you’ve navigated challenges in a team environment.
✨Master Your Presentation
Strong presentation skills are crucial for this position. Practice presenting your ideas clearly and confidently. You might even want to prepare a mini-presentation on a relevant topic to showcase your skills during the interview. Remember, it’s all about bringing the audience along with you!
