At a Glance
- Tasks: Lead global social and digital strategies, creating impactful campaigns that resonate with modern luxury and youth culture.
- Company: Join a dynamic team at a leading luxury brand focused on innovation and collaboration.
- Benefits: Competitive salary, flexible working arrangements, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on personal development and cultural relevance.
- Why this job: Make a real impact in shaping the future of a renowned brand's digital presence.
- Qualifications: Strong relationship skills, creativity, and experience in social and digital strategy.
The predicted salary is between 80000 - 100000 £ per year.
Requirements
- Are a positive, highly driven and organized person with relationship skills and attention to detail.
- Are extremely consumer-centric, understanding how modern luxury & youth culture works, turning strong understanding of consumer insights into actionable strategy, comms & activations.
- Have strong entrepreneurship skills, being able to proactively assess brand needs, understands consumer insight and transform them into actionable strategy.
- Are creative – thinks laterally, thinks inventively.
- Thrive in a team environment but is also self-motivated – demonstrates tenacity, resilience, strives to deliver results.
- Demonstrate good commercial understanding.
- Are adept at planning and organisation – structured planning, organised time effectively, good project management skills, meets deadlines.
- Have strong presentation skills – confidence to present formally to internal and external audiences with ability to bring audience with you.
- Inclusive decision maker – manages upwards, shares information, works collaboratively.
- Are a strong collaborator, a true team player with a high level of proactivity and creativity.
- Possess the right soft-skills which allow you to navigate and find direction when faced with challenges.
What the job involves
- Contract type: FTC - Mid-march 2027.
- Determine the vision for the Chivas Regal Social and digital strategy and agenda in collaboration with Global Brand Director.
- Lead all aspects of global social and digital from day to day management. Through to creating seamless integrated 360 campaigns that drive brand relevance and bring the cultural platform to life.
- Collaborate with internal and external stakeholders to ensure creative excellence – from creative development through to amplification and campaign effectiveness.
- Lead new approach to market engagement, develop plan for how markets can activate social and digital at scale to ensure consistency with global brand direction and strategy.
- Build robust test and learn approach, oversee new effectiveness and analysis process.
- Oversee budget management across all social and digital and ensure A&P is effectively allocated to support the communication agenda in priority markets.
- Lead a new vision for social content development, refine current approach and work with social team to update to drive impact.
- Lead the day to day social and creative studio, managing all workflows and day to day team delivery.
- Oversee content planning for partner channels.
- Work closely with partner social media and digital teams to ensure effective activation of partnership social assets and all KPI’s are met.
- Collaborate content team on overall social, digital content needs for partner content and activation strategy across the partnership, ensuring efficient use of all the contract deliverables to drive the most value for the brand.
- Collaborate with creator team to integrate and develop strong creator led content for social channels.
- Lead channel and community management strategy and over day to day approach with community manager.
- Develop integrated social and digital strategy aligning new sports led approach to digital.
- Lead approach for ECRM, SEO and GEO ensuring consistent with overall sports led approach.
- Lead approach for regular global market communications to deliver digital strategy, case studies and best practice throughout the financial year.
- Support markets on building clear and consistent digital consumer approach and plans that drive brand objectives.
- Work closely with internal social, comms and partnerships teams to ensure global campaign amplification is truly integrated and delivers on propelling the brand forwards in culture.
- Track and manage digital effectiveness.
- Manage social and digital studio (consists of Community manager, social strategists, creative director, designer and digital manager), supporting their growth and experience within the communications field.
- Collaborate with cross-functional teams on a daily basis to ensure we deliver and execute compelling campaigns and activations in local markets.
Global Strategic Social & Digital Partnerships Leader employer: Pernod Ricard
As a Global Strategic Social & Digital Partnerships Leader, you will thrive in a dynamic and inclusive work environment that champions creativity and collaboration. Our company prioritises employee growth, offering robust development opportunities and a supportive culture that values innovative thinking and consumer-centric strategies. Located in a vibrant city, we provide a unique chance to engage with modern luxury and youth culture while working alongside passionate professionals dedicated to making a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Global Strategic Social & Digital Partnerships Leader
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your creativity! When you get the chance to present yourself, whether in interviews or networking events, think outside the box. Share unique ideas or past projects that highlight your innovative thinking and how you can bring value to the team.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like us at StudySmarter, and express your interest. A well-timed email can make all the difference and show your enthusiasm for the role.
✨Tip Number 4
Prepare for interviews by researching the company culture and values. Tailor your responses to reflect how you align with their mission. And remember, we love candidates who can demonstrate their understanding of consumer insights and how they can turn them into actionable strategies!
We think you need these skills to ace Global Strategic Social & Digital Partnerships Leader
Some tips for your application 🫡
Show Your Personality:When writing your application, let your unique personality shine through! We want to see the real you, so don’t be afraid to inject a bit of creativity and flair into your writing. Remember, we’re looking for someone who understands modern luxury and youth culture, so make sure your application reflects that vibe.
Tailor Your Application:Make sure to tailor your application to the job description. Highlight your experience with social and digital strategies, and how you've turned consumer insights into actionable plans. We love seeing specific examples that demonstrate your skills and how they align with what we’re looking for!
Be Clear and Concise:While we appreciate creativity, clarity is key! Keep your application structured and to the point. Use bullet points or short paragraphs to make it easy for us to read. We want to see your planning and organisation skills right from the start!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about us and what we stand for. We can’t wait to hear from you!
How to prepare for a job interview at Pernod Ricard
✨Know Your Audience
Before the interview, research the company and its culture. Understand how they engage with consumers and what their brand values are. This will help you tailor your responses to show that you’re not just a fit for the role, but also for the company’s ethos.
✨Showcase Your Creativity
As a Global Strategic Social & Digital Partnerships Leader, creativity is key. Prepare examples of past campaigns or strategies where you’ve thought outside the box. Be ready to discuss how you can bring innovative ideas to the table that align with modern luxury and youth culture.
✨Demonstrate Collaboration Skills
This role requires strong collaboration with various teams. Think of specific instances where you’ve successfully worked in a team environment. Highlight your ability to manage upwards and share information effectively, as well as how you’ve contributed to a positive team dynamic.
✨Prepare for Presentation Questions
You’ll likely need to present ideas during the interview. Practice presenting your thoughts clearly and confidently. Use visuals if possible, and be prepared to engage your audience. This will showcase your strong presentation skills and ability to communicate effectively.
