At a Glance
- Tasks: Lead global brand communications and create impactful campaigns for Chivas.
- Company: Join Pernod Ricard, a leader in the wines and spirits industry with iconic brands.
- Benefits: Enjoy 28 days holiday, private medical insurance, and discounts on our brands.
- Other info: Diverse and inclusive workplace with excellent career growth opportunities.
- Why this job: Be at the forefront of cultural conversations and drive brand relevance.
- Qualifications: Creative thinkers with strong relationship skills and consumer insight experience.
The predicted salary is between 50000 - 65000 € per year.
Pernod Ricard is a leading company in the global wines and spirits industry, with a portfolio that includes prestigious brands such as ABSOLUT vodka, Jameson Irish Whiskey, Beefeater and Plymouth Gins, The Glenlivet Scotch whisky, Havana Club rum, Malibu rum, Chivas Regal Scotch whisky, and Perrier‑Jouët champagne. The UK headquarters is in London, with additional offices in Scotland and production sites across the UK. We are looking for a Brand Manager to lead compelling communication plans that ensure Chivas is at the heart of cultural conversations.
Contract type: FTC – 12 months
Location: Chiswick – London
Key Responsibilities
- Communications: Support all aspects of global advertising, from ideation to launch in market, to create seamless 360 campaigns that drive brand relevance and bring the cultural platform to life. Collaborate with internal and external stakeholders to ensure creative excellence – from creative development through to amplification and campaign effectiveness. Support the team with all key drive market communications initiatives to ensure consistency with global brand direction and strategy. Work closely with insights teams to ensure all campaigns go through appropriate testing for creative effectiveness. Lead transcreation and adaptation process for all campaign content, ensuring the brand shows up consistently across global markets. Support budget management across all communication campaigns and ensure A&P is effectively allocated to support the communication agenda in priority markets.
- Partnerships: Support Senior Brand Manager with the partnership with Charles Leclerc, managing the contract and day‑to‑day relationship with partner, ensuring a professional and excellent level of service. Support the content and activation strategy across the partnership, ensuring efficient use of all the contract deliverables to drive the most value for the brand.
- Planning: Support SBM on managing regular global market communications to deliver communication and activation strategies throughout the financial year. Support markets on building clear and consistent consumer activation maps and plans that drive brand objectives. Work closely with internal social and PR teams to ensure global campaign amplification is truly integrated and delivers on propelling the brand forwards in culture.
- Leadership: Collaborate with cross‑functional teams on a daily basis to ensure we deliver and execute compelling campaigns and activations in local markets.
Qualities We Look For
- Positive, highly driven and organised person with relationship skills and attention to detail.
- Extremely consumer‑centric, understanding how modern luxury & youth culture works, turning strong consumer insights into actionable strategy, comms & activations.
- Strong entrepreneurial skills, proactively assessing brand needs and transforming consumer insight into actionable strategy.
- Creative thinker – lateral and inventive.
- Thrives in a team environment but also self‑motivated – demonstrates tenacity, resilience, and delivers results.
- Adoptative planning and organisation – structured planning, organised time effectively, good project management skills, meets deadlines.
- Strong presentation skills – confident to present formally to internal and external audiences with ability to engage the audience.
- Inclusive decision maker – manages upwards, shares information, collaborates.
- Strong collaborator, true team player with high level of proactivity and creativity.
- Possesses the right soft‑skills to navigate and find direction when faced with challenges.
Benefits
- For your health, we offer private medical insurance, critical illness cover and an optional healthcare cash plan and dental insurance.
- Our lifestyle benefits include 28 days’ annual holiday, your employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more.
- We provide access to gifts & discounts, including an allowance each year to spend on our brands in our staff shop and employee discounts from a range of high‑street retailers.
- Regular events, employee‑run networks, a culture of flexibility and trust, and resources to support your wellbeing and mental fitness are also available.
Diversity and Inclusion
We promote diversity and inclusion throughout our business and supply chain. We proactively foster a diverse workforce and an inclusive culture – an environment where we can truly be ourselves. We will assess your application for this role based on your skills, experiences and achievements, not your gender, age, ethnic or educational background or any other such factors. Please feel free to leave these off your CV and application form if you wish. Similarly, if you would like to discuss opportunities for flexible working or accommodations or support to complete our application process, please let us know. All are welcome at Pernod Ricard, regardless of religious beliefs or personal choices regarding the consumption of alcohol. We also work with industry members, civil society, governments, local authorities, and UN bodies to promote responsible drinking.
Brand Manager, Global Brand Comms & Content, Chivas employer: Pernod Ricard
Pernod Ricard is an exceptional employer, offering a vibrant work culture that champions creativity and collaboration in the heart of London. With a strong commitment to employee wellbeing, we provide comprehensive health benefits, generous holiday allowances, and opportunities for personal and professional growth, all while fostering a diverse and inclusive environment where every voice is valued. Join us at Chivas to lead impactful brand communications and be part of a team that thrives on innovation and cultural relevance.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager, Global Brand Comms & Content, Chivas
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Chivas or Pernod Ricard. Attend events, join relevant online groups, and don’t be shy about sliding into DMs. You never know who might help you land that interview!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with someone from the company, come prepared with ideas on how you’d tackle their brand communications. This shows you’re not just interested in the role but also passionate about making an impact.
✨Tip Number 3
Be ready to discuss cultural trends! As a Brand Manager, understanding modern luxury and youth culture is key. Brush up on current trends and think about how they relate to Chivas. This will help you stand out as someone who gets the brand's vibe.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team. Don’t forget to follow up after applying – a little persistence goes a long way!
We think you need these skills to ace Brand Manager, Global Brand Comms & Content, Chivas
Some tips for your application 🫡
Show Your Passion for the Brand:When you're writing your application, let your enthusiasm for Chivas and the brand's values shine through. We want to see how you connect with our mission and how you can contribute to making Chivas a cultural icon.
Tailor Your Experience:Make sure to highlight your relevant experience in brand communications and content creation. We love seeing how your past roles have prepared you for this position, so don’t hold back on those specific examples that showcase your skills!
Be Creative and Authentic:This is your chance to show off your creative flair! Use a tone that reflects your personality while keeping it professional. We appreciate authenticity, so don’t be afraid to let your unique voice come through in your application.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we love seeing candidates who take the initiative!
How to prepare for a job interview at Pernod Ricard
✨Know Your Brand Inside Out
Before the interview, dive deep into Chivas Regal and its positioning in the market. Understand its cultural relevance and how it fits into the luxury spirits landscape. This knowledge will help you speak confidently about how you can contribute to the brand's communication strategies.
✨Showcase Your Creative Thinking
Prepare examples of past campaigns you've worked on that demonstrate your creative thinking and ability to turn consumer insights into actionable strategies. Be ready to discuss how you collaborated with teams to bring these ideas to life, as this role requires strong teamwork and creativity.
✨Highlight Your Project Management Skills
Since the role involves managing multiple campaigns and budgets, be prepared to discuss your project management experience. Share specific instances where you successfully organised and executed projects, met deadlines, and ensured effective budget allocation.
✨Demonstrate Your Relationship-Building Skills
This position requires collaboration with various stakeholders. Think of examples where you've built strong relationships, whether with partners or internal teams. Highlight your communication skills and how you’ve navigated challenges to achieve successful outcomes.
