At a Glance
- Tasks: Lead exciting brand projects for Royal Salute, shaping its luxury image and market presence.
- Company: Join Pernod Ricard, a global leader in the spirits industry with a rich heritage.
- Benefits: Enjoy 28 days holiday, private medical insurance, and discounts on premium brands.
- Other info: Hybrid working model with a focus on sustainability and employee wellbeing.
- Why this job: Be part of a dynamic team driving innovation in luxury spirits and storytelling.
- Qualifications: Experience in brand management and a passion for luxury consumer goods.
The predicted salary is between 60000 - 75000 € per year.
Your manager: Head of Brand Architecture & Activation - Royal Salute
Team: Marketing
Location: Chiswick, London
We operate a hybrid working approach, which allows you to manage your time between home and office.
Be part of something big. We are Pernod Ricard, a leading company in the global spirits industry with over 19,000 employees globally. We own 16 of the world’s top 100 Spirits Brands and hold one of the most prestigious and comprehensive brand portfolios in the industry with 240 premium brands available in over 160 countries.
This position sits in our Chivas Brothers business. At Chivas Brothers, our 1,600-strong team across 27 sites is committed to upholding the heritage of Scotch and ensuring its sustainable future, as well as opening it up to new audiences across the globe.
Royal Salute is not simply a Scotch whisky; it is a world of nobility, craftsmanship and modern cultural relevance. As the brand continues to evolve through bold limited editions and elevated luxury experiences, we are seeking a Senior Brand Manager to cover a period of parental leave and deliver three critical projects that will shape its next chapter.
This role has a focused remit across three high-priority workstreams:
- Lead the High End Collection (HEC) Restage (RS30, RS32, RS38)
- Own the new box design development for RS30/32/38, ensuring artwork delivery is on track for Q3 FY27 dispatch
- Align HEC toolkit requirements (KVs, hero video, media materials) with key markets and oversee delivery
- Coordinate existing stock depletion timelines with key markets throughout the restage process
- Nurture the 62 Gun Salute Limited Editions Platform
- Oversee the development of new limited editions for the 62 Gun Salute platform (NPD)
- Support roll-out of permanent collection in key markets by conducting an audit on performance and propose action plan
- Lead the Coronation of William NPD
- Align product positioning and strategy for the William edition
- Lead artwork and design sign-off, ensuring product reaches golden sample and Gate 3 milestones
- Maintain commercial stage-gate momentum and market alignment throughout the development process
- Business Continuity & Cross-functional Collaboration
- Manage the marketing budget across the three project workstreams
- Oversee P&L and stage-gate processes for the NPD pipeline
- Maintain strong alignment with global markets, GTR, and cross-functional teams throughout the cover period
- Support and develop the Brand Manager, ensuring team continuity and momentum during the cover period
Internally, you’ll work with Brand Managers, Consumer Insights, Commercial teams, and cross-functional colleagues in NPD and packaging. Externally, your contacts will include creative agencies, production partners, and brand ambassadors involved in campaign delivery and brand education.
This position could be right for you if you are:
- An experienced brand leader within Prestige consumer goods or lifestyle brands
- Comfortable managing complex, cross-functional projects
- Detail-oriented yet strategically minded
- Passionate about storytelling, craftsmanship and luxury experiences
- Energised by building brands with cultural relevance and long-term impact
For your health, we offer private medical insurance, income protection and a comprehensive Employee Assistance Programme. Our lifestyle benefits include 28 days’ annual holiday, your employee pension, share incentive plan, season ticket loans, payroll giving and more!
We have regular events in our very own office bar, employee-run networks, a culture of flexibility and trust and a variety of tools and resources to help you focus on your wellbeing and mental fitness.
We’re committed to diversity and inclusion. People are at the heart of everything we do at Pernod Ricard and are the foundation of our collective spirit as ‘Créateurs de Convivialité’. We promote diversity and inclusion throughout our business and supply chain.
In our culture, we want to create diverse teams in which our differences contribute to our success. Therefore, all are welcome at Pernod Ricard, regardless of your religious beliefs or personal choices on the consumption of alcohol.
Senior Brand Manager - Royal Salute employer: Pernod Ricard España SA
Pernod Ricard is an exceptional employer, offering a vibrant work culture that champions conviviality and collaboration in our state-of-the-art Chiswick office. With a strong commitment to employee wellbeing, we provide comprehensive benefits including private medical insurance, generous holiday allowances, and opportunities for personal growth within a diverse and inclusive environment. Join us to be part of a prestigious brand portfolio and contribute to meaningful projects that shape the future of luxury spirits.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Manager - Royal Salute
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Pernod Ricard. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by diving deep into Royal Salute's brand story. Show us your passion for storytelling and how you can elevate the brand's cultural relevance.
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience with complex projects and how you've led teams to success. We love detail-oriented folks who can think strategically.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining our Pernod Ricard family.
We think you need these skills to ace Senior Brand Manager - Royal Salute
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the brand and the spirits industry shine through. We want to see that you’re not just looking for a job, but that you genuinely care about storytelling and craftsmanship.
Tailor Your CV:Make sure your CV is tailored to highlight your experience in managing complex projects and working with cross-functional teams. We love seeing how your past roles align with the responsibilities of the Senior Brand Manager position.
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured applications that make it easy for us to see your skills and experiences without wading through unnecessary fluff.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Pernod Ricard.
How to prepare for a job interview at Pernod Ricard España SA
✨Know Your Brand Inside Out
Before the interview, dive deep into Royal Salute's history, values, and recent campaigns. Understanding the brand's heritage and its position in the luxury spirits market will help you articulate how your experience aligns with their vision.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of complex projects you've managed. Highlight your ability to lead cross-functional teams and maintain momentum on multiple workstreams, as this role requires overseeing several critical projects simultaneously.
✨Emphasise Your Strategic Mindset
Prepare to talk about how you approach brand positioning and strategy. Share insights on how you've successfully aligned product development with market trends, especially in the luxury sector, to demonstrate your strategic thinking.
✨Demonstrate Your Passion for Storytelling
Since storytelling is key in luxury branding, think of ways to convey your passion for crafting compelling narratives. Discuss how you've used storytelling to enhance brand experiences and engage consumers, which is crucial for a brand like Royal Salute.