At a Glance
- Tasks: Lead global marketing strategies for on-premise engagement in the spirits industry.
- Company: A leading brand in the spirits sector with a focus on innovation.
- Benefits: Competitive salary, career advancement opportunities, and a dynamic work environment.
- Why this job: Shape impactful marketing strategies and drive brand growth in bars and restaurants.
- Qualifications: 12+ years of marketing experience and strong understanding of bartender culture.
- Other info: Join a passionate team dedicated to excellence and creativity.
The predicted salary is between 43200 - 72000 £ per year.
A leader in the spirits industry is seeking a Senior Marketing Manager On-Trade to shape and lead their global strategy for on-premise engagement. This strategic role involves managing insights, defining frameworks, and ensuring brand excellence across markets.
The ideal candidate will have over 12 years of experience, strong commercial acumen, and a deep understanding of the bartender culture. This position is crucial for driving brand growth and delivering impactful marketing strategies in bars and restaurants.
Global On-Premise Marketing Leader & Insights in London employer: Pernod Ricard España SA
Contact Detail:
Pernod Ricard España SA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global On-Premise Marketing Leader & Insights in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage with bartenders and marketing professionals. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Showcase your insights! Prepare a portfolio or case studies that highlight your previous successes in on-trade marketing. This will demonstrate your commercial acumen and understanding of the bartender culture.
✨Tip Number 3
Be ready for interviews! Research the company’s current strategies and think about how you can contribute. Bring fresh ideas to the table that align with their brand vision and show them you mean business.
✨Tip Number 4
Apply through our website! We make it easy for you to connect with opportunities that match your skills. Plus, it shows you're serious about joining our team and helps us get to know you better.
We think you need these skills to ace Global On-Premise Marketing Leader & Insights in London
Some tips for your application 🫡
Show Your Passion for the Industry: When writing your application, let your love for the spirits industry shine through. Share any personal experiences or insights you've gained from working in bars or restaurants that demonstrate your understanding of bartender culture.
Highlight Relevant Experience: Make sure to emphasise your 12+ years of experience in marketing, especially in on-trade environments. Use specific examples of past roles where you’ve successfully driven brand growth and implemented impactful strategies.
Be Strategic and Insightful: Since this role is all about shaping global strategies, showcase your ability to manage insights and define frameworks. Include any relevant data or metrics that illustrate how your strategic thinking has led to successful outcomes in previous positions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Pernod Ricard España SA
✨Know Your Spirits Inside Out
Make sure you have a solid understanding of the spirits industry and the specific brands you'll be working with. Research their current marketing strategies and think about how you can enhance their on-premise engagement. This will show your passion and expertise during the interview.
✨Showcase Your Insights Skills
Prepare to discuss how you've used insights to shape marketing strategies in the past. Bring examples of frameworks you've defined and how they led to brand excellence. Being able to articulate your thought process will demonstrate your strategic thinking and commercial acumen.
✨Understand Bartender Culture
Since this role involves engaging with bartenders, it’s crucial to understand their culture and what drives them. Share any personal experiences or insights you've gained from working closely with bartenders, as this will highlight your connection to the on-trade environment.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think of potential challenges in on-premise marketing and how you would address them. This preparation will help you respond confidently and effectively during the interview.