At a Glance
- Tasks: Share your passion for whiskey and create unforgettable experiences with consumers and bartenders.
- Company: Join the iconic Jameson brand and be part of a vibrant team in Belfast.
- Benefits: Enjoy competitive salary, company car, and health support while working with a world-renowned brand.
- Other info: Dynamic role with opportunities for growth and travel across Ireland.
- Why this job: Ignite your creativity and connect with culture while promoting a legendary Irish whiskey.
- Qualifications: Hospitality experience and a love for music, art, and culture are essential.
The predicted salary is between 30000 - 40000 £ per year.
The Jameson Brand Ambassador role involves translating brand ambition into authentic experiences, building trust with bartenders, consumers, and trade partners, and igniting advocacy that scales across markets. You will lead product training, host tastings, support events and develop relationships, helping to grow the brand’s visibility and relevance in your market.
Key Responsibilities
- Approximately 80–90% of your time will be spent sharing whiskey knowledge with new faces in the market, educating consumers, bartenders & sales teams about the history, heritage & craft credentials of Jameson Irish Whiskey.
- The remaining 10–20% will be office‑based, supporting the local marketing team in planning, executing and evaluating activations, reporting on activity, processing expenses and providing market insights.
Core Areas
- Brand Education – support the local sales team in educating staff and key trade accounts, conduct tastings and education for groups of industry influencers & target consumers.
- Brand Activation – collaborate with local brand and sales teams to identify and execute a range of activations, from events to unique experiences, building awareness and creating development opportunities.
- Cultural Advocacy – engage with the local cultural landscape, connect with musicians, creators and other community figures, collaborate to authentically drive brand awareness.
- Content Creation – capture on‑brand content for local and global brand channels.
- Share of Mind – ensure the Jameson brand remains front of mind with consumers.
Qualifications, Skills, Knowledge and Experience
- Relevant third‑level qualification or equivalent experience.
- Full, clean driver’s licence and willingness to travel.
- Full legal right to work in Ireland.
- Bartending and/or hospitality experience.
- Experience or interest in travel.
- Interest in music, art and culture.
- Confident communicator with strong presentation and influencing skills.
- Outgoing, personable with excellent relationship‑building ability.
- Positive, proactive mindset with strong “can‑do” attitude.
- Commercially aware with sound business acumen.
- Creative, innovative and collaborative approach.
- Self‑motivated, reliable and able to work independently, with strong IT skills.
- Ability to adapt to new countries, cultures and situations.
Benefits
- 2‑week induction training programme across Dublin and Cork.
- Company car (where applicable).
- Competitive salary.
- Laptop and mobile phone.
- Allowance to spend on product portfolio and merchandise.
- Health and wellbeing support through the THRIVE programme.
- Opportunity to work with a world‑renowned brand and gain commercial experience.
Jameson Brand Ambassador Programme - Belfast employer: Pernod Ricard España SA
As a Jameson Brand Ambassador in Belfast, you will be part of a vibrant and dynamic team that values creativity, collaboration, and cultural engagement. The company offers a competitive salary, comprehensive training, and health and wellbeing support, ensuring you have the resources to thrive both personally and professionally. With opportunities to connect with local communities and industry influencers, this role provides a unique chance to grow your career while representing a world-renowned brand in an exciting location.
StudySmarter Expert Advice🤫
We think this is how you could land Jameson Brand Ambassador Programme - Belfast
✨Tip Number 1
Get to know the brand inside out! Dive deep into Jameson’s history, heritage, and craft credentials. This knowledge will not only impress during interviews but also help you connect authentically with bartenders and consumers.
✨Tip Number 2
Network like a pro! Attend local events, tastings, and cultural gatherings where you can meet industry influencers and potential colleagues. Building relationships is key to landing that Brand Ambassador role.
✨Tip Number 3
Show off your creativity! Think about unique ways to engage with the community and promote the brand. Whether it’s through social media content or innovative activations, let your ideas shine!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join the team!
We think you need these skills to ace Jameson Brand Ambassador Programme - Belfast
Some tips for your application 🫡
Show Your Passion for Whiskey:When you're writing your application, let your love for whiskey shine through! Share any experiences you've had with Jameson or other spirits, and how they inspire you to be a part of our team.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight the skills and experiences that match the job description. We want to see how your background aligns with the role of Brand Ambassador!
Be Authentic:We value authenticity, so don’t be afraid to show your personality in your application. Share stories that reflect your character and how you connect with people, especially in the hospitality scene.
Apply Through Our Website:To make sure your application gets to us, apply directly through our website. It’s the best way to ensure we see your amazing application and get you one step closer to joining our team!
How to prepare for a job interview at Pernod Ricard España SA
✨Know Your Jameson Inside Out
Make sure you brush up on your knowledge of Jameson Irish Whiskey. Understand its history, heritage, and craft credentials. This will not only help you answer questions confidently but also show your genuine passion for the brand.
✨Show Off Your People Skills
As a Brand Ambassador, you'll be building relationships with bartenders and consumers. Prepare examples of how you've successfully engaged with people in the past. Highlight your outgoing personality and ability to connect with diverse audiences.
✨Be Ready to Share Ideas
Think about creative ways to activate the brand in your local market. Come prepared with ideas for events or collaborations that could drive brand awareness. This shows initiative and a proactive mindset, which are key for this role.
✨Demonstrate Your Cultural Awareness
Since the role involves engaging with the local cultural landscape, be ready to discuss your interests in music, art, and culture. Share any relevant experiences that showcase your ability to connect with community figures and influencers.
