Pernod Ricard

Pernod Ricard is a global leader in the wine and spirits industry, renowned for its diverse portfolio of premium brands. Established in 1975, the company has grown through strategic acquisitions and organic growth, becoming a key player in the market.

With a presence in over 160 countries, Pernod Ricard operates through a unique decentralized structure that empowers local teams to adapt to regional markets. The company’s commitment to sustainability is evident in its initiatives aimed at reducing environmental impact and promoting responsible drinking.

Core Activities:

• Production: Pernod Ricard produces a wide range of alcoholic beverages, including whiskies, vodkas, rums, and wines.
• Marketing: The company invests heavily in marketing and brand development to enhance consumer engagement and brand loyalty.
• Distribution: With a robust distribution network, Pernod Ricard ensures its products are available in various retail and hospitality channels.

The company’s vision is to be the most successful and responsible company in the wine and spirits sector. Pernod Ricard aims to create value for its stakeholders while fostering a culture of innovation and collaboration.

Through its commitment to quality and excellence, Pernod Ricard continues to set industry standards and drive growth in the global market.