At a Glance
- Tasks: Lead e-commerce strategy and drive growth for a $10M B2B channel.
- Company: Dynamic company focused on innovation and digital engagement.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on continuous improvement and innovation.
- Why this job: Make a real impact in the fast-paced world of e-commerce.
- Qualifications: 5+ years in B2B e-commerce with strong analytical and communication skills.
The predicted salary is between 60000 - 80000 £ per year.
Role Purpose
Lead the strategy, development, and performance of a ~$10M B2B e-commerce channel. Drive double-digit annual growth through platform optimization, data-driven insights, and strong cross-functional collaboration. Own the end-to-end customer experience and continuous improvement of digital engagement and conversion.
Key Responsibilities
- Lead development and execution of e-commerce growth strategies to achieve double-digit revenue growth.
- Own the e-commerce platform roadmap, prioritizing features based on customer VOC, business value, and technical feasibility.
- Partner with marketing, product management, and commercial teams to align growth initiatives and execution.
- Manage relationships with external development vendors and solution partners.
- Establish governance and reporting frameworks, including GA4 analytics and KPI tracking.
- Improve customer experience using VOC insights, surveys, A/B testing, and engagement metrics.
- Collaborate with marketing to increase traffic and conversion through SEO, UI/UX optimization, and campaigns.
- Oversee product catalog management, including taxonomy, attributes, imagery, and supporting documentation.
- Ensure accuracy and consistency of product and marketing content across the platform.
- Drive day-to-day platform operations, including technical issue resolution and content updates.
- Monitor market trends, competitor strategies, and emerging technologies to inform innovation.
Critical Skills & Qualifications
- Strong analytical capability with a data-driven approach to decision-making.
- Proven ownership and accountability for delivering measurable growth outcomes.
- Experience managing modern B2B e-commerce platforms (Salesforce preferred).
- Solid understanding of website UI/UX principles and conversion optimization.
- Experience with digital marketing fundamentals including SEO and campaign execution.
- Strong communication and interpersonal skills with ability to influence stakeholders.
- Experience working cross-functionally with marketing, product, and commercial teams.
- Proficiency with analytics tools (e.g., GA4) and KPI reporting.
- Experience managing external vendors and technical partners.
Preferred
- Experience with product management or strategic marketing.
- Background in pharmaceutical, life sciences, or analytical instrumentation industries.
- Experience executing A/B testing and customer feedback programs.
- Familiarity with marketing automation or personalization tools.
Experience & Education
- Years of experience: 5+ years managing an online B2B store.
- Education / equivalent experience: Bachelor’s degree in Business, Marketing, Digital, or related field, or equivalent practical experience.
We think you need these skills to ace Sr Manager, eCommerce in Seer Green
eCommerce Strategy Development
Data-Driven Decision Making
Cross-Functional Collaboration
Customer Experience Management
SEO
UI/UX Optimization
A/B Testing
