Senior Customer Marketing Manager
Senior Customer Marketing Manager

Senior Customer Marketing Manager

Full-Time 60000 - 80000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive customer engagement and turn users into brand advocates for Perk.
  • Company: Join a fast-growing tech company transforming travel and spend management.
  • Benefits: Enjoy competitive pay, equity options, and 25 days of annual leave.
  • Why this job: Make a real impact by enhancing customer relationships and driving growth.
  • Qualifications: Experience in customer marketing within B2B SaaS and strong communication skills.
  • Other info: Work in a dynamic team with opportunities for personal and professional growth.

The predicted salary is between 60000 - 80000 ÂŁ per year.

About Us

Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time-consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact. We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem. Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work. At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team.

About the role

As the Senior Customer Marketing Manager, you will be responsible for deepening engagement and relationships with our customers and turning brand neutrals into brand advocates that builds credibility, helps us build customer‑centric solutions and enhances Perk’s position in the marketplace.

What you’ll do

  • Maintain and enhance a comprehensive customer advocacy and marketing strategy that identifies, nurtures, and leverages Perk customers as advocates and their role in delivering growth.
  • Enhance the case study/testimonial programme to amplify the excitement of our customers and demonstrate the realised economic value within their businesses.
  • Work with integrated marketing, social media, sales, and other cross‑functional partners to own the distribution of such content through the customer lifecycle.
  • Develop and roll‑out Perk customer referral & customer reference programmes.
  • Maintain and improve upon marketing programmes/mechanisms to encourage positive reviews, improving presence on sites such as Capterra & G2.
  • Establish a strategy for an active and engaged Customer Community, fostering peer‑to‑peer interactions and knowledge sharing.
  • Managing our Customer Advisory Board (CAB) that aims to gather feedback and co‑create solutions with Perk’s most strategic customers.
  • Act as the main bridge between marketing and account management in leveraging customer advocates within marketing activity i.e. spokespeople at events.
  • Monitor against KPIs for the impact of the customer advocacy program.

Qualifications & Experience

  • Extensive experience within customer marketing/advocacy, specifically within B2B SaaS products.
  • The ability to recognise and understand customer pain points and turn that knowledge into adaptations or improvements.
  • Self‑motivated with a passion for building and nurturing customer relationships.
  • Experience in evolving marketing programmes based on performance data, feedback from sales, and understanding of the business.
  • Hands‑on experience prioritising running multiple initiatives, campaigns, and deliverables simultaneously.
  • Self‑motivation, who can work independently and proactively to resolve issues and take ownership of tools and processes, established and new.
  • Experience in managing and forecasting budgets would be beneficial.
  • Strong communicator and cross‑functional collaborator.

Our Benefits

  • Receive competitive compensation and equity ownership in Perk.
  • Rest and recharge with 25 days of annual leave plus bank holidays.
  • Take control of your physical health with private medical cover and voluntary dental insurance from Bupa, and discounted gym memberships with GymFlex.
  • Plan for your future with our qualifying earnings company pension plan with Aviva.
  • Know that your loved ones are protected financially through your Life Insurance if the worst were to happen.
  • Rest assured that you’re covered by income protection in case you experience a long‑term sickness or absence.
  • Leverage tax‑efficient cycle and electric car schemes with Cycle2Work & Octopus.
  • Join our unforgettable Perk events, including our spectacular annual summer party.
  • Always feel supported with Spring Health, our market‑leading wellbeing partner, providing fast, comprehensive access to 12Ă— therapy and 12Ă— coaching sessions for you and your loved ones.
  • Focus on your family with 12‑16 weeks’ paid parental leave.
  • Contribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes.
  • Broaden your horizons with up to 20 "Work from Anywhere" days per year.
  • Stay savvy with access to a wide variety of discounts and rewards.
  • Follow your passions and take a four‑week, fully paid sabbatical once you reach 5 years.
  • Let us help you move to one of our hubs with relocation support.

How We Work

At Perk, we take an IRL‑first approach to work, where our team works together in‑person 3 days a week. As such, this role requires you to be based within commuting distance of our hubs. We fundamentally believe in the value of meeting in real life to improve connectivity, productivity, creativity and ultimately making us a great place to work. For certain roles, we can help with relocation from anywhere in the world, English is the official language at the office. Please submit your resume in English if you choose to apply. Do not forget to submit an updated portfolio and/or resume.

Perk is a global company with a diverse customer base, and we want to make sure the people behind our product reflect that. We’re an equal opportunity employer, which means you’re welcome at Perk regardless of how you look, where you’re from, or anything else that makes you, well, you.

Protect Yourself from Recruitment Scams

All official communication from Perk will always come from email addresses ending in @perk.com or @externalperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from Perk that seems suspicious, please do not respond. Forward it to security [at] perk .com, and we will confirm whether it is legitimate.

Senior Customer Marketing Manager employer: Perk

At Perk, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and collaboration. With competitive compensation, generous leave policies, and comprehensive health benefits, we empower our employees to thrive both personally and professionally. Our commitment to employee growth is evident through opportunities for relocation, sabbaticals, and community engagement, making Perk a truly rewarding place to work in the heart of London.
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Contact Detail:

Perk Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Customer Marketing Manager

✨Tip Number 1

Get to know the company inside out! Research Perk's mission, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for interviews by practising common questions and scenarios related to customer marketing. Think about how your experience aligns with Perk's goals and be ready to share specific examples of your successes.

✨Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.

We think you need these skills to ace Senior Customer Marketing Manager

Customer Advocacy
B2B SaaS Marketing
Relationship Building
Marketing Strategy Development
Content Distribution
Referral Programme Management
Community Engagement
Cross-Functional Collaboration
Performance Data Analysis
Campaign Management
Budget Management
Communication Skills
Self-Motivation
Problem-Solving Skills

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for customer marketing shine through! We want to see how your passion aligns with our mission at Perk and how you can contribute to making a real impact.

Tailor Your CV: Make sure to customise your CV to highlight your experience in B2B SaaS and customer advocacy. We love seeing how your past roles have prepared you for this position, so don’t hold back on the details!

Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to spot. Use bullet points if it helps – we’re all about simplicity!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Perk

✨Know Your Customer Marketing Inside Out

Make sure you brush up on the latest trends and strategies in customer marketing, especially within the B2B SaaS space. Be ready to discuss how you can deepen customer engagement and turn brand neutrals into advocates for Perk.

✨Showcase Your Data-Driven Mindset

Prepare examples of how you've used performance data to evolve marketing programmes in the past. Highlight your ability to recognise customer pain points and how you've adapted strategies based on feedback from sales and customers.

✨Demonstrate Cross-Functional Collaboration

Since this role involves working closely with various teams, come prepared with examples of successful collaborations. Talk about how you've acted as a bridge between marketing and account management to leverage customer advocates effectively.

✨Engage with Perk's Values

Familiarise yourself with Perk's mission and values. Be ready to discuss how your personal values align with theirs, particularly around curiosity, purpose, and teamwork. This will show that you're not just a fit for the role, but for the company culture too.

Senior Customer Marketing Manager
Perk

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