At a Glance
- Tasks: Lead global social campaigns on platforms like TikTok and LinkedIn, shaping impactful strategies.
- Company: Join a dynamic team at Publicis Groupe, partnering with Meta for innovative projects.
- Benefits: Enjoy competitive perks including private medical cover, pension, and flexible work options.
- Other info: Embrace a supportive culture focused on development, wellbeing, and inclusion.
- Why this job: Make a real impact in the fast-paced world of social media marketing.
- Qualifications: Experience in Paid Social strategy and client leadership is essential.
The predicted salary is between 60000 - 80000 £ per year.
You’ll be working directly with Meta, partnering with them to deliver global social campaigns across some of the most exciting platforms in the industry—TikTok, Reddit, Snapchat, LinkedIn and Pinterest. These aren’t small, siloed campaigns either. You’ll be shaping large-scale, high-impact activity across both B2C and B2B audiences, focused on awareness and consideration—right at the point where brands build momentum and influence real decisions. If you’re looking for scale, visibility and the chance to do genuinely interesting work, this is it.
Responsibilities
- Leading multi-platform Paid Social strategy and activation across a diverse channel mix
- Acting as a senior partner to Meta stakeholders, helping them navigate an evolving media landscape
- Using data and testing frameworks to prove the impact of social and unlock new opportunities
- Driving innovation and experimentation across platforms, tech and formats
- Collaborating with wider media teams to keep social fully integrated into broader plans
- Building and developing a high-performing, motivated team
What we’re looking for
- You’re likely already operating at Account Director (or ready to step into it) and comfortable leading both people and clients.
- Strong experience across Paid Social strategy, activation and client leadership
- A clear point of view on platforms, innovation and the future of social
- Confidence managing complex clients and large-scale campaigns
- A balance of strategic thinking and operational excellence
- A collaborative, people-first leadership style
This is a role designed for someone who wants more than just “business as usual”.
Work at the cutting edge of social – You’ll be partnering with Meta and working across the fastest-growing and most dynamic platforms.
Big impact, real influence – You’ll shape strategy, guide senior stakeholders and influence global campaign direction.
Scale and variety – Global campaigns spanning multiple platforms, audiences and industries.
Progression and visibility – A senior role with exposure across leadership and new business opportunities.
A genuinely supportive culture – Lead a team where development, wellbeing and inclusion are a priority.
Access to industry-leading tools & tech – Backed by Publicis' data and technology ecosystem, Spark Foundry offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.
Publicis Groupe works primarily from the office or our clients' office four days per week.
We are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs—related to disability, neurodivergence, or a health condition—please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change—building a culture where everyone feels seen, respected, and genuinely included.
Global Paid Social Director in Whitehall employer: Performics
At Publicis Groupe, we pride ourselves on being an exceptional employer, offering a dynamic work environment where creativity and innovation thrive. As a Global Paid Social Director, you'll have the opportunity to lead impactful campaigns across major platforms while being supported by a genuinely inclusive culture that prioritises employee development and wellbeing. With access to industry-leading tools and a commitment to diversity, you'll be empowered to shape strategies that make a real difference in the media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Global Paid Social Director in Whitehall
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Performics and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Performics are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Performics on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Performics. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Paid Social Director in Whitehall
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Performics. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Performics:Show us that you’ve done your homework! In your application, briefly mention what you admire about Performics’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Performics
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Performics will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Performics, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
