Paid Social Account Director in London

About the role: Join Performics UK as our new Paid Social Account Director. You will lead and manage the Paid Social Team, ensuring strategic alignment, campaign efficiency, and stakeholder satisfaction.

Company Description: Spark Foundry is part of a thriving global media network and part of the Publicis Groupe, one of the world's leading communications groups. With over 8,000 employees in 110 offices across 70 countries, we help brands accelerate opportunities faster than the competition.

Overview: Since 2016, Asda has been one of the largest and longest‐standing accounts, operating full‐funnel with a focus on driving performance across groceries, home, and fashion activity. Renowned for embracing innovation, Asda leads in launching new formats and product solutions, accumulating a remarkable record of industry awards.

Position Overview: The Paid Social Team Lead is responsible for leading and managing the Paid Social Team across all business units, ensuring strategic alignment, campaign efficiency, and stakeholder satisfaction. This role involves active involvement in strategy development, innovation, team management, and cross‐functional collaboration.

Responsibilities:

• Lead and supervise the Paid Social Team across all business units.
• Serve as the first point of escalation for team issues, coordinating with the line manager.
• Conduct weekly one‐on‐one meetings with the line manager to discuss team progress and challenges.
• Manage team performance to meet account objectives and drive efficiency improvements.
• Identify opportunities for team upskilling and professional development.
• Oversee alignment with internal processes and adherence to deadlines.
• Approve annual leave and manage team absences.
• Support daily social activities and create and promote adoption of new processes.
• Lead innovation and design the test roadmap with Business Director's support.
• Provide strategic input for Paid Social growth and plan reviews.
• Sign off on RTBs, campaigns, PCAs, and other deliverables.
• Review and deliver PCAs with Account Manager and Account Executive support.
• Analyse measurement data for optimisation and growth.
• Develop and own strategy for all business units, with input and approval from line manager.
• Support account managers with expert advice and strategic inputs.
• Serve as a bridge between Activation and Planning Teams to enhance collaboration and process efficiency.
• Approve financial campaign bookings.
• Resolve historical queries and support the team in meeting recurring internal finance deadlines to ensure spotless account management.

Qualifications:

• Proven experience in a similar team lead role within a paid social or digital marketing context.
• Strong leadership and team management skills.
• Excellent strategic thinking and innovation capabilities.
• Proficient in analysing performance metrics and optimising campaigns.
• Ability to collaborate effectively with cross‐functional teams and stakeholders.
• Exceptional communication and interpersonal skills.
• Strong organisational skills with a focus on process improvement.

Additional Information:

• WORK YOUR WORLD: Opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS: Two additional days of paid leave to step away from your usual day‐to‐day work and focus on your well‐being and self‐care.
• HELP@HAND BENEFITS: 24/7 helpline to support you on a personal and professional level, including remote GPs, mental health support and CBT.
• FAMILY FRIENDLY POLICIES: 26 weeks of full pay for maternity, adoption, surrogacy and shared parental leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF: An additional day off for your birthday from your first day of employment.
• GREAT LOCAL DISCOUNTS: Membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full‐time employees being office‐based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness.

Please check out the Publicis Career Page for inclusive benefits and our Employee Action Groups.