At a Glance
- Tasks: Lead digital strategy and connect data, tech, and creativity for impactful business outcomes.
- Company: Join Performics UK, a top performance marketing agency with award-winning results.
- Benefits: Enjoy a competitive salary, private medical cover, and flexible working arrangements.
- Other info: Be part of an inclusive culture that values diversity and innovation.
- Why this job: Make a real impact in a dynamic environment while shaping the future of digital marketing.
- Qualifications: Experience in digital planning and a strong understanding of paid media channels.
The predicted salary is between 60000 - 80000 £ per year.
Performics UK is the performance marketing arm of Publicis Media, committed to exceeding business goals by blending Data, Tech, Ops, and Talent to accelerate performance impact daily. With over two decades of experience, we harness technology and innovation to generate and convert consumer demand across search, social, display, and commerce channels. Embracing a deep understanding of consumer intent and behaviour, we thrive on data‑driven insights, guiding our planning and optimisation processes through rapid trials, real‑time enhancements, and intelligent analytics. As the world’s first Performance Orchestration agency, we have a proven track record of driving performance impact across diverse sectors and markets, leveraging our industry expertise to innovate and transform swiftly. Performics is dedicated to delivering award‑winning results and empowering all Publicis Media UK clients.
We are hiring a Digital Lead to shape and drive the digital agenda for one of our flagship client partnerships within the entertainment, connectivity and content space. This is a senior, influential role where you’ll connect strategy, data and technology to deliver digital thinking that genuinely drives business outcomes. Sitting at the heart of a high‑profile, multi‑market account, you’ll work closely with clients and internal teams to turn ambition into action. It’s a role for someone who enjoys leading through collaboration and making a visible impact at scale.
Responsibilities
- Lead the digital strategy for your vertical, ensuring it clearly supports client business and brand objectives.
- Act as a trusted senior partner to client stakeholders, building strong and lasting relationships.
- Translate audience insight and commercial priorities into clear, actionable digital and data strategies.
- Embed data‑led thinking, AI and new digital tools into planning and delivery, championing innovation in a practical way.
- Orchestrate cross‑channel digital plans, setting clear strategic guardrails for teams delivering brand and trade campaigns.
- Partner with specialists across digital, data and technology to deliver test‑and‑learn programmes and innovation pilots.
- Guide and support senior team members, helping to raise standards of digital excellence and best practice.
Qualifications
- Experience in a digital planning or strategy role, ideally within a complex or multi‑stakeholder environment.
- Strong understanding of digital paid media and how channels work together across a wider ecosystem.
- A track record of leading transformation, innovation or change initiatives.
- Confidence working with senior stakeholders and influencing across teams and disciplines.
- Ability to connect business challenges with clear digital and data solutions.
- A collaborative, solutions‑focused mindset, comfortable navigating ambiguity.
- Commercial awareness and the ability to balance strategic ambition with delivery.
Additional Information
Publicis Media offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including: Publicis Groupe works primarily from the office or our clients' office four days per week. At Publicis Media, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence, or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change – building a culture where everyone feels seen, respected, and genuinely included.
Digital Strategy Lead employer: Performics UK
Performics UK is an exceptional employer, offering a dynamic work culture that thrives on collaboration and innovation. With a commitment to employee growth, we provide extensive benefits including private medical cover, reflection days, and a supportive environment that champions diversity and inclusion. As a leader in performance marketing, our team enjoys the opportunity to work on high-profile projects within a vibrant industry, making a tangible impact while advancing their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Strategy Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Performics UK. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your digital savvy! When you get the chance to meet potential employers, be ready to discuss the latest trends in digital strategy and how you've applied them in past roles.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Share specific examples of how you've driven performance impact through data-driven insights and collaboration.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you're serious about joining the Performics team.
We think you need these skills to ace Digital Strategy Lead
Some tips for your application 🫡
Show Your Digital Savvy:Make sure to highlight your experience in digital planning or strategy. We want to see how you've navigated complex environments and led transformation initiatives. Use specific examples that showcase your understanding of digital paid media and how different channels work together.
Connect the Dots:When writing your application, connect your past experiences with the responsibilities outlined in the job description. We love seeing candidates who can translate audience insights into actionable strategies, so don’t hold back on demonstrating how you’ve done this before!
Be Collaborative:Emphasise your collaborative mindset in your application. We’re looking for someone who enjoys working with others and can build strong relationships with clients and internal teams. Share examples of how you’ve successfully partnered with stakeholders to drive results.
Tailor Your Application:Take the time to tailor your application specifically for this role. We appreciate when candidates take the extra step to align their skills and experiences with our needs. Remember, applying through our website is the best way to ensure your application gets noticed!
How to prepare for a job interview at Performics UK
✨Know Your Digital Landscape
Before the interview, dive deep into Performics UK's digital strategy and recent campaigns. Familiarise yourself with their approach to data-driven insights and how they integrate technology across various channels. This will help you speak confidently about how your experience aligns with their goals.
✨Showcase Your Collaborative Spirit
Since this role emphasises collaboration, prepare examples that highlight your ability to work with diverse teams and stakeholders. Think of specific instances where you led a project or initiative that required input from multiple disciplines, showcasing your leadership and teamwork skills.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities in real-world scenarios. Be ready to discuss how you would translate audience insights into actionable strategies or how you would handle ambiguity in a complex project. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Emphasise Innovation and Adaptability
Performics values innovation, so be prepared to discuss how you've embraced new technologies or methodologies in your previous roles. Share examples of how you've led transformation initiatives or adapted strategies based on data insights, demonstrating your forward-thinking mindset.
