Public Relations Account Executive ( Auto Tech)
Public Relations Account Executive ( Auto Tech)

Public Relations Account Executive ( Auto Tech)

Kingston upon Thames Full-Time 30000 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Write engaging content and manage media relations for top automotive tech clients.
  • Company: Join Performance Communications, a leading employee-owned agency in Automotive and Technology PR.
  • Benefits: Enjoy hybrid working, private healthcare, 28 days holiday, and a £250 wellbeing allowance.
  • Why this job: Be part of a creative team that values curiosity, growth, and making an impact in the tech world.
  • Qualifications: Strong writing skills, interest in technology, and a proactive attitude are essential.
  • Other info: Experience a supportive culture with fun social events and a dog-friendly office.

The predicted salary is between 30000 - 42000 £ per year.

About us
We're Performance Communications — proudly employee-owned, one of The Sunday Times Best Places to Work and the UK’s leading specialist agency in Automotive, Technology & Sports Brand Comms. We’re 60 strong, creatively driven, and fuelled by a passion for storytelling that actually moves the needle for our clients. Whether it’s dreaming up big campaign ideas, unlocking media opportunities, building influencer buzz, or crafting stories that stand out on social — no two days here are ever the same. We’re based in Kingston upon Thames and work hybrid: three days in-office, two from home.

About the role
We’re looking for an AE with a passion for engineering, innovation, and technology to join Performance’s Auto Tech team – a small, collaborative, and collegiate team that works with some of the world’s leading suppliers of mobility and industrial technology. That includes hardware like engines, motors, transmissions, and batteries, along with the software and control systems that bring them all together to power machines and vehicles. We work with our client to get their messages over to audiences that are small, highly targeted, and specialists such as executives, engineers, policymakers, and investors. Our work involves translating highly complex ideas into accessible messages for top-tier business titles, trade publications, and owned client channels (think socials and blogs). We’re looking for an AE who loves researching and writing about technical, engineering, and business topics, whether it be opinion pieces, press releases, or company blogs. Along with helping the team maintain account systems and processes, this new team member will be empowered from early on to build up their industry knowledge and writing skills. They’ll also be deeply involved in delivering high-impact media relations campaigns to secure coverage in top trade, national, and global outlets. If you want to join a rapidly-growing B2B-oriented team that’s all about curiosity, creativity, and continuous learning, then this could be the perfect opportunity for you.

What you'll be doing

  • Long-form content writing: We write a lot. On the one hand, we spend a lot of our time ghostwriting for our clients in the press: opinion pieces, written Q&As, and letters to the editor (and that’s not to mention PR staples like press releases). On the other hand, we also write a lot for our clients to use internally or on their own channels: presentations, company blogs, or material for trade events and shows.
  • Media relations: Building real relationships with business, trade, and technology journalists, developing and distributing press releases, and pitching for briefing opportunities. Plus, proactively watching for interesting stories our clients could jump on.
  • Account management: Help with all day-to-day tasks that come with running a PR account—examples could include liaising with suppliers, sending call agendas and roundups to clients, managing team meetings, logging and reporting coverage, and developing briefing notes for journalist interviews.
  • Social and AV content development: Write copy for LinkedIn posts, develop briefs for imagery or video content, organise complex multimedia projects like brochures, and crafting newsletters and marketing material with clients.

What skills you will need

  • Ability to write clear, long-form arguments
  • Intellectual curiosity and an addiction to reading the news
  • Interest in technology, engineering, economics, and/or current affairs
  • Creativity and an eagerness to share new ideas
  • Eye for a strong editorial angle
  • Attention to detail
  • Ability to work on own initiative
  • Fully computer literate in Microsoft packages

Why work with us
As an employee owned business you become part of a bold, creative agency where your voice matters, your growth is nurtured, and your wellbeing is genuinely supported.

Perks & Benefits
Including...

  • Employee owned bonus schemes
  • Private healthcare
  • 28 days holiday
  • Hybrid and flexible working
  • £250 wellbeing allowance
  • 4:30pm Friday finishes
  • Personal and team social budgets
  • Recognition awards
  • Breakfast on office days
  • Company-wide social events (legendary summer and Christmas parties)
  • Cycle to Work scheme
  • Dog-friendly office
  • Ongoing training & development

Our values
We’re a dickhead-free zone: We’re a kind and compassionate bunch. We’re not about egos. It’s team first, and we want to work with like-minded people. We take the initiative: Proactivity and curiosity make great communicators, which is why we’re always on the front foot. We relish a challenge: Ground-breaking work isn’t easy. If it were, everyone would be doing it. We take pride in nurturing talent: Show the application and drive, and we’ll support you every step of the way. We want people to be themselves: Everyone is different. We believe you get the best out of people when they can be who they want to be. We do cool shit: We get a kick out of doing stuff that gets noticed.

Public Relations Account Executive ( Auto Tech) employer: Performance Communications

At Performance Communications, we pride ourselves on being an employee-owned agency that fosters a supportive and creative work environment in Kingston upon Thames. With a strong focus on personal growth, we offer a range of benefits including private healthcare, flexible working arrangements, and a generous holiday allowance, all while encouraging our team to embrace their individuality and pursue their passions in the dynamic fields of automotive and technology PR.
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Contact Detail:

Performance Communications Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Public Relations Account Executive ( Auto Tech)

✨Tip Number 1

Familiarise yourself with the latest trends in automotive technology and engineering. This will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the automotive and tech sectors. Attend industry events, webinars, or join relevant online forums to build connections that could lead to valuable insights and potential referrals.

✨Tip Number 3

Showcase your writing skills by creating a portfolio of relevant content. Whether it's blog posts, articles, or press releases, having examples of your work can demonstrate your ability to communicate complex ideas clearly.

✨Tip Number 4

Research Performance Communications thoroughly. Understand their recent campaigns and clients, and be prepared to discuss how your skills and interests align with their mission and values during the interview.

We think you need these skills to ace Public Relations Account Executive ( Auto Tech)

Long-form Content Writing
Media Relations
Account Management
Social Media Copywriting
Technical Writing
Research Skills
Attention to Detail
Creativity
Strong Editorial Judgement
Proactive Communication
Understanding of Technology and Engineering
Ability to Work Independently
Familiarity with Microsoft Office Suite
Interest in Current Affairs

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in public relations, particularly in the automotive or technology sectors. Emphasise any writing skills and projects that demonstrate your ability to communicate complex ideas clearly.

Craft a Compelling Cover Letter: Your cover letter should reflect your passion for engineering and technology. Discuss why you want to work with Performance Communications and how your skills align with their needs. Use specific examples of your writing and media relations experience.

Showcase Your Writing Skills: Include samples of your writing that demonstrate your ability to create long-form content, such as opinion pieces or press releases. If possible, provide links to published work or attach documents that showcase your best writing.

Research the Company: Familiarise yourself with Performance Communications and their work in the automotive tech space. Mention specific campaigns or projects they’ve undertaken in your application to show your genuine interest and understanding of their business.

How to prepare for a job interview at Performance Communications

✨Show Your Passion for Technology

Make sure to express your enthusiasm for engineering and technology during the interview. Share examples of how you've engaged with these topics, whether through personal projects, studies, or previous work experiences. This will demonstrate that you align with the company's focus on innovation.

✨Prepare for Long-Form Writing Samples

Since the role involves a lot of writing, be ready to discuss your writing process and provide samples of long-form content you've created. Highlight any experience you have in ghostwriting or creating technical documents, as this will showcase your ability to translate complex ideas into accessible messages.

✨Research the Company and Its Clients

Familiarise yourself with Performance Communications and its clients in the automotive and technology sectors. Understanding their key messages and recent campaigns will allow you to ask insightful questions and show that you're genuinely interested in contributing to their success.

✨Demonstrate Your Media Relations Skills

Be prepared to discuss your experience with media relations, including how you've built relationships with journalists or pitched stories in the past. If you can share specific examples of successful media coverage you've secured, it will highlight your capability to thrive in this role.

Public Relations Account Executive ( Auto Tech)
Performance Communications
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