At a Glance
- Tasks: Drive innovative retail campaigns and boost brand visibility in-store.
- Company: Join the UK's fastest-growing matcha brand, PerfectTed, in Shoreditch.
- Benefits: Competitive salary, equity options, career development budget, and unlimited matcha.
- Why this job: Be part of a mission to redefine energy with matcha and make a global impact.
- Qualifications: 5-6 years in trade marketing with proven success in FMCG.
- Other info: Dynamic, fast-paced environment with opportunities for international collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Location: Steven Bartlett’s HQ, Shoreditch, London (5 days/week in-office, with international travel)
Role Type: Permanent / Full-Time
Reports to: Head of Marketing
Works With: Founders, Sales, Marketing, Operations, Agencies
Eligibility: Must have full right to work in the UK
PerfectTed is on a mission to spread positive energy and make matcha accessible globally. We are the world’s largest matcha brand and the UK’s fastest-growing founder-led business, redefining what energy should feel like: no crashes, no junk — just matcha’s clean caffeine to fuel your best self. Founded in 2021, we’ve grown from a kitchen-table startup to a £50M run rate in just three years, with products now stocked in over 30,000 stores across 50+ countries. Recently named the Fastest-Growing Founder-Led Business in the UK (FEBE Growth 100, 2025), we are on a mission to become the world’s first billion-dollar matcha brand.
At PerfectTed, we believe in PRICE — our core virtues that shape everything we do:
- Progress – We embrace growth, learning, and continuous improvement
- Resilience – Challenges don’t stop us; they push us to be better
- Intensity – We move fast and execute with passion and purpose
- Consistency – Greatness comes from showing up every day
- Entrepreneurialism – We take ownership, think outside the box, and find solutions
PerfectTed is entering a new phase of growth across retail, grocery, and convenience. We’re hiring a Trade Marketing Manager (Retail) to drive brand visibility, awareness, and conversion in-store — bringing our challenger energy to life at shelf. You’ll lead the creation of distinctive, innovative retail campaigns and partnerships that get noticed, ensuring PerfectTed stands out. Working closely with our Marketing Managers (OOH, International, and Brand) and our distributor network, you’ll help roll out best-in-class retail activations not only in the UK but across key global markets. This is a high-impact, creative, and commercially driven role for someone who loves blending strategy and execution — from concept to in-store launch.
Key Responsibilities
- Retail Activation Strategy – Develop and deliver the annual retail marketing plan, driving awareness and conversion across grocery and convenience.
- Distinctive Campaigns & Partnerships – Create and execute new, innovative in-store campaigns and retailer partnerships that cut through and strengthen PerfectTed’s distinctiveness.
- In-Store Execution Excellence – Oversee POS design, sampling, merchandising, and shopper activations to ensure PerfectTed wins at shelf.
- Global Collaboration – Partner with the International Marketing Manager and distributors to adapt and roll out trade activations internationally.
- Performance & Insight – Track ROI, shopper behaviour, and competitor activity to continuously optimise retail marketing performance.
Requirements
Must-Haves
- 5–6 years’ experience in trade or shopper marketing within FMCG (retail focus).
- Proven success delivering impactful in-store campaigns with top UK retailers.
- Ability to create campaigns that feel fresh, disruptive, and on-brand.
- Strong project management and stakeholder relationship skills.
- Hands-on, agile operator who thrives in a fast-paced, entrepreneurial environment.
Nice-to-Haves
- Experience across both grocery and convenience channels.
- International exposure or experience working with distributor partners.
- Previous experience in food, drink, or wellness brands.
What We Offer
- Competitive package including equity (EMI options)
- Career development budget (courses, coaching, tools)
- Stunning Shoreditch office shared with inspiring teams
- All the matcha you can drink
To apply, please complete the application form. We can’t wait to hear from you!
Trade Marketing Manager employer: PerfectTed
Contact Detail:
PerfectTed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to PerfectTed. A friendly chat can open doors and give you insights that might just set you apart from other candidates.
✨Tip Number 2
Show your passion for matcha and the brand! When you get the chance to meet with the team, let your enthusiasm shine through. Share your ideas on how you can contribute to their mission of spreading positive energy.
✨Tip Number 3
Prepare for interviews by researching the latest trends in trade marketing and FMCG. Bring fresh ideas to the table that align with PerfectTed’s vision. They love innovation, so don’t hold back!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the PerfectTed family and ready to dive into the exciting world of matcha.
We think you need these skills to ace Trade Marketing Manager
Some tips for your application 🫡
Show Your Passion for Matcha: When you're writing your application, let your love for matcha shine through! We want to see how you connect with our mission of spreading positive energy and making matcha accessible globally. Share any personal experiences or insights that highlight your enthusiasm for the brand.
Tailor Your Experience: Make sure to align your past experiences with the role of Trade Marketing Manager. Highlight specific campaigns you've worked on that demonstrate your ability to create innovative in-store activations. We’re looking for someone who can blend strategy with execution, so show us how you’ve done that before!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity, so avoid jargon and focus on what makes you a great fit for this role at PerfectTed.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you, so get that application in!
How to prepare for a job interview at PerfectTed
✨Know Your Matcha
Before the interview, dive deep into PerfectTed's products and mission. Understand what makes their matcha unique and how it stands out in the market. This knowledge will not only impress your interviewers but also show your genuine interest in the brand.
✨Showcase Your Campaign Success
Prepare to discuss specific examples of impactful in-store campaigns you've executed in the past. Highlight your role in these projects, the strategies you employed, and the results achieved. This will demonstrate your ability to deliver on the key responsibilities of the Trade Marketing Manager role.
✨Emphasise Collaboration Skills
Since this role involves working closely with various teams and distributors, be ready to share experiences where you've successfully collaborated across departments. Discuss how you managed relationships and drove projects forward, showcasing your strong project management skills.
✨Be Ready for Fast-Paced Questions
Given the entrepreneurial environment at PerfectTed, expect questions that assess your agility and adaptability. Prepare examples of how you've thrived in fast-paced settings, tackled challenges, and maintained a positive attitude. This will align with their core virtues of resilience and intensity.