At a Glance
- Tasks: Create and manage engaging short-form content for a founder's social media channels.
- Company: Join a dynamic team at PerfectTed, focused on personal branding.
- Benefits: Competitive salary, equity options, and a chance to shape a brand.
- Other info: Ideal for creative individuals passionate about trends and community engagement.
- Why this job: Be at the forefront of storytelling and internet culture while building a personal brand.
- Qualifications: Experience in social media management and short-form video editing is essential.
The predicted salary is between 40000 - 50000 £ per year.
The Personal Brand Social Media Lead (Founder) role is responsible for owning the end‑to‑end execution of the founder’s personal social channels — capturing, editing, and publishing short‑form content across Instagram, TikTok, LinkedIn, and YouTube. The position works closely with the founder to produce authentic, platform‑native content that drives brand awareness and customer acquisition for PerfectTed.
Employment Eligibility
Must have full right to work in the UK.
Key Responsibilities
- Film documentary‑style short‑form footage of the founder’s day‑to‑day activities, events, and behind‑the‑scenes moments.
- Ensure high‑quality visual and audio capture using the iPhone Pro Max and advanced camera setup.
- Organise raw footage for efficient editing workflows.
- Edit short‑form videos for Instagram, TikTok, and LinkedIn using CapCut, Adobe Premiere, or similar tools.
- Tailor pacing, hooks, and visual style to each platform’s best practices.
- Craft compelling captions that reflect the founder’s voice and drive engagement.
- Schedule and publish content consistently across all owned channels.
- Maintain a posting cadence that keeps the founder’s presence active and relevant.
- Monitor performance metrics and adjust content strategy accordingly.
Community & Engagement
- Support community interaction across social channels.
- Help maintain a consistent founder tone of voice across comments, captions, and interactions.
- Surface trends, conversations, and opportunities to the wider team.
Requirements
Must‑Haves
- Proven experience leading social media for a personal brand, founder, or creator with an end‑to‑end portfolio (capture → edit → publish).
- Confident short‑form editor using CapCut, Adobe Premiere, or similar tools.
- Strong platform literacy across Instagram, TikTok, and LinkedIn, with the ability to tailor content natively for each.
Nice‑to‑Haves
- Experience with YouTube short‑form content creation and publishing.
- Ability to produce basic motion graphics or animated overlays.
- Familiarity with community management tools and inbox handling across platforms.
Ideal Candidate
- Obsessed with storytelling, trends, and internet culture.
- Someone who naturally captures moments before everyone else notices them.
- Comfortable moving fast and filming in real‑time environments.
- Highly organised, proactive, and creatively ambitious.
- Excited by the idea of helping build one of the biggest founder brands in the UK.
Compensation
Competitive salary and equity (EMI options scheme) are offered as part of the package.
Personal Brand Social Media Lead employer: PerfectTed
At PerfectTed, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to thrive. As the Personal Brand Social Media Lead, you will have the unique opportunity to shape the founder's online presence while enjoying competitive compensation, equity options, and a collaborative environment that encourages creativity and personal growth. Join us in building one of the UK's most exciting founder brands, where your passion for storytelling and social media can truly make an impact.
StudySmarter Expert Advice🤫
We think this is how you could land Personal Brand Social Media Lead
✨Tip Number 1
Get your portfolio ready! Showcase your best short-form content that highlights your editing skills and storytelling ability. Make sure it’s tailored to the platforms mentioned in the job description, like Instagram and TikTok.
✨Tip Number 2
Network like a pro! Connect with other social media professionals and engage with communities on LinkedIn or Twitter. Share your insights and experiences to build your personal brand and get noticed by potential employers.
✨Tip Number 3
Stay updated on trends! Follow the latest social media trends and platform updates. This will not only help you create relevant content but also show potential employers that you’re passionate and knowledgeable about the industry.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our mission. Tailor your application to reflect how your skills align with the role of Personal Brand Social Media Lead and let your personality shine through!
We think you need these skills to ace Personal Brand Social Media Lead
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your previous work with personal brands or creators. We want to see your end-to-end portfolio, so include examples of your capture, edit, and publish process. This is your chance to shine!
Tailor Your Application:When applying, use language that reflects the job description. We love it when applicants show they understand the role and can speak our lingo. It shows us you’re genuinely interested in the position!
Be Authentic:Just like the content we create, your application should reflect your unique voice. Don’t be afraid to let your personality shine through in your writing. We’re looking for someone who can capture moments authentically!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at PerfectTed
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best work in social media. Include examples of short-form content you've created, especially for platforms like Instagram and TikTok, as this will demonstrate your ability to tailor content effectively.
✨Know the Founder’s Voice
Before the interview, spend some time researching the founder's existing social media presence. Understand their tone, style, and the type of content they engage with. This will help you discuss how you can maintain and enhance their voice across different platforms.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in social media and be prepared to share your insights during the interview. Discuss how you would leverage these trends to create engaging content that resonates with the audience and drives brand awareness.
✨Demonstrate Your Editing Skills
If possible, come prepared with a short video edit that showcases your skills using tools like CapCut or Adobe Premiere. This practical demonstration can set you apart and show your hands-on experience in creating compelling content.
