Founder Content Lead - Personal Brand Architect
Founder Content Lead - Personal Brand Architect

Founder Content Lead - Personal Brand Architect

London Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead content strategy and amplify a founder's personal brand across social media.
  • Company: Join PerfectTed, Europe's leading matcha company and the UK's fastest-growing energy drink brand.
  • Benefits: Enjoy EMI options, a vibrant office, and unlimited matcha to fuel your creativity.
  • Why this job: Make a real impact while working in a dynamic, supportive environment focused on wellness and storytelling.
  • Qualifications: Proactive, creative thinkers with a passion for brand and content are encouraged to apply.
  • Other info: This role offers ownership and the chance to shape narratives that resonate.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Founder Content Lead – Personal Brand Architect

Founder Content Lead – Personal Brand Architect

Direct message the job poster from PerfectTed

Personal Brand Architect | London | ASAP Start

Employment Eligibility: Must have full right to work in the UK

The Role

We’re looking for a sharp, creative, and wildly proactive operator to lead founder content and personal brand strategy at PerfectTed. This is more than a content gig. It’s about capturing real-time momentum, shaping narrative, and scaling a founder’s influence as a strategic growth engine for the business. You’ll sit across strategy, content, and PR—not as a passive executor, but as an active amplifier. You’ll work side-by-side with Marisa (our co-founder and public face), turning her energy, insights, and lived experience into content that drives visibility, trust, and opportunities.

What You’ll Do

Capture moments before they disappear

Turn lived experience into leadership content

Spot what’s worth saying—and make it land

You’ll:

  • Build and execute a content plan across TikTok & Instagram
  • Collaboratively write sharp, human, scroll-stopping LinkedIn posts
  • Pitch Marisa for podcasts, press, and panel opportunities
  • Turn panels, events, and IRL moments into evergreen content libraries
  • Track analytics, optimize content, and create systems that scale

You’ll Thrive in This Role If You…

  • Are proactive to a fault—you don’t wait to be told what to do
  • Have strong instincts for brand, voice, and what makes content resonate
  • Think strategically but move quickly
  • Are a sponge for inspiration—across culture, platforms, people, and ideas
  • Love founders and know how to support one without needing constant direction

The Ideal Candidate Is…

  • Ready to step into real ownership and make their mark
  • Self-sufficient, creative, and strategic—but not afraid to be scrappy
  • Calm under pressure, clear in chaos, and obsessed with getting sh*t done
  • Warm, grounded, and emotionally intelligent
  • Passionate about wellness, storytelling, and energizing people the right way

PerfectTed is Europe’s leading matcha company and the UK’s fastest-growing energy drink brand. Our mission? Help people feel energised, focused, and ready to take on the day—with no crashes, no jitters, and no compromise.

Co-founded by best friends (and now family) Marisa, Levi, and Teddie, the brand was born from a deeply personal experience with ADHD, anxiety, and burnout—and built to offer a better, cleaner way to power through life.

Our Values (a.k.a. PRICE)

Progress – Always be learning, growing, and evolving

Intensity – Move fast, with purpose

Entrepreneurialism – Own it, solve it, make it better

What We Offer

  • EMI options scheme (real equity upside in a rocket-ship brand)
  • A meaningful role that impacts people’s lives
  • A stunning, high-energy office shared with Flight Story + Steven Bartlett
  • All the matcha you can drink (obviously)

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Strategy/Planning

  • Industries

    Food and Beverage Services

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Founder Content Lead - Personal Brand Architect employer: PerfectTed

At PerfectTed, we pride ourselves on being an exceptional employer that fosters creativity and ownership in a vibrant work environment. Our team enjoys unique benefits such as EMI options for real equity upside, a high-energy office atmosphere, and unlimited access to matcha, all while contributing to a mission that positively impacts people's lives. With a strong emphasis on personal growth and collaboration, we empower our employees to thrive and make meaningful contributions to the brand's success.
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Contact Detail:

PerfectTed Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Founder Content Lead - Personal Brand Architect

✨Tip Number 1

Engage with PerfectTed's social media channels. By actively commenting on their posts and sharing relevant content, you can demonstrate your understanding of their brand and show your enthusiasm for the role.

✨Tip Number 2

Network with current employees or industry professionals who have experience in personal branding and content strategy. This can provide you with insider insights and potentially a referral, which can significantly boost your chances.

✨Tip Number 3

Create a portfolio that showcases your previous work in content creation and personal branding. Highlight projects where you've successfully amplified a brand's voice or narrative, as this will directly align with what PerfectTed is looking for.

✨Tip Number 4

Stay updated on trends in social media and content marketing, especially on platforms like TikTok and Instagram. Being able to discuss recent developments or successful campaigns during your conversation can set you apart as a knowledgeable candidate.

We think you need these skills to ace Founder Content Lead - Personal Brand Architect

Content Strategy Development
Social Media Management
Creative Writing
Brand Voice Development
Public Relations
Podcast Pitching
Event Content Creation
Analytics Tracking
Content Optimisation
Emotional Intelligence
Proactive Problem Solving
Adaptability in Fast-Paced Environments
Storytelling
Collaboration Skills
Entrepreneurial Mindset

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Founder Content Lead position. Tailor your application to highlight how your skills and experiences align with the specific requirements mentioned in the job description.

Showcase Your Creativity: This role requires a sharp and creative mindset. Use your application to demonstrate your ability to think outside the box. Include examples of past projects where you've successfully captured moments or created engaging content that resonates with audiences.

Highlight Relevant Experience: Emphasise any previous experience in content creation, personal branding, or social media strategy. Be specific about your achievements and how they relate to the tasks outlined in the job description, such as building content plans for platforms like TikTok and Instagram.

Craft a Compelling Cover Letter: Your cover letter should reflect your passion for storytelling and wellness, as well as your understanding of the brand's mission. Make it personal and engaging, showing how you can contribute to PerfectTed's growth and influence as a Personal Brand Architect.

How to prepare for a job interview at PerfectTed

✨Show Your Proactivity

PerfectTed is looking for someone who takes initiative. Be prepared to share examples of how you've proactively identified opportunities or solved problems in previous roles. This will demonstrate that you can thrive without constant direction.

✨Understand the Brand's Voice

Familiarise yourself with PerfectTed's brand and its mission. Be ready to discuss how you would capture their unique voice in content creation. This shows that you can align your strategies with their values and resonate with their audience.

✨Prepare Content Ideas

Think about specific content ideas that could amplify the founder's influence. Whether it's social media posts, podcast pitches, or event coverage, having a few creative concepts ready will showcase your strategic thinking and creativity.

✨Demonstrate Emotional Intelligence

Given the emphasis on being warm and grounded, be sure to convey your emotional intelligence during the interview. Share experiences where you've successfully navigated challenging situations or supported others, highlighting your ability to connect with people.

Founder Content Lead - Personal Brand Architect
PerfectTed
Location: London
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  • Founder Content Lead - Personal Brand Architect

    London
    Full-Time
    36000 - 60000 ÂŁ / year (est.)
  • P

    PerfectTed

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