The role
As Performance Marketing Manager, you'll own paid media performance across Google, Meta and TikTok for Livefoods Direct
driving efficient customer acquisition and revenue growth through every paid channel we run. You'll set the strategy, manage the budget, and be judged on the numbers that matter: ROAS, CAC and paid-channel revenue.
What you'll do
Own paid media strategy and execution across Google Ads (Search, Shopping, PMax), Meta Ads and TikTok Ads
Manage GA4 measurement and reporting, keeping tracking data clean and trustworthy
Build and maintain customer audience segments across ad platforms
Forecast and manage paid media budgets, with clear visibility of planned vs. actual spend
Report on paid channel performance directly to the Head of E-commerce
Own KPIs including ROAS by channel, blended CAC, paid-channel revenue vs. target, new customer volume and tracking data quality
About you
Essential: 4+ years' hands-on paid e-commerce campaign management
Hands-on experience running Google Ads: Search, Shopping and Performance Max
Hands-on Meta & TikTok (GMV Max) Ads campaign management
Confident with GA4, audience building/segmentation and budget forecasting
Clear, confident communicator
you'll be reporting results and rationale to senior stakeholders
Able to be in our Harlow office Tuesday Thursday
Nice to have:
Amazon Ads, Google Tag Manager or product feed tools
WooCommerce familiarity
SEO knowledge
Live food or wider pet industry knowledge
What we offer
A newly created role with real scope to shape strategy as the team and the division grow £45,000 £50,000, plus a hybrid working pattern (2 days remote, 3 days on-site) Budget ownership and a direct line to the Head of E-commerce
Performance Marketing Manager in Epping employer: Peregrine Livefoods Ltd
Join a dynamic team where creativity meets passion in the heart of our vibrant e-commerce environment. As a Content Creator, you'll enjoy a collaborative work culture that values innovation and personal growth, with opportunities to enhance your skills in digital marketing and content strategy. Our commitment to employee development, coupled with a supportive atmosphere, makes this an exceptional place to thrive and make a meaningful impact.
