Head of Marketing (FinTech | Payments)

Head of Marketing (FinTech | Payments)

Full-Time On-site
Peratera (New Zealand) Limited

Peratera is a UK-based fintech company, founded in 2022 and authorised by the FCA as an Electronic Money Institution. We are building a modern, all-in-one payment platform that enables businesses to manage global payments and financial operations seamlessly.

Our solution allows companies to open multi-currency accounts, send and receive payments worldwide, and manage cross-border transactions from a single platform. Our mission is to simplify global finance and remove friction from international business operations.

Your Mission

We need a marketing leader who thinks in strategies and executes in sprints. You'll own everything from brand and SEO to go-to-market expansion into new verticals - reporting directly to the CEO and sitting at the commercial heart of the business.

This is not a pure management role. We want someone who sets the direction and rolls up their sleeves to make it happen.

What You’ll Do

  • GTM strategy for new markets and verticals
  • Brand identity, positioning, and product messaging across all channels
  • Website strategy and SEO - technical, content, and authority building
  • B2B demand generation - LinkedIn Ads, paid search, and ABM targeting merchants and platform operators
  • Industry events and partnerships (Money20/20, Pay360, and similar)
  • Market research, competitive intelligence, and segment-specific ICP development
  • Building and leading a lean marketing team and agency network

What We’re Looking For

  • 6+ years in B2B marketing - FinTech or payments experience is a must
  • Proven GTM experience: launching into new markets or verticals
  • Product marketing instinct - you can translate complex infrastructure into clear propositions
  • Hands-on SEO and performance marketing skills, not just oversight
  • Comfortable presenting to the board and working in a CMS the same week
  • FCA-regulated environment experience is a strong plus

Nice To Have

  • Experience marketing payment gateway, digital wallet, or multi-currency account products specifically
  • Familiarity with FCA financial promotions rules and compliant marketing in regulated environments
  • Experience with the European, CIS, or EMEA payments landscape

What You’ll Get

  • The opportunity to build and lead the marketing function of a growing FCA-authorised EMI
  • Direct employment with our UK entity, Peratera UK Ltd
  • Significant influence over Peratera's commercial strategy and international expansion
  • A central London office in St James's
  • Direct access to senior management and fast decision-making
  • Exposure to major international fintech, payments, iGaming, and financial services events
  • Competitive base salary and performance-based compensation
  • A central role in the next stage of Peratera's growth

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Peratera (New Zealand) Limited

Contact Details:

Peratera (New Zealand) Limited Recruitment Team