At a Glance
- Tasks: Lead the execution of the Savoury Snacks portfolio strategy and drive growth.
- Company: Join a dynamic team at PepsiCo, a leader in the FMCG industry.
- Benefits: Competitive salary, career development opportunities, and a collaborative work environment.
- Other info: Opportunity to work in a fast-paced environment with excellent career progression.
- Why this job: Shape the future of iconic brands and make a real impact in the market.
- Qualifications: 7-10 years in Category Management with strong analytical and communication skills.
The predicted salary is between 70000 - 90000 £ per year.
The Perfect Store Lead is a senior role within the DX Category Leadership team, owning the end-to-end execution agenda for the Savoury Snacks portfolio across the Organised Trade channel. The role represents the voice of the channel and customer, shaping a coherent multi-year category strategy that delivers disproportionate growth for PepsiCo. It translates the long-term category vision and brand strategies into clear ‘Picture of Success’ blueprints; format-specific playbooks that define what ‘great’ execution looks like in-store. Operating at the centre of a complex matrix, the role partners closely with Sales, Insights, RGM, Marketing, Supply Chain and Commercialisation to shape the medium-term operating plans (e.g. AOP, JBP) and execute with excellence.
Responsibilities
- Update and own deployment of the Category Vision & Growth Story (e.g. Discovery Days).
- Translate insight into clear growth priorities by sub-channel and customer.
- Influence innovation calendar to enable channel and customer agendas.
- Ensure innovation is strategically differentiated and shopper-led.
- Manage network portfolio and define clear portfolio roles (using Growth Navigator).
- Balance core growth, premiumisation and incremental innovation.
- Input G2 rate of sale assumptions and G3 distribution targets for NPD.
- Ensure pipeline is aligned to Category Vision and Growth Navigator strategies.
- Monitor NPD performance vs. G2 targets (e.g. ROS, distribution, incrementality).
- Co-create brand selling stories with Marketing.
- Update ‘Pictures of Success’ to define what ‘great execution’ looks like in-store.
- Support Sales with clear execution vision by sub-channel and customer.
- Set channel and customer execution KPI targets (AOP).
- Track delivery via GCC R&A and drive corrective action.
Qualifications
- 7-10+ years working within Category Management or Commercial functions within FMCG.
- Direct omnichannel experience is preferred.
- Proven examples of category-first or ‘triple-win’ leadership is a must.
- Management of a small team; excellent stakeholder management within a matrix organisation.
- Track record of translating strategic initiatives into operational proposals to grow the category.
- Fluency with complex data sources (e.g. Nielsen, Kantar).
- Proficiency in Microsoft Office Suite (Excel, PowerPoint).
Skills & Behaviours
- Strong analytical skills with proficiency in data analysis tools and techniques.
- Excellent communication and interpersonal skills (e.g. storytelling, persuasive narratives).
- Presents complex information and recommendations in a simplified, yet compelling manner.
- Clearly articulates the business impact (i.e. connects the insights, actions & implications).
- Has strong business acumen (across Commercial, Finance & Operations).
- Demonstrates ‘end-to-end’ thinking and thought-leadership (i.e. future-fit).
- Ability to build strong senior-level relationships with internal and external stakeholders.
- Proven track record of influencing and implementing successful multi-year strategies.
- Ability to work independently and collaboratively in a fast-paced environment.
Perfect Store Controller in Reading employer: Pepsico
PepsiCo is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront. As a Perfect Store Controller, you will have the opportunity to lead strategic initiatives within the Savoury Snacks portfolio, driving significant growth while working alongside talented professionals in a supportive environment. With a strong focus on employee development and a commitment to excellence, PepsiCo offers a unique platform for career advancement and meaningful contributions to the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Perfect Store Controller in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and strategies, especially in the FMCG space. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've influenced strategies or led teams in the past. Use the STAR method (Situation, Task, Action, Result) to keep your responses clear and impactful.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Perfect Store Controller in Reading
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Perfect Store Controller. Highlight your experience in category management and any relevant achievements that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've influenced category strategies or led successful projects in the past.
Showcase Your Analytical Skills:Since strong analytical skills are key for this position, don’t shy away from mentioning your proficiency with data analysis tools. Give us examples of how you've used data to drive decisions or improve performance in previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Pepsico
✨Know Your Category Inside Out
Before the interview, dive deep into the Savoury Snacks portfolio and understand the current market trends. Familiarise yourself with PepsiCo's category vision and growth strategies, so you can discuss how your experience aligns with their goals.
✨Showcase Your Analytical Skills
Prepare to demonstrate your proficiency in data analysis tools. Bring examples of how you've used complex data to drive category growth or influence strategic decisions in previous roles. This will highlight your strong analytical skills and business acumen.
✨Craft Compelling Selling Stories
Think about how you can co-create brand selling stories that resonate with customers. Be ready to share examples of how you've successfully communicated complex information in a simplified manner, showcasing your storytelling abilities.
✨Build Relationships on the Spot
During the interview, focus on your interpersonal skills. Be prepared to discuss how you've built strong relationships with stakeholders in a matrix organisation. Highlight your ability to influence and implement successful strategies collaboratively.
