Media Strategy/Audience Activation Strategy Expert in Reading

Overview

We are PepsiCo Personalization @ Scale experts, driving Connections Personalization from strategy to implementation. As a Media Strategy/Audience Activation Strategy Expert you will lead comms planning in the area of audience strategy set up and activation, working with a portfolio of great brands in partnership with key European markets. If you are familiar with such terms as personalization @scale and DCO, this is a plus!

Responsibilities

Qualifications