At a Glance
- Tasks: Transform complex data into actionable insights to drive growth for iconic beverage brands.
- Company: Join PepsiCo, a leader in the beverage industry with a dynamic and supportive culture.
- Benefits: Competitive pay, flexible working options, and opportunities for professional development.
- Other info: Collaborate with global teams and thrive in a fast-paced, innovative environment.
- Why this job: Be a key player in shaping brand strategies and influencing senior stakeholders.
- Qualifications: Experience in FMCG insights, strong analytical skills, and a knack for storytelling.
The predicted salary is between 50000 - 60000 £ per year.
The UK Bevs Insights Manager (6 MONTHS PATERNITY COVER) owns end‑to‑end insight across the PepsiCo Growth Navigator (Proposition, Reach, Resonance, Availability, Value) for Pepsi TM (65%), Poppi (25%) and 7UP (10%). A high‑impact business partner who turns complex, multi‑source data into clear insights that drive action and accelerate growth. Success is measured by influence and outcomes, not volume of reporting — identifying true performance drivers, shaping direction, and defining clear next steps. This role acts as the single version of the truth, spotting and shaping the biggest growth opportunities & partners closely with Marketing, Commercial and Carlsberg Britvic, bringing a deep understanding of brands, competitors and category context. The role suits a confident storyteller who joins the dots, prioritises ruthlessly, and builds strong stakeholder empathy within a matrixed insights team. The job requires a person who thrives in a fast‑paced environment, instilling confidence in data accuracy and consistency as a trusted advisor. This role enables senior stakeholders to leverage automated reporting and self‑serve solutions, while supporting the systemisation and simplification of BI. The role works collaboratively with global BI teams (Hyderabad) to reduce duplication and manual effort.
Responsibilities
- Translate the Pepsi TM Growth Navigator & Cola Category Deep Dive (Project Phoenix) into clear actions for the brand plan, including follow‑up on priority workstreams.
- Lead Poppi launch tracking and evaluation, ensuring a single, aligned performance narrative across Marketing and Commercial (PepsiCo & CBBV).
- Deliver systemised end‑to‑end innovation assessments across PepsiCo and competitors, informing UK and International Beverages learnings.
- Support localisation of the Europe Bevs Category Vision for the UK, partnering with CBBV to land with customers.
- Participate actively in core performance forums, including CBBV monthly operations meetings.
Qualifications
- Proven FMCG insights & commercial analytics leader, confident working with NIQ EPOS, Kantar panel data and core performance KPIs.
- Advanced Excel & PowerPoint skills, with hands‑on experience using Power BI, automated reporting and AI‑enabled tools.
- Strong commercial acumen with the ability to identify true performance drivers and business implications.
- Compelling storyteller who influences senior stakeholders with clarity, confidence and a strong point of view.
- Experience working with and directing offshore BI teams (Hyderabad), prioritising workloads and elevating output quality.
- Comfortable rolling sleeves up — able to self‑serve data via NIQ Discover / Worldpanel+ when required.
- Solid understanding of consumer data and insight, and how it connects into commercial and category performance.
- Experience in Category Management & Perfect Store metrics is essential; Beverages experience a plus, not a prerequisite.
- Thrives in a “high challenge, high support” culture — constructively challenging the status quo with credibility and respect.
- Strong collaborator in matrixed, international teams; able to work seamlessly across UK, Europe and Global stakeholders.
Insights Associate Manager - Beverages Growth in Reading employer: PepsiCo
PepsiCo is an exceptional employer that fosters a dynamic and inclusive work culture, where insights drive impactful decisions and growth. Employees benefit from a collaborative environment that encourages professional development and innovation, particularly in the fast-paced beverages sector. With opportunities to engage with global teams and access to advanced tools, this role not only enhances your analytical skills but also positions you at the forefront of strategic business initiatives.
StudySmarter Expert Advice🤫
We think this is how you could land Insights Associate Manager - Beverages Growth in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to PepsiCo or similar FMCG companies. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by diving deep into the company’s products and market trends. Show us you know your stuff about Pepsi TM, Poppi, and 7UP, and how they fit into the bigger picture of the beverage market.
✨Tip Number 3
Practice your storytelling skills! We want to see how you can turn complex data into clear insights. Use examples from your past experiences to demonstrate how you've influenced decisions and driven growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in joining our team.
We think you need these skills to ace Insights Associate Manager - Beverages Growth in Reading
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Insights Associate Manager role. Highlight your experience with FMCG insights and analytics, and don’t forget to mention your skills in Excel, Power BI, and storytelling. We want to see how you can turn complex data into clear insights!
Showcase Your Storytelling Skills:Since this role requires a compelling storyteller, use your application to demonstrate how you've influenced stakeholders in the past. Share specific examples where your insights led to actionable outcomes. We love a good narrative that shows your impact!
Highlight Collaboration Experience:This position involves working closely with various teams, so make sure to emphasise your experience in collaborative environments. Talk about how you've successfully partnered with marketing or commercial teams in previous roles. We value strong teamwork and stakeholder empathy!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at PepsiCo
✨Know Your Data Inside Out
Make sure you’re familiar with the key data sources mentioned in the job description, like NIQ EPOS and Kantar panel data. Be ready to discuss how you’ve used these tools in the past to drive insights and influence decisions.
✨Craft Your Story
Prepare a compelling narrative that showcases your experience in turning complex data into actionable insights. Think about specific examples where your storytelling influenced senior stakeholders and led to measurable outcomes.
✨Showcase Your Collaboration Skills
Since this role involves working closely with various teams, be prepared to discuss how you’ve successfully collaborated in matrixed environments. Highlight instances where you’ve built strong relationships and effectively prioritised workloads across different teams.
✨Demonstrate Your Commercial Acumen
Be ready to talk about how you identify performance drivers and their business implications. Use examples from your previous roles to illustrate your understanding of commercial analytics and how it ties into category performance.
