At a Glance
- Tasks: Lead demand acceleration and trade marketing to boost growth for SodaStream.
- Company: Join PepsiCo, a global leader in the FMCG sector.
- Benefits: Competitive salary, career development, and a chance to make a real impact.
- Other info: Dynamic role with significant influence on revenue growth.
- Why this job: Shape the future of retail and ecommerce with innovative strategies.
- Qualifications: Strong FMCG experience and proven leadership in demand acceleration.
The predicted salary is between 60000 - 80000 € per year.
PepsiCo is looking for a Head of Demand Acceleration & Perfect Store Excellence to drive sustainable growth for SodaStream. This role focuses on creating a demand ecosystem across multiple channels, such as physical retail and ecommerce. Candidates must have strong FMCG experience and proven leadership in areas like Demand Acceleration and Trade Marketing. The role significantly impacts net revenue growth and shopper conversion rates while working closely with regional leadership. The ideal candidate is a builder with strong execution abilities.
Growth Leader: Demand Acceleration & Trade Marketing in London employer: Pepsico
PepsiCo is an exceptional employer that fosters a dynamic and inclusive work culture, empowering employees to drive innovation and growth in the fast-paced FMCG sector. With a strong focus on professional development, employees have access to numerous growth opportunities and resources to enhance their skills, particularly in demand acceleration and trade marketing. Located in a vibrant area, PepsiCo offers unique advantages such as collaboration with regional leadership and the chance to make a significant impact on net revenue growth and shopper conversion rates.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Leader: Demand Acceleration & Trade Marketing in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local FMCG events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Growth Leader role.
✨Tip Number 2
Prepare for the interview by researching PepsiCo and their current strategies in demand acceleration. We want you to show them you’re not just a fit for the role, but that you’re genuinely excited about driving growth for SodaStream!
✨Tip Number 3
Practice your pitch! You’ll need to articulate your experience in trade marketing and how it aligns with their goals. We suggest doing mock interviews with friends or using online platforms to refine your delivery.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. We’re here to support you every step of the way in landing that perfect job!
We think you need these skills to ace Growth Leader: Demand Acceleration & Trade Marketing in London
Some tips for your application 🫡
Show Your FMCG Experience:Make sure to highlight your experience in the FMCG sector. We want to see how you've driven demand acceleration and trade marketing in your previous roles. Use specific examples to showcase your achievements!
Demonstrate Leadership Skills:This role is all about leadership, so don’t hold back! Share instances where you’ve led teams or projects successfully. We’re looking for builders who can execute plans effectively, so let us know how you’ve done that.
Tailor Your Application:Take a moment to tailor your application to the job description. We love it when candidates align their skills with what we’re looking for. Mention how you can create a demand ecosystem across various channels, just like we need!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at Pepsico
✨Know Your FMCG Stuff
Make sure you brush up on your knowledge of the FMCG sector, especially around demand acceleration and trade marketing. Be ready to discuss specific strategies you've implemented in the past and how they drove growth.
✨Showcase Your Leadership Skills
Prepare examples that highlight your leadership experience. Think about times when you led a team to success or overcame challenges in a project. This role is all about building and executing, so demonstrate how you've done this effectively.
✨Understand the Demand Ecosystem
Familiarise yourself with the different channels involved in creating a demand ecosystem, particularly physical retail and ecommerce. Be prepared to share your insights on how to optimise these channels for better shopper conversion rates.
✨Align with Regional Leadership
Research PepsiCo's regional strategies and be ready to discuss how you can align your approach with their goals. Showing that you understand their vision and can contribute to it will set you apart from other candidates.
