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- Tasks: Drive sales and visibility of Walkers products in your wholesale territory.
- Company: Join Walkers, the UK's leading crisp brand under PepsiCo.
- Benefits: Competitive salary, flexible working hours, and career development opportunities.
- Why this job: Be the face of Walkers, building strong relationships and making an impact.
- Qualifications: Strong communication skills and a passion for sales.
- Other info: Dynamic role with opportunities for growth in a fun, fast-paced environment.
The predicted salary is between 30000 - 40000 £ per year.
Walkers is the UK’s leading crisp brand, part of PepsiCo. We deliver exceptional products and build strong partnerships across the wholesale and convenience sectors.
As a Walkers Wholesale Development Representative, you will drive sales, distribution, and visibility of Walkers products within your assigned wholesale territory, building strong relationships with wholesale depot teams, independent retailers, and key decision‑makers.
Responsibilities
- Identify opportunities to drive incremental sales through depot display and active selling.
- Build strong relationships with depot managers, buyers, operations teams, and retailers; act as the Walkers representative, ensuring collaboration and partnership with head office agreements.
- Ensure all promotional activity is implemented correctly, on time, and in the correct location and product availability; maximise brand visibility through merchandising, point‑of‑sale materials, and secondary sitings; conduct regular audits for planogram and range compliance.
- Create and follow structured call cycles and frequency across regional wholesale depots; present depot performance to depot management using internal reports; identify growth opportunities; provide feedback to the Sales Manager.
Wholesale Development Representative North West in Reading employer: PepsiCo, Inc.
Contact Detail:
PepsiCo, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wholesale Development Representative North West in Reading
✨Tip Number 1
Network like a pro! Get out there and connect with people in the wholesale and retail sectors. Attend industry events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. Building relationships can open doors that you didn’t even know existed!
✨Tip Number 2
Show your passion for the brand! When you’re chatting with potential employers or networking, make sure to express your enthusiasm for Walkers and its products. Share your favourite flavours and how you think they can stand out in the market. Genuine passion can really set you apart from other candidates.
✨Tip Number 3
Prepare for those interviews! Research common questions for sales roles and think about how your experience aligns with the responsibilities of a Wholesale Development Representative. Practise your answers, but keep it natural – we want to see the real you shine through!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Walkers team. So, get your application in and let’s get this show on the road!
We think you need these skills to ace Wholesale Development Representative North West in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Wholesale Development Representative role. Highlight any relevant experience in sales, relationship building, or merchandising that aligns with what Walkers is looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the brand and how your skills can drive sales and visibility for Walkers products. Be genuine and let your personality come through.
Showcase Your Relationship-Building Skills: Since this role is all about building strong relationships, make sure to include examples of how you've successfully collaborated with teams or clients in the past. We want to see your people skills in action!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Walkers team!
How to prepare for a job interview at PepsiCo, Inc.
✨Know Your Product Inside Out
Before the interview, make sure you’re well-versed in Walkers' product range and their unique selling points. This will not only show your enthusiasm for the brand but also help you discuss how you can drive sales and visibility effectively.
✨Build Rapport with Your Interviewers
Since relationship-building is key in this role, practice how to establish rapport during your interview. Be friendly, listen actively, and engage with your interviewers. This will demonstrate your ability to connect with depot managers and retailers.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like increasing sales in a challenging territory. Think of examples from your past experiences where you successfully identified opportunities or built strong partnerships.
✨Showcase Your Organisational Skills
As the role involves structured call cycles and regular audits, be ready to discuss how you manage your time and tasks. Share examples of how you’ve organised your work in previous roles to ensure efficiency and effectiveness.