At a Glance
- Tasks: Lead the execution of the Savoury Snacks portfolio strategy and drive growth.
- Company: Join a dynamic team at PepsiCo, a leader in the FMCG industry.
- Benefits: Competitive salary, career development opportunities, and a collaborative work environment.
- Other info: Opportunity to influence multi-year strategies in a fast-paced, innovative setting.
- Why this job: Shape the future of iconic brands and make a real impact in the market.
- Qualifications: 7-10 years in Category Management with strong analytical and communication skills.
The predicted salary is between 70000 - 90000 £ per year.
Overview
The Perfect Store Lead is a senior role within the DX Category Leadership team, owning the end-to-end execution agenda for the Savoury Snacks portfolio across the Organised Trade channel. The role represents the voice of the channel and customer, shaping a coherent multi-year category strategy that delivers disproportionate growth for PepsiCo. It translates the long-term category vision and brand strategies into clear 'Picture of Success' blueprints; format-specific playbooks that define what 'great' execution looks like in-store. Operating at the centre of a complex matrix, the role partners closely with Sales, Insights, RGM, Marketing, Supply Chain and Commercialisation to shape the medium-term operating plans (e.g. AOP, JBP) and execute with excellence.
Responsibilities
- Category Leadership: Update and own deployment of the Category Vision & Growth Story (e.g. Discovery Days). Translate insight into clear growth priorities by sub-channel and customer.
- Portfolio Strategy, NPD & Differentiation: Influence innovation calendar to enable channel and customer agendas. Ensure innovation is strategically differentiated and shopper-led. Manage network portfolio and define clear portfolio roles (using Growth Navigator). Balance core growth, premiumisation and incremental innovation.
- NPD Strategic Inputs & Performance: Input G2 rate of sale assumptions and G3 distribution targets for NPD. Ensure pipeline is aligned to Category Vision and Growth Navigator strategies. Monitor NPD performance vs. G2 targets (e.g. ROS, distribution, incrementality).
- 'Pictures of Success' & Selling Stories: Co-create brand selling stories with Marketing. Update 'Pictures of Success' to define what 'great execution' looks like in-store. Support Sales with clear execution vision by sub-channel and customer.
- Execution Metrics & Tracking: Set channel and customer execution KPI targets (AOP). Track delivery via GCC R&A and drive corrective action.
Qualifications
- 7-10+ years working within Category Management or Commercial functions within FMCG. Direct omnichannel experience is preferred.
- Proven examples of category-first or 'triple-win' leadership is a must.
- Management of a small team; excellent stakeholder management within a matrix organisation.
- Track record of translating strategic initiatives into operational proposals to grow the category.
- Fluency with complex data sources (e.g. Nielsen, Kantar).
- Proficiency in Microsoft Office Suite (Excel, PowerPoint).
Skills & Behaviours
- Strong analytical skills with proficiency in data analysis tools and techniques.
- Excellent communication and interpersonal skills (e.g. storytelling, persuasive narratives).
- Presents complex information and recommendations in a simplified, yet compelling manner.
- Clearly articulates the business impact (i.e. connects the insights, actions & implications).
- Has strong business acumen (across Commercial, Finance & Operations).
- Demonstrates 'end-to-end' thinking and thought-leadership (i.e. future-fit).
- Ability to build strong senior-level relationships with internal and external stakeholders.
- Proven track record of influencing and implementing successful multi-year strategies.
- Ability to work independently and collaboratively in a fast-paced environment.
Perfect Store Controller employer: PepsiCo, Inc.
PepsiCo is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront. As a Perfect Store Controller, you will have access to extensive employee growth opportunities, including professional development programmes and mentorship, all while working in a vibrant environment that values your contributions. Located in a thriving market, PepsiCo offers unique advantages such as a strong commitment to sustainability and community engagement, making it a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Perfect Store Controller
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and strategies, especially in the FMCG space. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've influenced strategies or led teams in the past. Use the STAR method (Situation, Task, Action, Result) to keep your responses clear and impactful.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Perfect Store Controller
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Perfect Store Controller. Highlight your experience in category management and any relevant achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you're the perfect fit for this role. Use it to showcase your understanding of the Savoury Snacks portfolio and how your skills can help shape our category strategy. Keep it engaging and personal!
Showcase Your Analytical Skills:Since the role requires strong analytical skills, make sure to include examples of how you've used data to drive decisions in your previous roles. We love seeing how you connect insights to actions, so don’t hold back!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at PepsiCo, Inc.
✨Know Your Category Inside Out
Before the interview, dive deep into the Savoury Snacks portfolio and understand the current trends in the FMCG sector. Familiarise yourself with PepsiCo's strategies and how they align with market demands. This will help you speak confidently about how you can contribute to their category vision.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis tools like Nielsen and Kantar. Bring examples of how you've used data to drive category growth or influence strategic decisions. Being able to articulate complex data insights in a simple way will impress your interviewers.
✨Demonstrate Stakeholder Management Experience
Think of specific instances where you've successfully managed relationships within a matrix organisation. Be ready to share stories that highlight your ability to collaborate with various teams, such as Sales, Marketing, and Supply Chain, to achieve common goals.
✨Craft Your 'Picture of Success'
Prepare a clear vision of what 'great execution' looks like in-store for the Savoury Snacks category. Think about how you would translate insights into actionable strategies and be ready to discuss your approach to creating compelling selling stories that resonate with customers.
