Junior Designer, Europe Foods

At PepsiCo Design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute. Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences, and brand engagements. We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group.

PepsiCo Design Foods Europe is looking for a highly creative and forward-thinking Junior Designer to join the team in LONDON. This is a unique opportunity for a designer who is inspired by the chance to help shape and elevate some of the world’s most iconic and beloved food brands — including Lay’s, Doritos, Cheetos, Quaker, and many more — contributing to work that reaches millions of consumers every day and leaves a lasting cultural impact.

Responsibilities

• We are looking for a proactive, curious, and creatively driven designer who brings energy, fresh perspectives, and a strong desire to grow.
• Someone who thrives in a fast-paced environment, embraces new ways of working, and is excited to experiment, learn, and push creative boundaries.
• This role will support the creation of compelling brand experiences across a variety of touchpoints, helping bring ideas to life through high-quality design execution.
• The Designer will engage with cross-functional teams to drive comprehensive brand and graphic design projects from ideation to execution.
• The main objective of this role is to build brand ecosystems that empower our iconic brands through all the consumer journey.

Desired Profile

• A lover of design, brands, and people
• A self-starter with entrepreneurial spirit
• Energized by challenges
• Empathetic to consumers, customers, and internal stakeholders
• Keen eye for consumer behaviour trends in addition to extraordinary design savvy
• A storyteller, visually & verbally
• Comfortable multitasking
• Collaborative and positive person

Key Capabilities

• Creativity & Curiosity: Open-minded, with a passion for exploring ideas and pushing creative boundaries.
• Proactivity: Self-starter with a positive attitude and willingness to take initiative.
• Agility: Ability to work at pace and adapt quickly to changing priorities and briefs.
• Communication: Confidence in explaining and presenting creative ideas clearly.
• Collaboration: Team player with a flexible and inclusive mindset.
• Attention to Detail: Strong focus on quality and consistency in design execution.

Project Responsibilities

• Support the development and execution of brand design projects across Foods Europe portfolios.
• Translate creative briefs into strong, insight-driven design concepts under the guidance of senior team members.
• Contribute to the delivery of design assets across multiple touchpoints: packaging, visual identity systems, shopper, experiential, digital, campaigns, etc.
• Respond quickly and effectively to briefs, demonstrating agility and attention to detail.
• Assist in preparing and presenting creative ideas, clearly communicating design rationale.
• Collaborate with cross-functional teams and external partners to deliver consistent brand expression.
• Contribute to a culture of experimentation by exploring new tools, techniques, and creative approaches.

Accountabilities

• Creating high quality brand design solutions in a rapid paced, high-output environment.
• Deliver end to end projects from concept to artwork.
• Present design concepts in a clear and concise manner.
• Quickly sketch ideas to create and communicate concepts.
• Participate and contribute in brainstorm sessions.
• Be able to iterate on designs based on direction and feedback from Brand Design lead(s).
• Design in alignment to evolving brand needs with emphasis on brand consistency + meet business objectives.
• Ideate and construct ideas within a team-based design environment.
• Manages own timelines, milestones, and internal deadlines to ensure timely delivery.

Qualifications

• 2 - 3 years studio experience as a graphic designer taking projects from concept through completion preferably within FMCG.
• Degree or equivalent experience in Graphic Design, Visual Communication, or related field.
• Background + understanding of brand/graphic design as well as a basic understanding of industrial design + motion preferred.
• Strong portfolio of design work showcasing both print and digital projects.
• Social media-minded curator.
• Digital + photography interest or experience.
• Brand design background and style guideline experience, 360 visual identities.
• Strong typography and layout sensibility.
• Great sketching (digital and/or hand sketching) skills and idea development techniques to create and communicate concepts -- Illustration skills would be a ++.
• A strong portfolio demonstrating creativity, craft, and conceptual thinking.
• Multidisciplinary exposure across different areas of design (branding, packaging, digital, etc.).
• Interest in working across diverse brands and markets within a regional/global context.

Technical & Specialist Skills (Highly Valued)

• Expert with industry-standard design tools (Adobe Creative Suite, Miro/Figma, etc.).
• Experience on AI tools applied to design development and visualization.
• Exposure to motion design, animation.
• Curiosity about emerging technologies and new creative methodologies.